玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-0.11-320.026.6724.84-33.18.33-5.27-147.2277.49-10.11-159.3765.91-10.25-160.1962.11-0.46-152.8748.89-0.08-112.961.90.02-33.33100.03.58-87.4164.3998.1820.84-15.4251.35-21.75-35.248.6541.52134.419.0730.62-34.58
24Q2 (19)0.05118.52138.4637.1324.5171.511.16143.22140.8317.031706.6236.3517.031855.67236.130.872275.0317.50.62264.716100.00.0350.0200.028.4247.94120.6581.25-11.54-36.4865.62-97.78-70.1734.38101.21128.6514.60-69.75-43.69
24Q1 (18)-0.27-28.57-28.5729.8258.79178.69-25.8211.7-120.31-1.0695.5986.67-0.9796.5588.37-0.0495.792.00.17173.91440.00.020.0-33.3319.213794.23360.6791.85-21.56-22.392950.002323.211893.24-2850.00-13010.0-5837.548.2614.96192.13
23Q4 (17)-0.21-40.0-110.018.78-18.1-22.27-29.24-24.9-963.27-24.0219.02-447.15-28.11-3.92-372.44-0.93-3.33-121.43-0.23-9.52-1050.00.02100.0-33.33-0.5290.65-109.3117.100.88-3.88121.7453.62106.96-21.74-204.74-161.5941.9844.01117.4
23Q3 (16)-0.15-15.38-130.022.935.91-20.08-23.4114.34-273.41-29.66-137.47-348.62-27.05-116.23-334.0-0.90-125.0-152.94-0.21-2200.0-122.580.010.0-85.71-5.56-143.17-134.73116.08-9.26-1.2579.25-63.98-29.8120.75117.3260.8529.1512.42335.07
23Q2 (15)-0.1338.1-143.3321.65102.34-8.07-27.33-133.19-358.81-12.49-57.11-131.73-12.51-50.0-117.19-0.4020.054.550.01120.0103.230.01-66.67-85.7112.88208.87807.69127.928.0915.87220.0048.65211.26-120.00-150.0-140.3125.9356.96341.74
23Q1 (14)-0.21-110.0-600.010.70-55.71-52.21-11.72-326.18-238.73-7.95-81.09-173.68-8.34-40.17-182.25-0.50-19.05-175.76-0.05-150.0-111.630.030.00.04.17-25.4-77.13118.35-2.8618.08148.00151.6568.67-48.00-236.0-136.4816.52-14.45-17.48
22Q4 (13)-0.10-120.041.1824.16-15.79146.28-2.75-120.3789.46-4.39-136.887.57-5.95-151.4781.0-0.42-124.7171.81-0.02-102.1596.610.03-57.1450.05.59-65.08124.8121.833.6426.4558.82-47.9-20.9635.29373.5337.9719.31188.21-28.64
22Q3 (12)0.5066.67725.028.6921.8340.513.5027.84281.4511.93321.34-60.3111.56300.69-57.791.70293.18-29.170.93400.0-17.70.070.075.016.01979.67-59.12117.556.48-0.33112.90157.1551.61-12.90-104.33-110.416.7014.14-66.65
22Q2 (11)0.301100.0528.5723.555.18-1.3410.56405.2618.37-5.39-149.95-106.51-5.76-156.8-67.93-0.88-233.33-183.87-0.31-172.09-616.670.07133.33133.33-1.82-109.98-129.5110.4010.15-44.61-197.73-526.14-196.59297.73126.2778.645.87-70.68-59.49
22Q1 (10)-0.0382.3585.022.39128.24-3.16-3.4686.7447.9710.79130.56170.0610.14132.39164.220.66144.3150.00.43172.88265.380.0350.00.018.23180.88541.4100.234.03-49.87-31.58-142.43-176.69131.58414.35135.4620.02-26.02-16.41
21Q4 (9)-0.17-112.5-213.339.81-51.96-79.49-26.10-250.81-283.8-35.31-217.47-747.89-31.31-214.31-378.31-1.49-162.08-233.04-0.59-152.21-198.330.02-50.0-50.0-22.54-157.56-260.8996.35-18.31-43.9574.42397.67-71.8425.58-79.37115.5727.0634.69-30.17
