玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
21Q1 (20)-0.38-116.45-123.53-48.58-144.770-96.82-244.90-91.62-121.00-91.62-121.210-7.97-113.3646.72-7.33-116.2241.550.08-20.0233.33-85.71-118.91-145.716.81-35.51-76.6107.69621.541.36-7.69-109.2-23.080.0000
20Q4 (19)2.31331.0988.46108.520673.5766.820171.25436.190390.12431.870387.2459.64269.19415.8945.20301.43363.10.10266.67-9.09453.3334.32415.3610.56-87.414.5514.93-76.78-76.1283.58134.03122.890.000-100.0
20Q3 (18)-1.00-1011.11-566.670.00-100.000.00100.000.00100.000.00100.00-35.25-283.57-262.65-22.44-228.07-151.01-0.0600337.500083.87125.09813.6264.2915.71-35.7135.717.1400.000100.0
20Q2 (17)-0.0947.06-550.01732.790355.99-1093.480-1299.65-1804.680-2514.29-1804.680-2514.29-9.1938.57-770.8-6.8445.45-618.180.00100.0-100.00.00-100.0-100.037.2628.04417.555.56-47.71-62.9633.33633.3300.000-100.0
20Q1 (16)-0.1734.6229.170.00100.0100.00.00100.0100.00.00100.0100.00.00100.0100.0-14.9620.76-1.22-12.5427.017.66-0.06-154.55-400.0187.50230.43123.4429.10188.12244.38106.2570.010.87-6.25-116.67-175.00.00-100.0-100.0
19Q4 (15)-0.26-73.33-13.04-18.9200-93.7800-150.3500-150.3500-18.88-94.24-56.94-17.18-92.17-52.850.110104.26-143.750-3498.3510.1010.0220.6762.50-37.5-4.1737.5007.8124.12102.491763.45
19Q3 (14)-0.15-850.016.670.00-100.0100.00.00-100.0100.00.00-100.0100.00.00-100.0100.0-9.72-809.49-20.75-8.94-777.27-17.020.00-100.0-100.00.00-100.0100.09.1827.561.62100.00-33.336.25-0.000-100.0-969.19-730.0-1447.97
19Q2 (13)0.02108.33100.28380.01215.68111.4191.15113.55102.2774.75110.43101.4474.75110.43101.441.37109.27101.251.32109.72101.580.020.00.0100.00112.5101.897.20-14.7945.75150.0056.5294.38-0.00-100.0-100.0153.84-15.0939.93
19Q1 (12)-0.24-4.3571.08-328.49055.63-672.72024.29-716.98021.35-716.98021.24-14.78-22.86-94.47-13.58-20.82-125.580.02100.78100.0-800.00-19012.53-704.878.450.96-76.8895.8346.94-1.868.33-76.04254.17181.1912595.86117.12
18Q4 (11)-0.23-27.78-187.50.00100.0-100.00.00100.0100.00.00100.0100.00.00100.0100.0-12.03-49.44-1722.73-11.24-47.12-1742.62-2.58-6550.004.23102.38104.238.3747.36-34.9165.22-30.71-62.7334.78491.3139.75-1.45-102.02-100.83
18Q3 (10)-0.1897.45-108.7-39.8698.8-199.35-176.4495.6-25.53-187.6996.39-107.98-187.6996.39-107.98-8.0592.65-141.26-7.6490.83-144.680.04100.0300.0-177.7896.65-107.485.6814.98320.7494.1221.971627.65.88-74.24-94.4671.90-34.6-35.76
18Q2 (9)-7.07-751.81-4950.0-3330.27-349.8-9636.86-4011.60-351.48-2187.64-5197.76-470.2-3117.23-5198.81-471.09-3117.88-109.52-1341.05-6702.48-83.34-1284.39-7616.670.02100.0100.0-5300.00-4107.2604.94-86.48-84.077.17-20.97-27.6622.83870.38442.49109.9431.741.06
18Q1 (8)-0.83-937.5-418.75-740.39-1932.2-2384.45-888.54-280.99-804.09-911.57-647.19-642.74-910.33-623.86-639.93-7.60-1051.52-295.83-6.02-886.89-370.310.0100.0132.26232.26036.55184.215.7397.65-44.220.182.35102.69-87.4583.45-52.0811.06
