- 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
- 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
營收淨額 QoQ YoY | 推銷費用 QoQ YoY | 管理費用 QoQ YoY | 研發費 QoQ YoY | 推銷費用率(%) QoQ YoY | 管理費用率(%) QoQ YoY | 研發費用率(%) QoQ YoY | 員工人數 QoQ YoY | |||||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
24Q2 (20) | 0 | 0 | 0 | 0 | 0 | 0 | 0.08 | 0.0 | 0.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 800.00 | 0.0 | 0.0 | 0.00 | 0 | 0 | 150 | 0.0 | 383.87 |
24Q1 (19) | 0 | 0 | -100.0 | 0 | 0 | 0 | 0.08 | -11.11 | 0.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 800.00 | 0.0 | 0.0 | 0.00 | 0 | 0 | 150 | 383.87 | 383.87 |
23Q4 (18) | 0 | 0 | 0 | 0 | 0 | 0 | 0.09 | 28.57 | 12.5 | 0 | 0 | 0 | 0.00 | 0 | 0 | 800.00 | 0.0 | 9020.0 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
23Q3 (17) | 0 | 0 | 0 | 0 | 0 | 0 | 0.07 | -12.5 | 16.67 | 0 | 0 | 0 | 0.00 | 0 | 0 | 800.00 | 0.0 | 9020.0 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
23Q2 (16) | 0 | -100.0 | 0 | 0 | 0 | 0 | 0.08 | 0.0 | 14.29 | 0 | 0 | 0 | 0.00 | 0 | 0 | 800.00 | 0.0 | 9020.0 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
23Q1 (15) | 0.01 | 0 | -98.25 | 0 | 0 | 0 | 0.08 | 0.0 | 60.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 800.00 | 9020.0 | 9020.0 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
22Q4 (14) | 0 | 0 | -100.0 | 0 | 0 | 0 | 0.08 | 33.33 | 60.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 8.77 | 0.0 | 54.39 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
22Q3 (13) | 0 | 0 | -100.0 | 0 | 0 | 0 | 0.06 | -14.29 | 100.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 8.77 | 0.0 | 253.8 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
22Q2 (12) | 0 | -100.0 | -100.0 | 0 | 0 | 0 | 0.07 | 40.0 | 75.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 8.77 | 0.0 | 156.58 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
22Q1 (11) | 0.57 | -35.23 | -40.62 | 0 | 0 | 0 | 0.05 | 0.0 | 0.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 8.77 | 54.39 | 68.42 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
21Q4 (10) | 0.88 | -27.27 | 18.92 | 0 | 0 | 0 | 0.05 | 66.67 | 25.0 | 0 | 0 | 0 | 0.00 | 0 | 0 | 5.68 | 129.17 | 5.11 | 0.00 | 0 | 0 | 31 | 0.0 | 0.0 |
21Q3 (9) | 1.21 | 3.42 | 86.15 | 0 | 0 | -100.0 | 0.03 | -25.0 | -62.5 | 0 | 0 | -100.0 | 0.00 | 0 | -100.0 | 2.48 | -27.48 | -79.86 | 0.00 | 0 | -100.0 | 31 | 0.0 | 0.0 |
21Q2 (8) | 1.17 | 21.88 | 25.81 | 0 | 0 | -100.0 | 0.04 | -20.0 | -55.56 | 0 | 0 | -100.0 | 0.00 | 0 | -100.0 | 3.42 | -34.36 | -64.67 | 0.00 | 0 | -100.0 | 31 | 0.0 | 0.0 |
