玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
16Q2 (20)-0.47-291.67-883.3338.64-12.16-9.87-19.20-889.69-475.0-33.78-350.4-553.42-33.22-362.03-680.77-7.60-366.26-613.51-2.36-742.86-326.920.090.012.5-14.45-255.38-151.83166.261.13-21.0857.26120.88-16.7143.59-41.1539.490.0000
16Q1 (19)-0.1294.06-100.043.9921.597.06-1.9496.59-6366.67-7.5094.63-478.79-7.1994.56-1318.64-1.6394.6-1186.67-0.2897.8-173.680.09-10.00.09.30107.41-50.13164.402.48-20.5125.93-36.34074.0724.97-25.930.0000
15Q4 (18)-2.02-194.84-119.5736.18-19.37-9.48-56.91-782.33-4964.1-139.75-200.45-254.16-132.11-196.26-225.63-30.18-201.41-159.28-12.71-203.08-225.90.1011.11-9.09-125.46-179.2-436.61160.4247.62-16.5740.73971.891382.9559.27-43.37-42.550.0000
15Q3 (17)2.133450.01836.3644.874.6711.81-6.45-225.98-149.09139.121767.381464.9137.252299.482295.2929.761910.811725.7712.331085.581367.860.0912.5-25.0158.41468.191008.54108.67-48.41-28.6-4.67-106.79-103.11104.67234.95320.360.0000
15Q2 (16)0.06200.0042.874.3305.1217166.6707.45276.2605.72869.4901.48886.6701.04173.6800.08-11.11027.8849.490210.661.86068.750031.25-68.7500.0000
15Q1 (15)-0.0693.48041.092.80-0.03-102.5601.98105.0200.59101.4500.15101.2900.38109.7400.09-18.18018.65179.770206.827.570-0.00100.00100.00-3.0800.0000
14Q4 (14)-0.92-936.36039.97-0.401.17-91.10-39.46-543.870-40.57-808.030-11.64-814.110-3.90-564.2900.11-8.330-23.38-263.610192.2726.340-3.17-102.120103.17317.2100.0000
14Q3 (13)0.110040.130013.14008.89005.73001.63000.84000.120014.2900152.1900150.0000-47.50000.0000
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2015 (10)0.11041.2212.32-14.5309.9634.090.8701.5401.6002.5000.38-5.018.59834.17160.42-16.57-1673.3301773.331185.672.35-6.10.000
2014 (9)-0.80036.7064.213.3007.43-40.46-8.760-10.030-11.080-3.1900.4033.331.990192.2730.65-37.930137.9302.5000.000
2013 (8)-1.09022.35-41.66-30.31012.47260.84-24.060-24.660-18.810-6.9100.30-72.48-9.360147.16-6.76126.4125.23-25.9700.0000.000
2012 (7)1.54-32.4638.313.7114.97-7.543.46014.82-12.6211.19-16.1833.21-27.812.81-8.371.0910.118.960157.83-16.27100.945.79-1.1300.0000.000
2011 (6)2.28-21.9236.94-13.5916.19-30.250.00016.96-12.1713.35-8.8146.00-24.2213.98-5.090.995.320.000188.50-49.8195.42-20.64.5800.0000.000
2010 (5)2.92189.1142.7593.2623.21216.210.00019.31256.9314.64242.8660.70199.3114.73117.580.94-24.190.000375.5519.82120.17-11.8-20.1700.0000.000
2009 (4)1.0162.922.12-10.737.3421.120.0005.417.984.2717.9620.2806.7701.2400.000313.4424.8136.2512.08-35.6200.0000.000
2008 (3)0.62024.7806.0600.0005.0103.6200.0000.0000.0000.000251.160121.570-20.5900.0000.000

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