玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)19.16-6.4-5.854.24-36.81-17.035.43-28.089.263.79-28.2228.911.61-34.0215.830.84-28.8118.310.18-5.26-5.2611.44-13.411.61132.15-3.63-3.6478.08-12.11-24.021.7592.77895.1110.732.78-0.56
23Q3 (19)20.477.2912.726.7158.6357.887.5557.2938.795.2860.9828.162.4462.6725.771.1851.2831.110.190.00.013.2123.6923.34137.13-3.76-7.0688.840.8413.6811.28-5.2-48.3810.44-10.082.45
23Q2 (18)19.086.83-13.194.2365.88-49.644.80102.53-45.273.28134.29-51.911.50172.73-57.140.78110.81-49.020.1918.75-9.5210.6818.93-19.94142.49-0.07-7.3188.10-18.04-8.011.90250.07180.7511.61-8.017.99
23Q1 (17)17.86-12.24-19.592.55-50.1-70.552.37-52.31-74.241.40-52.38-80.580.55-60.43-84.20.37-47.89-75.970.16-15.79-20.08.98-12.39-36.36142.593.974.24107.494.6314.11-7.93-189.92-236.612.6216.9623.12
22Q4 (16)20.3512.064.095.1120.24-11.744.97-8.64-15.482.94-28.64-36.771.39-28.35-44.620.71-21.11-35.450.190.0-13.6410.25-4.3-1.73137.14-7.05-5.69102.7431.474.37-2.74-112.51-274.8110.795.898.33
22Q3 (15)18.16-17.38-12.024.25-49.4-47.145.44-37.97-43.514.12-39.59-45.651.94-44.57-52.450.90-41.18-48.280.19-9.52-13.6410.71-19.72-25.1147.54-4.03-4.6378.14-18.4-6.3921.86415.6131.6610.193.569.22
22Q2 (14)21.98-1.040.278.40-3.0-12.598.77-4.67-14.366.82-5.41-15.383.500.57-20.271.53-0.65-19.90.215.0-8.713.34-5.46-10.05153.7312.388.2295.761.662.024.24-26.98-31.739.84-4.01.97
22Q1 (13)22.2113.61-2.938.6649.57-5.369.2056.46-2.657.2155.05-2.443.4838.65-1.141.5440.0-1.280.20-9.090.014.1135.28-4.53136.79-5.93-3.3694.20-4.31-2.775.80271.0286.110.252.910.1
21Q4 (12)19.55-5.28-15.295.79-27.99-35.885.88-38.94-29.54.65-38.65-27.462.51-38.48-25.961.10-36.78-27.630.220.00.010.43-27.06-23.48145.41-6.012.5598.4417.92-9.161.56-90.58118.939.966.75-4.41
21Q3 (11)20.64-5.84-14.68.04-16.34-17.629.63-5.96-13.47.58-5.96-15.684.08-7.06-3.321.74-8.9-3.870.22-4.3515.7914.30-3.57-16.67154.718.916.4483.48-11.06-4.9316.60167.3836.159.33-3.32-14.87
21Q2 (10)21.92-4.2-7.789.615.039.3310.248.3614.298.069.0713.044.3924.7244.881.9122.4440.440.2315.035.2914.830.34-4.51142.050.35-11.293.87-3.11-4.476.2199.05231.949.65-5.76-16.45
21Q1 (9)22.88-0.877.629.151.33124.269.4513.31188.117.3915.29176.783.523.83278.491.562.63183.640.20-9.0942.8614.788.4431.14141.55-0.170.9396.88-10.6-22.373.12137.73112.7810.24-1.73-21.11
20Q4 (8)23.08-4.5111.399.03-7.4851.768.34-25.028.76.41-28.721.43.39-19.6737.81.52-16.0232.170.2215.7915.7913.63-20.578.35141.79-2.45-2.5108.3723.4118.04-8.27-167.79-200.8810.42-4.93-1.51