21Q3 (8)-0.08-14.29-112.720.42-14.45-46.19-7.44-606.12-514.8830.061251.72293.6927.39898.54-58.652.40874.19400.01.131783.332925.00.0433.33100.039.16534.68806.48117.94-40.83-29.76-25.0062.5-375.0124.00-25.636.420.0938.65-2.1
21Q2 (7)-0.0765.074.0723.873.24380.281.47122.11122.65-2.6183.0550.94-3.4378.2851.96-0.3176.5280.860.06123.08115.00.030.0-70.06.17249.39402.45199.32-0.3113.76-66.67-261.9-154.55166.67198.25850.014.49-39.50
21Q1 (6)-0.20-233.3337.523.12-51.67-26.7-6.65-146.8353.79-15.40-382.5760.34-15.79-240.36-250.89-1.32-217.8653.36-0.26-143.3368.290.03-25.050.0-4.13-129.4883.48199.9316.317.9241.18-84.4212.355.88134.02-11.7623.95-38.19-14.74
20Q4 (5)0.15-76.19200.047.8426.06114.7214.201273.5575.535.45135.1226.4511.25-83.022656.821.12240.021.740.601600.015.380.04100.0-33.3314.01224.3148.73171.892.38-5.65264.292807.1436.41-164.29-280.71-87.7638.7588.840
20Q3 (4)0.63333.330.037.95663.580.0-1.2181.360.0-15.52-191.730.066.241027.730.0-0.8050.620.0-0.0490.00.00.02-80.00.04.32311.760.0167.90-4.170.09.09-92.560.090.91509.090.020.5200.0
20Q2 (3)-0.2715.620.04.97-84.240.0-6.4954.90.0-5.3286.30.0-7.14-58.670.0-1.6242.760.0-0.4051.220.00.10400.00.0-2.0491.840.0175.21-5.420.0122.22233.330.0-22.22-135.090.00.00-100.00.0
20Q1 (2)-0.32-113.330.031.5441.560.0-14.39-277.870.0-38.83-1000.930.0-4.50-922.730.0-2.83-407.610.0-0.82-257.690.00.02-66.670.0-25.00-365.390.0185.251.690.036.67-81.080.063.33172.380.028.0900.0
19Q4 (1)-0.150.00.022.280.00.08.090.00.04.310.00.0-0.440.00.00.920.00.00.520.00.00.060.00.09.420.00.0182.180.00.0193.750.00.0-87.500.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-0.68017.24-31.56-21.1806.38203.78-17.090-17.600-2.680-0.4900.07-66.672.84-66.03117.10-3.88123.45-49.17-24.1400.60-14.1426.78156.27
2022 (9)0.70025.1930.597.2902.10-35.983.0002.4101.0501.03221.880.2175.08.368.29121.8326.45242.86-36.22-142.8600.6911.5410.45-50.78
2021 (8)-0.50019.29-7.88-9.5803.2884.38-2.540-2.730-0.7100.3200.12-29.417.72096.35-43.95380.771137.5-280.7700.62636.3421.2324.96
2020 (7)0.20020.9422.6-2.5801.78-50.5-8.4405.260-4.020-0.6700.1754.55-0.970171.89-5.6530.77-78.3369.2300.08-14.7316.99-38.95
2019 (6)-0.96017.08-41.77-15.9103.60242.08-11.180-10.360-3.060-0.9100.11-62.07-2.900182.1891.35141.98210.88-41.9800.10-28.0327.8390.1
2018 (5)1.39-56.1529.33-0.077.61-54.461.0574.6716.70-5.5415.220.798.17-42.024.65-39.840.29-40.8218.73-2.0495.2135.345.67-51.6754.33888.30.14014.6470.83
2017 (4)3.17029.3545.8716.7100.60-73.3817.68015.10014.0907.7300.49226.6719.12070.37-39.9794.50-18.565.5000.0008.57-70.16
2016 (3)-0.81020.1223.82-21.3502.2633.71-18.460-18.130-5.490-2.3300.15-40.0-13.220117.2228.32116.0424.0-16.0400.00028.7256.17
2015 (2)-0.88016.2532.65-12.3601.69-29.34-13.210-14.780-6.910-3.2500.25-7.41-9.42091.356.5993.5806.42-99.740.00018.3924.93
2014 (1)-0.33012.250-20.6702.39-43.190.870-4.470-2.260-0.7400.27-46.05.42085.70-7.81-2342.8602442.866351.650.00014.728.71

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