玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
21Q4 (20)0.17-67.92-79.0117.75-17.17-24.692.68-61.38-59.943.27-62.06-59.831.74-64.42-77.040.68-63.64-76.310.31-65.56-78.620.180.0-5.265.15-50.86-49.61113.91-3.215.5382.242.030.3318.42-5.063.720.00-100.00
21Q3 (19)0.53-20.9-50.9321.43-1.97-14.766.94-4.14-22.378.623.23-36.24.89-21.51-54.261.87-19.74-53.250.90-23.73-54.550.18-5.26-5.2610.482.44-33.08117.6718.0523.1180.60-7.121.9619.4046.47-42.7926.7100
21Q2 (18)0.6726.42-29.4721.86-16.15-13.327.24-6.46-23.958.35-8.94-27.336.232.64-41.672.3323.94-34.551.1822.92-34.810.1918.7511.7610.23-11.58-26.399.685.59-8.8486.752.84.7913.25-15.12-23.030.0000
21Q1 (17)0.53-34.5747.2226.0710.61-2.917.7415.7-5.499.1712.653.036.07-19.9213.251.88-34.4941.350.96-33.7935.210.16-15.7923.0811.5713.21-5.1694.40-4.2611.1684.392.96-8.3915.61-12.1298.210.000-100.0
20Q4 (16)0.81-25.058.8223.57-6.250.646.69-25.17-5.778.14-39.7511.977.58-29.0929.572.87-28.2549.481.45-26.7743.560.190.011.7610.22-34.742.7198.603.169.9881.9724.04-15.8717.76-47.64705.10.0000
20Q3 (15)1.0813.68-11.4825.14-0.322.498.94-6.0921.9613.5117.58-16.2410.690.09-25.044.0012.36-12.091.989.39-14.290.1911.7618.7515.6612.82-17.1495.58-12.592.4766.08-20.1845.2833.9297.08-37.780.000-100.0
20Q2 (14)0.95163.89295.8325.22-6.079.089.5216.24161.5411.4929.1127.9810.6899.25219.763.56167.67274.741.81154.93262.00.1730.7713.3313.8813.7771.36109.3528.778.582.79-10.1314.3617.21118.56-37.660.00-100.0-100.0
20Q1 (13)0.36-29.419.0926.8514.6511.08.1915.3526.988.9022.4220.435.36-8.3818.581.33-30.738.130.71-29.75.970.13-23.53-13.3312.2022.6115.6484.92-5.283.7892.13-5.445.617.87256.96-38.3233.9207.04
19Q4 (12)0.51-58.2142.8623.42-4.5310.07.10-3.1478.397.27-54.9341.995.85-58.9894.351.92-57.8108.71.01-56.28110.420.176.256.259.95-47.3525.3189.65-3.891.0497.43114.1925.672.21-95.95-90.180.00-100.0-100.0
19Q3 (11)1.22408.33212.8224.536.15.377.33101.3723.6116.13220.04115.6414.26326.95177.974.55378.95189.812.31362.0188.750.166.670.018.90133.3385.1193.28-7.440.9945.49-37.17-42.5954.5197.46162.4729.18-11.761.32
19Q2 (10)0.24-27.2741.1823.12-4.42-3.633.64-43.57-49.725.04-31.8-12.353.34-26.1151.820.95-22.7635.710.50-25.3735.140.150.0-11.768.10-23.22-4.37100.7823.162.2772.39-17.01-42.5127.61116.26206.4933.074.3524.75
19Q1 (9)0.3357.14-62.524.1913.621.96.4562.06-25.617.3944.34-23.424.5250.17-48.751.2333.7-59.670.6739.58-57.590.15-6.25-16.6710.5532.87-13.181.83-7.78-2.0487.2312.52-3.0712.77-43.1924.5531.6915.1534.11
18Q4 (8)0.21-46.15-44.7421.29-8.55-10.213.98-32.881.275.12-31.5543.823.01-41.33-31.280.92-41.4-33.330.48-40.0-28.360.160.06.677.94-22.23088.73-3.94-14.1877.53-2.15-29.9622.478.2326.4527.52-4.44-6.84
