玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.3518.81-10.444.99248.95-6.93.28-19.0134.432.8480.8970.060.6981.5868.290.4788.074.070.166.676.6718.98-3.9512.5750.15-1.57-20.75153.19336.6-30.02-53.19-181.9455.2730.47-2.65-11.06
23Q3 (19)12.92-10.22-40.61.43-27.78-86.954.05-48.08-78.141.57-60.45-87.90.38-56.32-90.180.25-55.36-89.040.157.14-11.7619.76-20.29-34.7950.95-15.77-20.5835.0936.3-40.6264.91-12.5858.6731.30-7.0416.88
23Q2 (18)14.39-16.19-15.21.98-60.87-76.067.8057.89-49.093.97185.61-65.080.87200.0-75.070.56180.0-72.00.147.69-17.6524.7911.02-6.1360.49-6.12-22.5825.74-75.06-52.4674.262401.9860.733.67-2.5515.27
23Q1 (17)17.170.18-15.175.06-5.6-53.714.94102.46-68.111.39-16.77-87.540.29-29.27-90.610.20-25.93-89.190.13-13.33-18.7522.3332.44-16.0864.431.82-12.64103.23-52.8546.33-3.2397.29-110.9534.550.8520.22
22Q4 (16)17.14-21.2-21.385.36-51.09-60.182.44-86.83-80.861.67-87.13-81.950.41-89.41-85.20.27-88.16-84.390.15-11.76-21.0516.86-44.36-24.9363.28-1.36-0.94218.92270.48107.97-118.92-390.69-1985.6534.2627.9325.49
22Q3 (15)21.7528.17-8.9210.9632.53-31.5418.5320.955.0512.9814.161.333.8710.89-3.252.2814.0-9.520.170.0-15.030.3014.7312.6464.15-17.8910.659.099.12-34.8640.91-11.47340.4526.78-8.326.14
22Q2 (14)16.97-16.16-32.288.27-24.34-51.8315.32-1.12.6111.371.882.253.4912.94-1.692.008.11-11.110.176.25-15.026.41-0.7510.8378.135.9428.3154.15-23.24-52.8746.2156.87409.9429.211.6419.37
22Q1 (13)20.24-7.16-12.9810.93-18.8-27.9515.4921.493.8911.1620.654.33.0911.55-4.921.856.94-15.140.16-15.79-20.026.6118.4811.7173.7515.4530.8370.54-32.98-30.5329.46616.641631.7828.745.2716.73
21Q4 (12)21.80-8.71-2.9813.46-15.93-4.0612.75-27.725.729.25-27.7913.642.77-30.7520.431.73-31.356.790.19-5.0-5.022.46-16.515.0563.8810.1448.8105.2616.04-9.51-5.70-161.3965.0827.308.27.52
21Q3 (11)23.88-4.716.2316.01-6.768.6217.6418.1553.6612.8115.261.134.0012.6872.412.5212.057.50.200.00.026.9012.8829.758.00-4.7540.2790.71-21.06-29.539.29162.3132.9525.233.115.79
21Q2 (10)25.067.74-1.4917.1713.181.8414.930.13-3.1811.123.932.023.559.238.562.253.210.00.200.0-4.7623.830.04-1.7360.898.0221.51114.9113.175.06-14.91-675.27-59.0324.47-0.610
21Q1 (9)23.263.5210.4515.178.1340.5914.9123.639.6310.7031.457.543.2541.342.542.1834.5733.740.200.025.023.8211.41-5.5956.3731.3132.79101.54-12.7127.84-1.9288.22-109.3524.62-3.030
20Q4 (8)22.47-0.04-3.3514.03-4.825.5712.065.0518.828.142.39-6.442.30-0.868.491.621.256.580.200.017.6521.383.092.242.933.829.71116.33-9.63-11.16-16.3342.0947.2225.396.460
