玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
22Q2 (20)-1.65-73.68-65.0-61.93-155.91-274.88-93.07-85.66-147.0-103.15-74.89-106.8-130.41-113.3-162.820.00100.0100.0-4.32-103.77-102.820.040.0-20.0-31.18-1233.82-388.714375.46-45.7981.4390.625.4519.699.38-40.0-61.40.00-100.0-100.0
22Q1 (19)-0.95-326.19-239.29-24.2016.84-77.68-50.1318.05-47.66-58.98-247.49-343.79-61.14-296.78-341.76-103.55-389.25-909.26-2.12-246.21-583.870.0433.33-20.02.75-97.44-90.928071.25197.88446.6285.94156.3-65.9815.62-93.82110.2437.53-16.3619.64
21Q4 (18)0.42167.74220.0-29.10-103.5-380.2-61.17-60.68-110.5739.99224.31-24.731.07194.01272.1335.80173.24406.771.45219.83422.220.03-40.0-40.0107.45603.673.622709.57-31.3695.84-152.63-228.21-181.78252.631426.3263.8744.8738.8348.23
21Q3 (17)-0.6238.057.82-14.3013.4445.25-38.07-1.046.25-32.1735.5126.47-33.0533.3954.68-48.88-1.75-29.11-1.2143.1959.260.050.00.015.27339.34169.313947.6263.69208.03119.0557.2329.49-19.05-178.43-395.2432.325.07-5.39
21Q2 (16)-1.00-257.1421.26-16.52-21.2950.36-37.68-10.9939.29-49.88-275.3220.43-49.62-258.5322.95-48.04-368.23-101.59-2.13-587.112.350.050.025.0-6.38-121.0748.212411.6263.32178.7475.71-70.03-24.2924.29115.911988.5730.76-1.940
21Q1 (15)-0.2820.071.72-13.62-124.7521.81-33.95-16.8716.87-13.29-125.0273.85-13.8423.3272.38-10.2612.0832.72-0.3131.1182.390.050.025.030.28-70.801476.586.72119.5252.63566.4215.79-152.63-199.0-863.1631.373.63-19.97
20Q4 (14)-0.3576.19-337.5-6.0676.8-326.76-29.0528.47-42.0553.11221.391824.35-18.0575.25-616.27-11.6769.18-970.64-0.4584.85-350.00.050.0-16.67103.701728.92250.571383.597.96136.45-54.17-158.92-108.82154.172289.58129.1730.27-11.3917.51
20Q3 (13)-1.47-15.75-48.48-26.1221.51-183.6-40.6134.57-50.3-43.7530.21-24.01-72.93-13.25-112.5-37.86-58.88-193.03-2.97-22.22-76.790.0525.0-16.675.67146.0201281.5748.13125.3391.94-8.0618.686.45454.84-73.0634.16032.45
20Q2 (12)-1.27-28.28-388.46-33.28-91.04-50.72-62.07-51.98-45.7-62.69-23.36-31.43-64.40-28.52-35.66-23.83-56.26-81.63-2.43-38.07-26.560.040.0-20.0-12.320-160.47865.1928.6272.91100.0025.012.51.16-94.19-89.530.00-100.0-100.0
20Q1 (11)-0.99-1137.5-296.0-17.42-1126.7610.34-40.84-99.71-1.19-50.82-1550.0-5.9-50.11-1888.49-5.72-15.25-1299.08-37.51-1.76-1077.78-1.150.04-33.330.0-0.00-100.0100.0672.6914.9644.4980.00-86.98-5.2320.00103.7828.3339.2052.1716.95
19Q4 (10)-0.0891.9280.49-1.4284.5897.78-20.4524.3277.97-3.0891.2795.71-2.5292.6696.79-1.0991.5693.270.18110.71106.020.060.050.029.580570.27585.162.8844.1614.29692.99373.17-528.57-2307.56-1725.9725.76-0.12-53.28
19Q3 (9)-0.99-280.77-219.35-9.2158.2932.63-27.0236.5723.06-35.2826.0425.19-34.3227.726.38-12.921.52-20.07-1.6812.520.380.0620.020.0-0.00100.0-100.0568.7613.6756.8777.46-12.853.6523.94115.49-5.2225.79-16.46-19.08
19Q2 (8)-0.26-4.0-36.84-22.08-13.64-1287.1-42.60-5.55-203.64-47.700.6-140.79-47.47-0.15-135.58-13.12-18.3-112.3-1.92-10.34-60.00.0525.0-28.57-4.73-281.45-128.88500.387.4853.7288.895.325.7511.11-28.7-62.0930.87-7.9128.68