18Q3 (7)0.39129.41-39.0623.28-2.96-9.845.93-18.09-30.157.4830.09-15.965.13133.18-19.341.57124.29-34.030.80116.22-27.930.16-5.88-11.1110.2120.54-9.7392.37-6.26-12.879.23-37.08-16.8620.77180.11341.9228.808.6415.15
18Q2 (6)0.17-80.68-79.2723.991.05-11.677.24-16.49-29.985.75-40.41-49.962.20-75.06-70.510.70-77.05-76.510.37-76.58-72.990.17-5.56-5.568.47-30.23098.5417.97-18.47125.9339.9239.89-25.93-352.94-359.7526.5112.1923.36
18Q1 (5)0.88131.58-4.3523.740.13-19.038.67120.61-26.779.65171.07-20.588.82101.37-3.183.05121.01-4.391.58135.8211.270.1820.012.512.140083.53-19.21-27.7690.00-18.69-7.6210.25203.29297.3823.63-20.01-6.49
17Q4 (4)0.38-40.620.023.71-8.170.03.93-53.710.03.56-60.00.04.38-31.130.01.38-42.020.00.67-39.640.00.15-16.670.00.00-100.00.0103.39-2.40.0110.6916.150.0-9.92-311.150.029.5418.110.0
17Q3 (3)0.64-21.950.025.82-4.930.08.49-17.890.08.90-22.540.06.36-14.750.02.38-20.130.01.11-18.980.00.180.00.011.3100.0105.93-12.350.095.305.870.04.70-52.910.025.0116.380.0
17Q2 (2)0.82-10.870.027.16-7.370.010.34-12.670.011.49-5.430.07.46-18.110.02.98-6.580.01.37-3.520.00.1812.50.00.0000.0120.864.520.090.02-7.60.09.98286.960.021.49-14.960.0
17Q1 (1)0.920.00.029.320.00.011.840.00.012.150.00.09.110.00.03.190.00.01.420.00.00.160.00.00.000.00.0115.630.00.097.420.00.02.580.00.025.270.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2021 (10)0.00021.56-13.836.07-26.690.0007.26-31.384.66-46.926.84-40.373.32-43.820.715.970.000113.9115.530.0000.0000.11-23.420.000
2020 (9)0.00025.025.048.2833.760.00010.5816.528.7822.9711.4734.05.9130.460.676.350.00098.609.980.0000.0000.15-16.5626.71-9.4
2019 (8)2.3039.3923.823.036.19-5.782.818.329.0827.897.1445.128.5635.874.5341.120.63-3.0811.9822.4989.651.0468.27-26.231.73323.690.18-28.3629.4811.33
2018 (7)1.65-40.2223.12-13.056.57-25.592.5910.167.10-23.244.92-28.86.30-35.583.21-28.190.650.09.78-16.4188.73-14.1892.51-3.117.4965.70.24-68.5126.485.5
2017 (6)2.76-27.3726.59-7.88.83-19.142.3524.489.25-17.116.91-14.599.78-25.574.47-17.680.65-2.9911.70-10.89103.39-22.9695.48-2.424.52110.090.78025.1010.67
2016 (5)3.80-16.1128.847.4510.928.121.8913.9611.163.338.09-0.4913.14-15.885.43-10.540.67-10.6713.134.87134.21-10.4297.854.562.15-66.680.00022.6816.01
2015 (4)4.53-8.4826.843.6710.10-10.31.6611.5210.80-10.158.13-5.5715.62-15.386.07-9.540.75-3.8512.52-7.6149.82-8.9793.58-0.156.462.890.00019.552.84
2014 (3)4.9518.1425.891.2511.268.061.49-4.7912.026.758.61-0.8118.464.716.717.020.788.3313.555.37164.59-12.0393.731.276.27-15.770.00019.01-0.73
2013 (2)4.19127.7225.5713.4910.4266.191.567.4811.2668.068.6889.1117.63139.216.2784.410.72-2.712.8654.57187.106.9192.55-1.177.4517.260.00019.15-2.79
2012 (1)1.84022.5306.2701.4506.7004.5907.3703.4000.7408.320175.00093.6506.3500.00019.700

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