玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
22Q2 (20)-2.62-351.72-322.585.25143.06-30.56-45.11-53.64-46.99-147.69-369.9-291.85-147.63-369.86-291.7-136.75-718.37-1148.86-27.74-420.45-402.540.205.2633.33-117.11-825.04-485.551182.01492.281098.1930.36-67.0-62.0569.64770.54248.210.00-100.0-100.0
22Q1 (19)-0.5820.55-9.432.16-57.81-78.86-29.3612.28-15.45-31.4318.97-32.28-31.4219.15-32.41-16.714.08-89.03-5.3324.93-21.690.195.560.0-12.6645.64-1.28199.5717.66111.392.007.33-12.68.00-44.0252.029.232.812.89
21Q4 (18)-0.73-52.08-97.35.12-47.76-62.6-33.47-73.51-175.02-38.79-56.92-221.64-38.86-56.76-221.69-17.42-73.33-167.59-7.10-46.39-133.550.18-5.26-30.77-23.29-79.29-714.34169.6239.9757.785.718.57-14.2914.29-32.14028.43-29.149.56
21Q3 (17)-0.4822.5881.759.8029.63-28.73-19.2937.1519.83-24.7234.4177.08-24.7934.2377.02-10.058.2269.11-4.8512.1474.420.1926.675.56-12.9935.0586.46121.1822.846.5178.95-1.32250.8821.055.26-72.8440.1210.58-0.22
21Q2 (16)-0.62-16.98-51.227.56-26.03-38.03-30.69-20.68-70.03-37.69-58.63-175.51-37.69-58.83-176.12-10.95-23.87-179.34-5.52-26.03-99.280.15-21.05-25.0-20.00-60.0-1580.6798.654.45110.8480.00-24.0-41.3320.00480.0155.036.2827.70
21Q1 (15)-0.53-43.2455.8310.22-25.35657.04-25.43-108.9670.52-23.76-97.0178.33-23.73-96.4478.36-8.84-35.7931.37-4.38-44.0854.710.19-26.92111.11-12.50-337.0685.6694.45-12.19167.11105.265.2633.97-5.260-124.5628.419.480
20Q4 (14)-0.3785.93-8.8213.69-0.44-2.35-12.1749.4215.89-12.0688.8218.18-12.0888.817.26-6.5179.99-79.83-3.0483.97-10.140.2644.4436.84-2.8697.0257.12107.56-5.46245.63100.00344.440.0-0.00-100.0025.95-35.46-2.99
20Q3 (13)-2.63-541.46-369.6413.7512.7125.41-24.06-33.320.96-107.85-688.38-294.04-107.89-690.4-291.9-32.54-730.1-499.26-18.96-584.48-352.510.18-10.020.0-95.95-7963.03-379.75113.77143.15265.5822.50-83.5-79.4677.50313.12913.7540.21018.51
20Q2 (12)-0.4165.83-685.7112.20803.7-47.19-18.0579.07-13.74-13.6887.52-748.34-13.6587.55-731.94-3.9269.57-1325.0-2.7771.35-1208.00.20122.2266.67-1.1998.64-111.1146.7932.3267.65136.3673.55115.15-36.36-269.7-103.640.000-100.0
20Q1 (11)-1.20-252.94-207.691.35-90.37-75.63-86.25-496.06-161.84-109.64-643.83-278.59-109.66-651.1-403.49-12.88-255.8-269.05-9.67-250.36-241.70.09-52.63-30.77-87.18-1207.05-302.3135.3613.6232.4878.57-21.43-33.2121.430282.140.00-100.0-100.0
19Q4 (10)-0.3439.29-440.014.02129.8443.35-14.4752.4681.13-14.7446.1580.29-14.6046.97-234.31-3.6233.33-444.76-2.7634.13-440.740.1926.67216.67-6.6766.6589.8231.120.053.0100.00-8.70.00.00100.0100.026.75-21.16-55.27