21Q1 (7) | 0.96 | 29.73 | -20.0 | 0 | 0 | -100.0 | 0.05 | 25.0 | -37.5 | 0 | 0 | -100.0 | 0.00 | 0 | -100.0 | 5.21 | -3.65 | -21.87 | 0.00 | 0 | -100.0 | 31 | 0.0 | 0.0 |
20Q4 (6) | 0.74 | 13.85 | -38.84 | 0 | -100.0 | -100.0 | 0.04 | -50.0 | -42.86 | 0 | -100.0 | -100.0 | 0.00 | -100.0 | -100.0 | 5.41 | -56.08 | -6.56 | 0.00 | -100.0 | -100.0 | 31 | 0.0 | 0.0 |
20Q3 (5) | 0.65 | -30.11 | -32.99 | 0.02 | -33.33 | 0.0 | 0.08 | -11.11 | 14.29 | 0.01 | -50.0 | 0.0 | 3.08 | -4.62 | 49.23 | 12.31 | 27.18 | 70.55 | 1.54 | -28.46 | 49.23 | 31 | 0.0 | 0.0 |
20Q2 (4) | 0.93 | -22.5 | 0.0 | 0.03 | 0.0 | 0.0 | 0.09 | 12.5 | 0.0 | 0.02 | 0.0 | 0.0 | 3.23 | 29.03 | 0.0 | 9.68 | 45.16 | 0.0 | 2.15 | 29.03 | 0.0 | 31 | 0.0 | 0.0 |
20Q1 (3) | 1.2 | -0.83 | 0.0 | 0.03 | 0.0 | 0.0 | 0.08 | 14.29 | 0.0 | 0.02 | 100.0 | 0.0 | 2.50 | 0.83 | 0.0 | 6.67 | 15.24 | 0.0 | 1.67 | 101.67 | 0.0 | 31 | 0.0 | 0.0 |
19Q4 (2) | 1.21 | 24.74 | 0.0 | 0.03 | 50.0 | 0.0 | 0.07 | 0.0 | 0.0 | 0.01 | 0.0 | 0.0 | 2.48 | 20.25 | 0.0 | 5.79 | -19.83 | 0.0 | 0.83 | -19.83 | 0.0 | 31 | 0.0 | 0.0 |
19Q3 (1) | 0.97 | 0.0 | 0.0 | 0.02 | 0.0 | 0.0 | 0.07 | 0.0 | 0.0 | 0.01 | 0.0 | 0.0 | 2.06 | 0.0 | 0.0 | 7.22 | 0.0 | 0.0 | 1.03 | 0.0 | 0.0 | 31 | 0.0 | 0.0 |
營收淨額 YoY | 推銷費用 YoY | 管理費用 YoY | 研發費 YoY | 推銷費用率(%) YoY | 管理費用率(%) YoY | 研發費用率(%) YoY | 員工人數 YoY | |||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
2023 (10) | 0.02 | -96.49 | 0 | 0 | 0.32 | 23.08 | 0 | 0 | 0.00 | 0 | 1600.00 | 3407.69 | 0.00 | 0 | 31 | 0.0 |
2022 (9) | 0.57 | -86.46 | 0 | 0 | 0.26 | 62.5 | 0 | 0 | 0.00 | 0 | 45.61 | 1100.22 | 0.00 | 0 | 31 | 0.0 |
2021 (8) | 4.21 | 19.26 | 0.01 | -88.89 | 0.16 | -40.74 | 0 | 0 | 0.24 | -90.68 | 3.80 | -50.31 | 0.00 | 0 | 31 | 0.0 |
2020 (7) | 3.53 | -24.41 | 0.09 | 0.0 | 0.27 | -6.9 | 0.05 | 0.0 | 2.55 | 32.29 | 7.65 | 23.17 | 1.42 | 32.29 | 31 | 0.0 |
2019 (6) | 4.67 | -36.64 | 0.09 | 12.5 | 0.29 | -19.44 | 0.05 | 0 | 1.93 | 77.54 | 6.21 | 27.13 | 1.07 | 0 | 31 | 0.0 |
2018 (5) | 7.37 | 22.22 | 0.08 | -55.56 | 0.36 | 12.5 | 0 | 0 | 1.09 | -63.64 | 4.88 | -7.95 | 0.00 | 0 | 31 | -78.91 |
2017 (4) | 6.03 | -6.07 | 0.18 | -45.45 | 0.32 | -30.43 | 0 | 0 | 2.99 | -41.93 | 5.31 | -25.94 | 0.00 | 0 | 147 | -1.34 |
2016 (3) | 6.42 | -26.88 | 0.33 | -5.71 | 0.46 | 27.78 | 0 | 0 | 5.14 | 28.95 | 7.17 | 74.75 | 0.00 | 0 | 149 | -14.37 |
2015 (2) | 8.78 | 17.69 | 0.35 | 40.0 | 0.36 | 2.86 | 0 | 0 | 3.99 | 18.95 | 4.10 | -12.61 | 0.00 | 0 | 174 | 0.58 |
2014 (1) | 7.46 | 10.85 | 0.25 | -3.85 | 0.35 | 12.9 | 0 | 0 | 3.35 | 0 | 4.69 | 0 | 0.00 | 0 | 173 | -21.0 |