玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-0.37-54.17-5.71-40.3637.1455.19-56.8232.0448.02-75.81-16.8126.72-73.78-17.0629.97-3.62-63.8-21.07-2.22-63.24-15.030.0350.050.0-38.44-965.77-209.7559.3711.8722.9474.84-41.95-29.2725.16186.98532.0822.98-22.3916.06
24Q2 (19)-0.2417.24-84.62-64.2117.3-143.5-83.6115.3-106.65-64.9018.66-135.4-63.0319.97-143.92-2.2111.95-88.89-1.3615.0-91.550.020.0-33.334.44-37.38-84.2653.077.810.91128.924.2-12.44-28.92-21.8837.7529.61-0.2451.15
24Q1 (18)-0.2932.56-38.1-77.6452.53-112.19-98.7150.79-92.45-79.7957.93-74.18-78.7659.64-75.33-2.5131.42-41.01-1.6032.77-40.350.02100.0-33.337.09115.01-60.3749.231.015.71123.7316.8710.18-23.73-304.58-101.6929.68-44.4130.46
23Q4 (17)-0.43-22.86-616.67-163.56-81.59-3908.82-200.60-83.5-1275.86-189.65-83.33-1129.1-195.12-85.19-1610.08-3.66-22.41-463.08-2.38-23.32-526.320.01-50.0-75.0-47.22-280.5-273.1648.740.938.67105.870.0411.95-5.87-0.74-207.9253.39169.65441.48
23Q3 (16)-0.35-169.23-250.0-90.07-241.56-874.78-109.32-170.19-412.52-103.45-275.23-488.12-105.36-307.74-642.49-2.99-155.56-339.71-1.93-171.83-382.50.02-33.33-33.33-12.41-144.01-138.2948.290.927.0105.82-28.13-11.98-5.8287.4772.7319.801.075.71
23Q2 (15)-0.1338.1-208.33-26.3727.93-321.41-40.4621.12-1111.5-27.5739.82-249.84-25.8442.48-259.9-1.1734.27-223.16-0.7137.72-202.90.030.0-25.028.2057.63-47.7447.852.751.18147.2431.12571.43-46.46-294.88-159.5119.59-13.8973.52
23Q1 (14)-0.21-250.0-400.0-36.59-796.81-293.8-51.29-251.78-587.55-45.81-196.89-491.87-44.92-293.69-552.37-1.78-173.85-378.12-1.14-200.0-342.550.03-25.0-25.017.89-34.4-58.7146.573.84-15.23112.3018.7524.61-11.76-316.47-219.1222.75130.7356.04
22Q4 (13)-0.0640.0-122.22-4.0855.84-111.95-14.5831.65-156.73-15.4312.28-155.4-11.4119.59-147.84-0.654.41-128.89-0.385.0-124.680.0433.33-33.3327.27-15.86-45.1944.85-0.62-13.494.57-21.342.575.43125.46-30.349.86-47.36-21.12
22Q3 (12)-0.10-183.33-141.67-9.24-177.58-126.71-21.33-633.25-180.01-17.59-195.6-163.46-14.19-187.81-161.27-0.68-171.58-132.69-0.40-157.97-128.370.03-25.0-50.032.41-39.94-36.645.13-4.57-18.06120.22448.2225.01-21.35-127.35-657.1918.7365.941.47
22Q2 (11)0.1271.43-72.0911.91-36.92-66.44.00-61.98-85.4818.4057.4-63.3116.1662.74-59.230.9548.44-72.460.6946.81-67.140.040.0-20.053.9624.53-28.647.29-13.92-16.5821.93-75.67-60.0578.07690.4673.0911.29-22.57-7.76
22Q1 (10)0.07-74.07-76.6718.88-44.7-43.6410.52-59.07-60.3311.69-58.03-63.19.93-58.36-61.060.64-71.56-74.190.47-69.48-67.590.04-33.33-20.043.33-12.9-22.854.946.08-36.7390.12-2.257.729.8826.6-39.5314.5816.6424.72
21Q4 (9)0.2712.53.8534.14-1.36.7525.70-3.6-2.8727.850.470.023.852.981.272.258.17-1.751.549.228.450.060.00.049.75-2.68-9.3351.79-5.97-34.8592.20-4.13-2.957.80103.6256.0312.50-5.5984.37
21Q3 (8)0.24-44.19166.6734.59-2.4377.7526.66-3.23168.7527.72-44.7365.9923.16-41.5781.222.08-39.71118.951.41-32.86110.450.0620.050.051.12-32.35-8.1155.08-2.84-19.696.1775.1860.743.83-91.51-90.6613.248.17-9.87