17Q4 (7)-0.08-103.8680.9540.410.72139.54-233.22-65.92-25.6-122.00-105.1839.23-125.76-105.3442.09-0.66-103.3886.83-0.61-103.5783.650.00-100.0-100.0-100.00-104.21012.86852.59-62.75175.002940.3889.19-87.50-182.42-1266.67174.1655.61189.69
17Q3 (6)2.071578.5720800.040.1214.89445.85-140.5619.84-104.452353.311556.6248422.592353.311556.6257080.8719.511311.812293.7517.101683.3356900.00.010.0-66.672377.78027645.391.35-95.63-95.91-6.16-105.78-100.51106.161692.42109.65111.922.88156.58
17Q2 (5)-0.1412.558.8234.927.7494.54-175.36-78.43-111.51-161.56-31.64-46.55-161.56-31.32-46.45-1.6116.1557.29-1.0815.6263.640.010.0-66.670.000030.87-10.743.38106.6731.2839.49-6.67-135.56-128.33108.7944.78146.47
17Q1 (4)-0.1661.90.032.4192.120.0-98.2847.070.0-122.7338.860.0-123.0343.350.0-1.9261.680.0-1.2865.680.00.01-50.00.00.0000.034.570.140.081.25-12.160.018.75150.00.075.1424.980.0
16Q4 (3)-0.42-4100.00.016.87129.520.0-185.69-170.090.0-200.75-4022.180.0-217.18-5158.60.0-5.01-3031.250.0-3.73-12533.330.00.02-33.330.00.00-100.00.034.524.70.092.50-92.290.07.50100.680.060.1237.830.0
16Q3 (2)-0.0197.060.07.35-59.050.0-68.7517.080.0-4.8795.580.0-4.1396.260.0-0.1695.760.00.03101.010.00.030.00.08.5700.032.9753.140.01200.001469.230.0-1100.00-4775.00.043.62-1.180.0
16Q2 (1)-0.340.00.017.950.00.0-82.910.00.0-110.240.00.0-110.320.00.0-3.770.00.0-2.970.00.00.030.00.00.000.00.021.530.00.076.470.00.023.530.00.044.140.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2020 (10)0.46057.230-197.78020.0046.6789.97085.6709.6008.9200.10-28.57120.00010.564.55-214.290314.291642.860.58-62.720.000
2019 (9)-0.640-52.140-226.88013.64152.27-276.770-276.770-41.390-37.7500.14180.0-263.64010.1020.6781.973.2218.03-12.931.55081.69-16.7
2018 (8)-8.400-1388.750-1745.8805.41-45.95-2200.500-2200.560-120.070-106.5400.0566.67-2183.7808.37-34.9179.41020.71-84.350.00098.07-2.76
2017 (7)1.70032.93108.68-139.54010.0058.75432.690432.01017.11014.3900.03-76.92462.50012.86-62.75-32.370132.3700.150100.8597.63
2016 (6)-1.09015.78647.87-94.2206.3020.73-85.000-87.220-14.490-10.4000.13-38.1-70.08034.5218.06111.11211.25-11.1100.00051.03-7.45
2015 (5)-4.8602.11-82.04-70.1405.2247.39-196.650-210.670-57.080-43.5200.21-41.67-186.96029.24-4.1635.70-64.364.3000.00055.1440.09
2014 (4)-1.55011.75-29.98-33.2303.5461.53-33.210-33.050-14.530-11.5400.36-41.94-28.54030.5175.14100.00-9.72-0.0000.00039.3655.76
2013 (3)-1.57016.78-7.5-16.6002.1925.23-14.980-17.880-13.060-11.1700.62-16.22-12.00017.424.94110.7712.31-10.7700.00025.2723.93
2012 (2)-0.57018.140-5.9901.750-6.100-4.740-4.170-3.4900.740-3.75016.60098.6301.3700.00020.390

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