20Q3 (7)24.171.6820.079.7611.0454.9211.1224.1165.728.9926.0965.264.2239.2764.21.8133.0950.830.1911.760.017.1610.533.96145.35-9.13-4.7687.81-10.63-6.4312.19551.9197.9210.96-5.115.79
20Q2 (6)23.7711.8119.218.79115.4425.048.96173.1724.447.13167.0421.673.03225.8113.911.36147.277.940.1721.43-5.5615.5337.816.94159.9614.054.4398.25-21.270.691.87107.67-22.5911.55-11.0210.21
20Q1 (5)21.262.6126.14.08-31.4310.573.28-49.38-61.92.67-49.43-64.960.93-62.2-71.030.55-52.17-63.330.14-26.32-17.6511.27-10.41-26.44140.25-3.56-0.63124.8035.94191.2-24.40-397.77-142.6112.9822.6818.54
19Q4 (4)20.722.930.05.95-5.560.06.48-3.430.05.28-2.940.02.46-4.280.01.15-4.170.00.190.00.012.58-1.80.0145.43-4.710.091.81-2.170.08.1933.010.010.582.120.0
19Q3 (3)20.130.950.06.30-10.380.06.71-6.810.05.44-7.170.02.57-3.380.01.20-4.760.00.195.560.012.81-3.540.0152.62-0.360.093.84-3.840.06.16154.970.010.36-1.150.0
19Q2 (2)19.9418.270.07.0390.510.07.20-16.380.05.86-23.10.02.66-17.130.01.26-16.00.00.185.880.013.28-13.320.0153.178.520.097.58127.70.02.42-95.780.010.48-4.290.0
19Q1 (1)16.860.00.03.690.00.08.610.00.07.620.00.03.210.00.01.500.00.00.170.00.015.320.00.0141.140.00.042.860.00.057.270.00.010.950.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.19-7.434.51-32.594.9116.415.14-28.313.51-34.275.93-43.683.14-35.120.72-12.211.16-8.3132.15-3.6487.76-5.8612.2881.40.40-5.3711.3110.34
2022 (9)20.73-2.176.69-17.514.221.997.17-18.345.34-22.7210.53-27.634.84-24.020.82-4.6512.17-10.12137.14-5.6993.230.96.77-10.950.42-2.8610.254.81
2021 (8)21.19-8.518.11-0.864.13-19.918.787.076.916.3114.5531.796.3725.150.8622.8613.54-6.75145.412.5592.40-7.437.603885.650.43-14.099.78-13.68
2020 (7)23.1618.958.1841.285.166.08.2013.576.507.9711.04-0.995.09-2.680.70-6.6714.527.88141.79-2.599.8124.560.19-99.040.50-21.5111.337.09
2019 (6)19.4715.825.7938.194.8715.387.2267.916.0274.4911.1559.515.2348.160.75-3.8513.4635.28145.43-3.9380.13-17.6219.87626.210.64-9.7110.587.3
2018 (5)16.81-6.094.19-6.474.22-0.784.30-21.253.45-23.166.99-20.663.53-15.950.781.39.95-9.71151.38-9.997.2618.632.74-84.810.7125.769.86-3.33
2017 (4)17.90-19.334.48-44.624.252.35.46-33.824.49-33.388.81-26.284.20-26.830.770.011.02-17.58168.0116.7581.99-16.3918.01812.490.56010.20-7.86
2016 (3)22.19-2.388.09-8.384.168.558.25-9.046.74-9.6511.95-7.725.74-11.690.77-3.7513.37-2.83143.9020.5298.060.771.97-26.70.00011.070.64
2015 (2)22.7317.898.8325.963.834.059.0721.587.4629.9712.9517.836.5014.840.80-9.0913.7614.86119.403.8997.313.572.69-55.450.00011.0014.58
2014 (1)19.2807.0103.68-0.167.4605.74010.9905.6600.88-3.311.984.45114.93-3.4693.965.016.04-42.80.0009.605.03

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