21Q2 (7)0.4343.33530.035.455.823005.7427.553.88272.5150.1558.3431.4639.6455.45346.213.4539.11467.022.1044.83600.00.050.066.6775.5734.63113.956.69-34.72-21.8854.90-34.39-47.645.10176.14857.7212.244.7-34.02
21Q1 (6)0.3015.3857.8933.504.756.4826.520.2325.3331.6813.7568.6925.508.2864.942.488.371.031.452.1152.630.05-16.670.056.132.310.9186.849.258.3683.67-11.93-25.5816.33226.67231.4411.6972.42-12.24
20Q4 (5)0.26188.89-10.3431.9864.34-21.6226.46166.737.8227.8566.7722.7423.5584.2731.862.29141.058.531.42111.949.230.0650.00.054.87-1.3712.4479.4916.033.5295.0058.79-12.235.00-87.81160.716.78-53.850
20Q3 (4)0.09190.00.019.461695.080.09.92162.120.016.70210.380.012.78179.380.00.95201.060.00.67259.520.00.0433.330.055.6357.460.068.51-5.590.059.83-42.890.041.03789.230.014.69-20.810.0
20Q2 (3)-0.10-152.630.0-1.22-103.880.0-15.97-175.470.0-15.13-180.560.0-16.10-204.140.0-0.94-164.830.0-0.42-144.210.00.03-40.00.035.33-30.190.072.57-9.450.0104.76-6.820.0-5.9552.10.018.5539.260.0
20Q1 (2)0.19-34.480.031.46-22.890.021.16-13.770.018.78-17.230.015.46-13.440.01.45-31.280.00.95-26.920.00.05-16.670.050.613.710.080.144.360.0112.433.870.0-12.43-50.890.013.3200.0
19Q4 (1)0.290.00.040.800.00.024.540.00.022.690.00.017.860.00.02.110.00.01.300.00.00.060.00.048.800.00.076.790.00.0108.240.00.0-8.240.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-1.120-61.550-80.01072.0096.4-71.150-71.420-9.600-6.2000.09-40.06.31-84.1548.748.67112.450-12.4500.14-11.4425.1787.42
2022 (9)0.03-97.585.54-83.9-4.02036.6669.630.59-98.261.22-95.60.27-97.340.44-93.220.15-31.8239.82-30.9644.85-13.4-692.860792.863543.160.1569.4513.438.13
2021 (8)1.24188.3734.4049.2426.5795.821.61-32.333.95126.4827.75137.9910.15172.856.49155.510.2222.2257.6814.6351.79-34.8578.24-13.5521.76129.00.09-7.4612.42-1.35
2020 (7)0.43-68.1523.05-38.9213.57-52.631.9238.4914.99-43.9211.66-47.853.72-67.222.54-61.460.18-30.7750.32-5.5779.493.5290.50-15.539.5000.10-76.5912.5925.52
2019 (6)1.35440.037.74123.7128.63375.5823.05-42.5226.73321.6122.36257.7611.35376.896.59278.740.2652.9453.292.9276.79-32.37107.1412.78-7.1400.42260.710.0313.08
2018 (5)0.2531.5816.8727.86.02102.0140.10-19.746.3480.636.2520.192.3820.21.743.570.1713.3351.78-14.5113.54-20.9195.0011.425.00-66.070.1208.87-2.53
2017 (4)0.19013.2002.98049.96-3.433.5105.2001.9801.6800.15-6.2560.5651.29143.55-7.3685.2623.5214.74-52.420.0009.1011.66
2016 (3)-0.670-5.380-12.48051.7458.8-18.070-18.110-6.760-2.2700.16-38.4640.03-15.14154.9650.9469.03-50.430.9700.0008.1565.31
2015 (2)0.17-70.6917.61-32.4312.98-32.6832.585.379.34-42.522.98-76.934.57-56.522.97-28.950.2618.1847.17-12.75102.66-21.9139.1817.38-39.1800.0004.93-0.8
2014 (1)0.5865.7126.06019.28030.92-24.5216.25012.92010.5104.1800.224.7654.06-33.82131.44-66.62118.578.74-18.5700.0004.97-73.37

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