19Q3 (9)-0.56-900.0-64.716.10-73.59-49.04-30.44-91.814.79-27.37-1397.16-44.36-27.53-1374.54-31.66-5.43-1796.88-98.9-4.19-1776.0-128.960.1525.066.67-20.00-286.74-160.0831.1211.5-31.2109.52112.17-35.57-9.52-100.9586.3933.93-16.3-26.51
19Q2 (8)0.07117.95112.0723.10316.97527.78-15.8751.8259.572.11107.29107.422.16109.92108.50.32109.17106.430.25108.83107.550.12-7.690.010.71149.42145.3627.914.57-42.47-900.00-865.0-775.01000.008600.02725.040.5420.4821.27
19Q1 (7)-0.39-490.063.555.54-43.35334.75-32.9457.045.7-28.9661.2724.23-21.78-300.3745.9-3.49-432.3857.23-2.83-449.3842.010.13116.678.33-21.6766.9332.4926.6931.22-54.05117.6517.6530.25-11.76-158.82-221.5733.65-43.732.91
18Q4 (6)0.10129.4109.78-18.30-76.67-139.820-74.78-294.41010.87151.9801.05138.4600.81144.2600.06-33.330-65.52-752.02020.34-55.030100.00-41.180-4.5593.51059.8029.520
18Q3 (5)-0.3441.38011.97321.670-31.9718.550-18.9633.290-20.9117.680-2.7345.180-1.8344.7100.09-25.00-7.6967.43045.23-6.760170.0027.50-70.00-83.75046.1738.110
18Q2 (4)-0.5845.790.0-5.40-128.810.0-39.25-12.370.0-28.4225.640.0-25.4036.910.0-4.9838.970.0-3.3132.170.00.120.00.0-23.6126.450.048.51-16.490.0133.3347.620.0-38.10-493.650.033.432.230.0
18Q1 (3)-1.0700.0-2.3600.0-34.9300.0-38.2200.0-40.2600.0-8.1600.0-4.8800.00.1200.0-32.1000.058.0900.090.3200.09.6800.032.7000.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2021 (10)-2.3208.26-29.46-26.9903.3913.37-30.810-30.830-51.420-21.7300.712.9-16.950169.6257.787.9163.5812.09-73.480.00033.19-9.74
2020 (9)-4.46011.71-1.6-26.3102.9940.03-48.700-48.710-52.430-33.2900.6915.0-36.210107.56256.3953.74-58.4745.5800.00036.7711.8
2019 (8)-1.17011.90750.0-23.3302.14-16.37-18.160-16.610-12.530-10.0100.6042.86-9.96030.1848.38129.4111.89-29.4102.80032.89-16.25
2018 (7)-1.8001.40337.5-40.7402.55-11.91-35.400-25.060-15.300-10.4700.427.69-28.09020.34-70.21115.6617.71-15.6600.00039.27-17.83
2017 (6)-3.7200.32-96.93-40.7802.9011.59-41.800-40.930-23.810-15.2600.39-15.22-36.59068.2846.4698.269.462.61-71.30.00047.7917.13
2016 (5)-3.53010.44-40.1-20.6102.60-27.81-22.800-27.830-13.250-9.2000.46-24.59-18.70046.6211.4289.77926.789.09-90.040.00040.8029.36
2015 (4)-5.90017.43-5.48-2.3703.606.56-27.460-27.820-24.700-17.6900.61-3.17-23.09041.849.968.74136.0791.26-5.230.00031.5420.02
2014 (3)0.77018.440.270.1703.38-19.073.5103.0602.6601.9400.638.627.66038.054.223.70-93.1596.3097.940.00026.28-6.54
2013 (2)-0.97018.39-0.22-2.7104.177.01-5.150-4.390-3.530-2.5400.58-6.45-0.28036.51-10.2954.05-42.4648.65702.70.00028.1215.15
2012 (1)0.69018.4303.5803.9003.8302.6502.3201.6500.6208.26040.70093.9406.0600.00024.420

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