玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.89-71.75-68.559.96-28.14-31.171.87-62.3-59.781.55-71.03-67.841.08-72.8-74.592.26-69.62-75.620.80-69.58-75.540.719.23-5.332.38-61.92-58.97168.17-22.97-9.77120.9730.525.67-20.16-376.0-688.346.37-12.38-22.03
24Q2 (19)3.15-9.7432.9113.86-18.52-1.844.96-16.0726.855.35-20.3925.593.97-26.89-5.927.44-8.15-11.952.63-18.58-10.850.6510.17-5.86.25-19.8717.48218.3237.8713.3392.705.341.327.30-39.13-14.177.27-19.49-17.48
24Q1 (18)3.49-60.56223.1517.0112.2-3.845.9117.2687.626.72-52.41106.135.43-59.979.88.10-65.2764.973.23-63.42112.50.59-9.2325.537.80-48.5853.85158.357.14-17.5388.00146.46-9.4612.00-81.34221.09.0312.73-27.76
23Q4 (17)8.85212.72693.9615.164.77-18.455.048.39163.1614.12192.95268.113.54218.59267.1623.32151.56361.148.83170.03548.220.65-13.33150.015.17161.55450.35147.80-20.7-57.2935.71-62.91-62.5764.291776.221293.048.01-1.96-64.57
23Q3 (16)2.8319.41219.9214.472.48-14.884.6518.93115.944.8213.15118.74.250.71116.779.279.7166.43.2710.85191.60.758.7400.05.809.02132.4186.37-3.25-36.3496.265.22-14.723.43-59.74125.648.17-7.26-78.51
23Q2 (15)2.37119.44184.6414.12-20.18-14.533.9124.13107.014.2630.67107.94.2239.74107.968.4572.1156.522.9594.08171.60.6946.81762.55.324.93113.39192.640.32-24.8391.49-5.87-11.618.51127.66342.558.81-29.52-85.42
23Q1 (14)1.08172.48147.5817.69-4.841.143.15139.47108.53.26138.81109.833.02137.28109.144.91154.98143.151.52177.16146.910.4780.77370.05.07217.09122.69192.02-44.51-20.9397.201.9-12.913.74-19.0132.2212.50-44.71-73.23
22Q4 (13)-1.4936.8615.3418.599.35-14.21-7.9872.6469.2-8.4067.4269.04-8.1068.0562.36-8.9336.03-19.39-1.9744.828.80.2673.33136.36-4.3375.8173.04346.0718.2150.1595.38-15.49-0.774.62134.532.222.61-40.53-39.19
22Q3 (12)-2.3615.71-8.2617.002.9136.44-29.1747.7272.34-25.7852.1668.86-25.3552.1861.95-13.966.62-40.73-3.5713.35-19.00.1587.5200.0-17.9054.9367.42292.7514.2331.83112.879.05-11.22-13.37-280.9450.7638.02-37.09-61.83
22Q2 (11)-2.80-23.35-211.1116.52-5.55-6.98-55.80-50.6119.33-53.89-62.42-79.57-53.01-60.39-182.27-14.95-31.37-268.23-4.12-27.16-264.60.08-20.014.29-39.72-77.8-243.9256.275.5321.95103.51-7.25-55.13-3.5169.7697.3260.4429.42-17.58
22Q1 (10)-2.27-28.98-39.2617.49-19.2919.06-37.05-42.9927.04-33.18-22.3-5.94-33.05-53.58-48.27-11.38-52.14-60.73-3.24-50.0-68.750.10-9.0911.11-22.34-39.1-25.22242.845.363.53111.6016.1-31.14-11.60-356.9181.3146.7025.61-15.29
21Q4 (9)-1.7619.27-66.0421.6773.9262.44-25.9175.433.75-27.1367.23-76.63-21.5267.7-199.3-7.4824.6-100.0-2.1628.0-151.160.11120.0-21.43-16.0670.77-162.85230.493.8-8.5196.13-24.39-45.184.52116.64105.9937.18-62.6814.12
21Q3 (8)-2.18-142.2210.2912.46-29.84-7.36-105.46-52.46-191.57-82.78-175.84-228.62-66.63-254.79-247.57-9.92-144.33-4.2-3.00-165.49-23.970.05-28.57-61.54-54.94-375.67-277.08222.065.67-23.71127.14-44.89-11.39-27.1479.2337.5799.6235.85146.83
