玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
21Q3 (20)12.47-23.87-27.293.11-51.63-68.363.35-43.7-75.043.42-40.0-69.891.40-38.05-79.010.67-34.95-76.330.176.25-29.1711.57-20.1-39.71148.770.037.1991.30-15.0724.518.70215.94-67.390.0000
21Q2 (19)16.38-25.3819.136.43-49.0924.615.95-46.3554.155.70-45.428.092.26-50.5511.331.03-49.2611.960.16-15.79-11.1114.48-21.6529.52148.729.33-2.52107.50-6.08-20.14-7.5048.1278.330.0000
21Q1 (18)21.9515.8917.6912.6323.8238.4911.09-19.7567.7810.44-12.42100.04.57-19.12130.812.03-17.81120.650.19-5.026.6718.48-10.9419.15136.03-0.53-9.92114.4655.03-16.36-14.46-155.2560.760.0000
20Q4 (17)18.9410.4443.8110.203.7650.6613.822.98189.7311.924.93170.295.65-15.29150.02.47-12.72142.160.20-16.67-4.7620.758.1386.77136.76-1.46-5.6173.830.68-48.8926.17-1.87162.80.000-100.0
20Q3 (16)17.1524.735.349.8390.510.3313.42247.67199.5511.36155.28219.16.67228.57228.572.83207.61210.990.2433.339.0919.1971.6583.11138.79-9.03-9.2873.33-45.52-62.8426.67177.04127.390.000-100.0
20Q2 (15)13.75-26.27-19.355.16-43.42-43.363.86-41.6-43.484.45-14.75-23.282.032.53-30.720.920.0-29.770.1820.0-10.011.18-27.92-12.11152.571.03-4.16134.62-1.631.45-34.626.04-5.880.000-100.0
20Q1 (14)18.6541.6141.729.1234.71185.06.6138.57-11.875.2218.37-13.861.98-12.39-10.810.92-9.8-13.210.15-28.57-6.2515.5139.60.39151.014.2212.44136.84-5.26211.7-36.8411.58-162.940.00-100.0-100.0
19Q4 (13)13.17-19.1-22.026.77-24.029.94.776.47-28.594.4123.88-29.12.2611.33-14.391.0212.09-19.050.21-4.5510.5311.116.01-18.85144.89-5.297.46144.44-26.8155.85-41.6757.21-669.447.915.47-18.95
19Q3 (12)16.28-4.52-14.638.91-2.2-17.964.48-34.41-39.543.56-38.62-37.542.03-30.72-35.760.91-30.53-41.290.2210.0-12.010.48-17.61-21.26152.98-3.9124.17197.3748.7433.11-97.37-197.83-109.167.50-6.25-7.18
19Q2 (11)17.0529.561.319.11184.6920.986.83-8.93-3.945.80-4.299.642.9331.9820.581.3123.582.340.2025.0-9.0912.72-17.67-7.89159.2018.5435.4132.69202.2424.73-32.69-155.85-412.188.00-19.44-15.61
19Q1 (10)13.16-22.08-28.443.20-48.05-58.877.5012.28-23.476.06-2.57-28.452.22-15.91-29.31.06-15.87-36.530.16-15.79-11.1115.4512.86-11.87134.30-0.3932.8943.90-52.63-44.658.54700.0182.049.931.74-8.06
18Q4 (9)16.89-11.4306.16-43.2806.68-9.8506.229.1202.64-16.4601.26-18.7100.19-24.0013.692.850134.839.44092.68-37.4907.32115.7209.7620.790
18Q3 (8)19.0713.31010.8644.2207.414.2205.707.7503.1630.0401.5521.0900.2513.64013.31-3.620123.204.780148.2839.380-46.55-629.3108.08-14.770
18Q2 (7)16.83-8.4807.53-3.2107.11-27.4505.29-37.5402.43-22.6101.28-23.3500.2222.22013.81-21.220117.5816.350106.3834.250-6.38-130.7509.48-12.220
18Q1 (6)18.39007.78009.80008.47003.14001.67000.180017.5300101.060079.250020.750010.8000
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2020 (10)17.1313.678.7018.856.1710.889.9673.528.6979.5515.8968.687.0559.860.76-6.1717.0239.85136.76-5.6187.59-31.3312.7600.5032.450.000
2019 (9)15.07-15.537.32-11.385.57-7.175.74-24.974.84-23.059.42-16.564.41-21.110.81-1.2212.17-15.54144.897.46127.5418.1-27.5400.38119.748.20-12.77
2018 (8)17.84-5.868.26-12.226.003.067.65-9.146.29-9.7611.29-9.755.59-16.570.82-7.8714.41-3.48134.8330.69108.00-3.49-8.0000.1709.404.56
2017 (7)18.953.959.415.975.82-22.558.4235.376.9740.5212.5152.196.7043.470.893.4914.934.33103.173.53111.90-21.61-11.9000.0008.991.81
2016 (6)18.23-11.728.88-10.217.52-10.036.22-22.644.96-20.08.22-8.874.67-7.340.8621.1314.31-18.4699.6518.97142.7516.21-42.7500.0008.83-8.97
2015 (5)20.65-15.619.89-32.728.3511.448.04-42.416.20-46.649.02-46.855.04-42.470.714.4117.55-23.6683.76-34.62122.8416.57-22.8400.0009.701.46
2014 (4)24.47-7.4214.702.087.5015.5613.96-9.3511.62-18.7416.97-7.828.76-14.370.683.0322.99-2.21128.1228.79105.3812.9-5.3800.0009.56-12.37
2013 (3)26.43014.4006.49015.40014.30018.41010.2300.66023.51099.48093.3306.6700.00010.910

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