20Q3 (7)22.48-11.64-6.9514.74-12.573.8811.48-25.55-30.07.95-27.06-31.472.32-29.05-25.41.60-28.89-24.170.20-4.7611.1120.74-14.47-21.0541.35-17.48-3.12128.7217.6948.95-28.19-200.71-307.5923.850-8.59
20Q2 (6)25.4420.810.2716.8656.2622.0915.4213.38-8.8110.909.55-14.383.2743.421.242.2538.042.740.2131.2523.5324.25-3.88-11.1150.1118.04-8.76109.3837.733.98-9.38-145.57-151.040.000-100.0
20Q1 (5)21.06-9.4211.5510.79-18.8121.2413.6033.9938.359.9514.3759.972.287.5548.051.637.2449.540.16-5.88-5.8825.2320.629.2542.458.48-0.2479.43-39.34-11.9520.57166.5110.120.000-100.0
19Q4 (4)23.25-3.770.013.29-6.340.010.15-38.110.08.70-25.00.02.12-31.830.01.52-27.960.00.17-5.560.020.92-20.370.039.13-8.320.0130.9451.510.0-30.94-327.80.00.00-100.00.0
19Q3 (3)24.164.720.014.192.750.016.40-3.020.011.60-8.880.03.11-3.720.02.11-3.650.00.185.880.026.27-3.70.042.68-22.290.086.425.860.013.58-26.060.026.09-4.40.0
19Q2 (2)23.0722.190.013.8155.170.016.9172.020.012.73104.660.03.23109.740.02.19100.920.00.170.00.027.2839.750.054.9229.070.081.63-9.510.018.3787.610.027.294.840.0
19Q1 (1)18.880.00.08.900.00.09.830.00.06.220.00.01.540.00.01.090.00.00.170.00.019.520.00.042.550.00.090.210.00.09.790.00.026.030.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)14.92-21.763.36-62.5816.1936.774.95-62.842.44-74.52.16-79.511.44-77.880.56-16.4221.36-15.7150.15-20.7567.790.6832.21-1.070.4210.9832.419.53
2022 (9)19.07-18.928.98-41.9511.8430.0713.32-11.619.57-12.8410.54-20.876.51-25.260.67-15.1925.344.3763.28-0.9467.33-34.3632.5600.38443.2529.5916.5
2021 (8)23.522.3515.478.119.10-4.5615.0714.8610.9819.3513.3233.738.7122.680.792.624.286.6363.8848.8102.58-5.85-2.5800.07-2.4225.402.13
2020 (7)22.982.9114.3114.119.53-4.6413.12-1.949.20-6.59.961.227.101.280.778.4522.77-3.2342.939.71108.9616.21-8.9600.0713.7924.87-6.33
2019 (6)22.33-12.412.54-24.9110.0044.3213.38-33.579.84-31.679.84-43.517.01-43.10.71-16.4723.53-13.439.13-10.4893.7613.036.24-63.40.0677.3526.5512.03
2018 (5)25.49-9.4516.70-19.876.9321.0520.144.314.40-4.1917.42-13.3812.32-11.430.85-8.627.178.243.7110.2182.95-23.1317.0500.04-45.1923.7014.05
2017 (4)28.15-5.7620.84-6.715.728.9719.31-17.8315.03-17.5120.11-35.3213.91-31.040.93-16.2225.11-12.939.66-19.96107.9113.56-7.9100.07020.788.8
2016 (3)29.87-4.1122.34-4.045.25-19.223.50-6.6318.22-7.1431.09-16.9620.17-13.731.11-6.7228.83-9.3149.55-17.4495.022.74.98-33.90.00019.10-4.26
2015 (2)31.1534.0923.2844.516.50-18.425.1743.6619.6238.0737.4411.1323.3821.521.19-11.1931.7920.660.02-0.8492.530.637.53-6.510.00019.957.09
2014 (1)23.23016.1107.96-22.9817.52014.21033.69019.2401.3412.6126.3610.0260.53-38.0991.95-8.598.0500.00018.635.91

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