19Q1 (7)-0.2539.02-19.05-19.4369.6-44.89-40.3656.52-19.48-47.9933.16-53.81-47.4039.69-82.24-11.0931.54-102.0-1.7441.81-40.320.040.0-33.33-1.2480.29-108.31465.5714.6552.5184.42-34.98-21.6115.58153.84302.633.52-39.2112.11
18Q4 (6)-0.41-32.26-7.89-63.92-367.59-63.65-92.82-164.29-17.78-71.80-52.25-55.58-78.60-68.6-85.25-16.20-50.56-83.88-2.99-41.71-23.050.04-20.0-33.33-6.29-226.31-55.69406.0912.0171.65129.8273.71-23.99-28.95-214.5859.1255.1473.0273.72
18Q3 (5)-0.31-63.1620.51-13.67-834.9510.18-35.12-150.32-0.95-47.16-138.06-48.16-46.62-131.36-37.56-10.76-74.11-49.86-2.11-75.83-4.980.05-28.57-28.574.98-69.6-79.12362.5611.3870.1874.745.73-31.8225.26-13.81362.7431.8732.8525.67
18Q2 (4)-0.199.520.01.86113.870.0-14.0358.470.0-19.8136.510.0-20.1522.530.0-6.18-12.570.0-1.203.230.00.0716.670.016.389.790.0325.516.630.070.69-34.360.029.31481.030.023.99-19.770.0
18Q1 (3)-0.2144.740.0-13.4165.670.0-33.7857.140.0-31.2032.390.0-26.0138.70.0-5.4937.680.0-1.2448.970.00.060.00.014.92469.310.0305.2829.040.0107.69-36.950.0-7.6989.140.029.90-5.80.0
17Q4 (2)-0.382.560.0-39.06-156.640.0-78.81-126.530.0-46.15-44.990.0-42.43-25.20.0-8.81-22.70.0-2.43-20.90.00.06-14.290.0-4.04-116.940.0236.5811.040.0170.8055.820.0-70.80-636.350.031.7425.160.0
17Q3 (1)-0.390.00.0-15.220.00.0-34.790.00.0-31.830.00.0-33.890.00.0-7.180.00.0-2.010.00.00.070.00.023.850.00.0213.050.00.0109.620.00.0-9.620.00.025.360.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2021 (10)-1.480-17.480-41.11038.58-2.75-18.430-20.390-69.730-2.2100.185.8830.7129.412709.5795.84222.3436.39-122.3400.079.4133.95-3.55
2020 (9)-4.070-20.820-43.20039.6731.19-26.540-51.660-82.920-7.6100.17-19.0523.73239.481383.59136.45163.0163.71-63.0100.0712.0335.2023.08
2019 (8)-3.300-12.110-31.56030.24-25.47-31.640-31.050-38.160-5.2300.21-4.556.99-25.8585.1644.199.580.160.4246.190.0610.0228.60-13.44
2018 (7)-1.110-17.430-38.09040.58-19.44-38.230-38.000-32.740-7.1000.22-8.339.4269.73406.0971.6599.42-14.040.2900.05033.0420.41
2017 (6)-2.010-31.870-57.86050.37-36.39-50.020-50.820-36.850-11.1300.2433.335.550236.5829.95115.6665.23-15.6600.00027.44-7.3
2016 (5)-6.840-89.320-116.58079.1883.52-166.560-167.510-69.720-29.5100.18-30.77-80.650182.0575.5970.00-17.1130.0092.970.00029.6027.59
2015 (4)-5.750-44.340-64.29043.1557.7-76.110-75.400-36.280-18.5200.26-25.71-29.050103.6832.6584.4513.7815.55-39.680.00023.2040.1
2014 (3)0.38015.20204.01.78027.36-4.092.4001.8501.2701.5000.356.0632.9167.6578.16-32.0174.23-14.4525.7794.690.00016.56-12.61
2013 (2)-1.6305.0078.57-10.90028.536.94-12.560-12.840-9.050-3.3100.3313.7919.6378.78114.960.9786.764.3313.24-21.370.00018.951.23
2012 (1)-2.4102.800-15.80026.680-19.000-18.460-11.200-4.7400.29010.980113.86083.16016.8400.00018.720

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