21Q2 (7)-0.9044.7968.9717.7620.9-60.24-69.17-36.2247.02-30.014.1869.23-18.7815.7575.48-4.0642.6660.85-1.1341.1563.190.07-22.2275.0-11.5535.2681.39210.15-10.41-18.26230.7042.3571.93-130.70-110.58-286.4873.3333.010
21Q1 (6)-1.63-53.77-432.6514.6910.12-3.86-50.78-88.63-13263.16-31.32-103.91-2420.0-22.29-210.01-2522.83-7.08-89.3-489.01-1.92-123.26-414.750.09-35.71-84.21-17.84-191.98-560.98234.56-6.914.72162.07-7.58672.01-62.0717.64-148.3755.1369.21348.21
20Q4 (5)-1.0656.38-234.1813.34-0.8217.33-26.9225.57-7184.21-15.3639.02-1435.65-7.1962.49-864.89-3.7460.71-223.84-0.8664.46-204.880.147.69-82.28-6.1158.06-324.63251.94-13.45-12.61175.3622.22432.58-75.36-73.33-212.3632.58-19.280
20Q3 (4)-2.4316.210.013.45-69.890.0-36.1772.30.0-25.1974.170.0-19.1774.970.0-9.528.20.0-2.4221.170.00.13225.00.0-14.5776.520.0291.0913.220.0143.486.930.0-43.48-28.560.040.3600.0
20Q2 (3)-2.90-691.840.044.67192.340.0-130.57-34260.530.0-97.54-7325.190.0-76.60-8426.090.0-10.37-669.780.0-3.07-603.280.00.04-92.980.0-62.06-1703.620.0257.1125.740.0134.18573.580.0-33.82-126.350.00.00-100.00.0
20Q1 (2)0.49-37.970.015.2834.390.0-0.38-200.00.01.3517.390.00.92-2.130.01.82-39.740.00.61-25.610.00.57-27.850.03.8742.280.0204.47-29.080.0-28.33-186.050.0128.3391.330.012.3000.0
19Q4 (1)0.790.00.011.370.00.00.380.00.01.150.00.00.940.00.03.020.00.00.820.00.00.790.00.02.720.00.0288.310.00.032.930.00.067.070.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.21015.07-15.194.3401.01-83.367.0606.67054.64018.3802.71383.938.210147.80-57.2961.49-42.3338.5100.22-32.578.95-74.5
2022 (9)-8.91017.772.72-23.9406.09-55.28-22.450-22.070-47.520-11.7900.5680.65-15.060346.0750.15106.61-27.56-6.6100.33153.6935.10-41.13
2021 (8)-6.43017.307.99-54.53013.62153.26-37.070-27.660-29.110-7.9900.31-64.77-21.230230.49-8.51147.17-10.29-47.1700.13-2.2359.62142.65
2020 (7)-5.90016.0250.28-14.6405.38304.5-8.920-6.340-20.860-5.1700.88-77.83-2.920251.94-12.61164.04296.43-64.0400.13-41.7124.57219.51
2019 (6)3.14-14.2110.66-0.740.44-26.671.33275.091.06-10.170.80-11.1110.67-7.383.55-13.633.97-13.322.5161.94288.3158.3541.38-17.7158.6217.920.23-36.777.691.72
2018 (5)3.66-43.6910.74-10.20.60-62.730.35-5.061.18-43.810.90-48.2811.52-44.514.11-46.694.583.151.55-37.75182.071.6950.29-34.4349.71113.280.3607.56-3.32
2017 (4)6.5083.6211.96-1.561.61136.760.37-7.192.1048.941.7459.6320.7688.567.7169.824.447.252.4936.81179.0412.976.6956.9623.31-54.710.0007.82-9.91
2016 (3)3.54-44.9512.15-10.270.68-65.660.40-8.161.41-45.771.09-48.5811.01-46.814.54-50.924.14-4.831.82-40.72158.5823.8348.86-35.9151.47116.550.0008.682.6
2015 (2)6.4317.3413.54-2.311.981.020.44-20.942.60-2.262.12-2.320.7010.79.253.014.355.333.07-5.83128.066.576.233.2623.77-8.440.0008.46-4.08
2014 (1)5.48-6.3213.8601.9600.55-19.422.6602.17018.7008.9804.13-6.353.26-10.68120.2423.3673.83-3.8925.9611.990.0008.82-1.78

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