玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-1.85-988.24-560.714.94-17.67660.0-10.29-181.1566.25-13.37-350.17-12.54-13.87-248.493.55-3.24-165.57-205.66-1.51-196.08-122.060.12-29.41140.0-6.43-416.75-274.2591.000.35134.4277.06-37.8-69.9422.94196.08114.685.661.25-69.64
24Q2 (19)-0.17-134.091.016.000.84165.72-3.6636.4692.03-2.97-362.8393.91-3.98-685.2992.05-1.22-971.4364.01-0.51-321.7478.840.1741.67240.02.03-74.72106.3290.6824.3153.3123.88123.9331.62-23.88-103.87-505.975.59-20.93-72.85
24Q1 (18)0.50110.57125.915.95267.61160.22-5.7678.0582.741.13102.09103.20.68101.25101.90.14101.94104.230.23104.76110.040.1233.3371.438.03118.49134.2472.9536.2105.78-517.65-1167.89-647.63617.651098.7111182.357.07-39.47-52.58
23Q4 (17)-4.73-1589.29-18.84-3.55-646.15-332.03-26.2413.94-9.2-54.11-355.47-39.71-54.49-278.93-38.23-7.22-581.13-54.94-4.83-610.29-55.310.0980.012.5-43.44-1277.24-46.2653.5637.9724.1548.47-81.09-21.8951.53132.9635.8111.68-37.343.73
23Q3 (16)-0.2885.1986.00.65107.12-92.32-30.4933.6-194.59-11.8875.65-11.76-14.3871.26-26.14-1.0668.7347.0-0.6871.7840.350.050.0-54.553.69111.48187.6538.828.44-16.3256.34172.36163.41-156.34-2757.75-5923.5918.64-9.4796.21
23Q2 (15)-1.892.07-114.77-9.137.59-174.11-45.92-37.57-3758.82-48.79-38.02-1734.21-50.04-39.85-1376.11-3.39-2.42-329.11-2.41-5.24-677.420.05-28.57-61.54-32.14-37.06-1204.4735.800.99-52.3494.12-0.43111.765.887.45-89.4120.5938.1253.17
23Q1 (14)-1.9351.51-392.42-9.88-745.75-200.51-33.38-38.91-1785.88-35.358.73-831.88-35.789.23-1214.64-3.3128.97-579.71-2.2926.37-577.080.07-12.5-41.67-23.4521.04-325.0535.45-17.83-55.6794.5352.31362.575.47-85.57-95.9714.9132.42125.57
22Q4 (13)-3.98-99.0-36.771.53-81.91-30.77-24.03-132.17-161.48-38.73-264.35-243.35-39.42-245.79-226.87-4.66-133.0-36.66-3.11-172.81-71.820.08-27.27-50.0-29.70-605.46-353.4443.14-6.99-43.8362.06-36.23-23.7737.941313.25104.1511.2618.5383.39
22Q3 (12)-2.00-127.27-26.588.46-31.3319.83-10.35-769.75-80.94-10.63-299.62-25.65-11.40-236.28-65.46-2.00-153.16-26.58-1.14-267.74-44.30.11-15.38-15.38-4.21-244.67-41.7546.38-38.25-39.9397.32118.9644.942.68-95.17-91.659.5062.9555.99
22Q2 (11)-0.88-233.3340.1412.3225.3345.97-1.1932.7756.25-2.66-155.0758.11-3.39-205.6143.5-0.79-214.4952.98-0.31-164.5858.110.138.33-13.332.91-72.07327.3475.11-6.07-7.7444.44223.464.5855.56-59.15-1.965.83-11.832.5
22Q1 (10)0.66122.68-1.499.83344.8-19.82-1.7780.74-155.664.83142.8298.773.21126.62205.710.69120.2386.490.48126.5250.00.12-25.0-25.010.42259.0845.7379.964.11-23.2-36.00-144.22-127.4136.00631.81533.56.617.6545.59
21Q4 (9)-2.91-84.18-409.572.21-68.7-74.63-9.19-60.66-1231.88-11.28-33.33-1055.93-12.06-75.04-660.93-3.41-115.82-455.21-1.81-129.11-382.810.1623.08-15.79-6.55-120.54-218.8776.80-0.53-40.081.4221.26238.8918.58-42.18-88.286.140.8245.84
21Q3 (8)-1.58-7.48-139.37.06-16.35-57.08-5.72-110.29-167.37-8.46-33.23-183.76-6.89-14.83-181.06-1.585.95-134.35-0.79-6.76-138.350.13-13.33-40.91-2.97-132.03-121.5477.21-5.16-44.4167.1457.98-20.0732.14-43.28100.896.0938.4170.11
21Q2 (7)-1.47-319.4-65.178.44-31.16-16.85-2.72-185.53-25.35-6.35-361.3217.43-6.00-671.4317.81-1.68-554.0535.38-0.74-331.259.760.15-6.257.14-1.28-117.923.8181.41-21.81-46.5442.50-67.6550.3856.67280.62-21.014.40-3.080
21Q1 (6)0.67-28.72175.2812.2640.768.43.18560.8713.982.43105.93216.271.05-51.16123.230.37-61.46122.980.32-50.0169.570.16-15.796.677.1529.76100.28104.12-18.66-28.56131.37324.11198.53-31.37-119.78-113.34.547.840
20Q4 (5)0.94-76.62171.218.71-47.05-17.75-0.69-108.1314.811.18-88.32116.282.15-74.71128.820.96-79.13136.640.64-68.93171.910.19-13.6426.675.51-60.04474.83128.00-7.85-1.76-58.62-169.79-605.6158.62891.3877.964.2117.6-13.91
20Q3 (4)4.02551.690.016.4562.070.08.49491.240.010.10231.340.08.50216.440.04.60276.920.02.06351.220.00.2257.140.013.79920.830.0138.90-8.790.084.00197.230.016.00-77.70.03.5800.0
20Q2 (3)-0.890.00.010.15-10.260.0-2.17-177.780.0-7.69-267.940.0-7.30-61.50.0-2.60-61.490.0-0.82-78.260.00.14-6.670.0-1.68-147.060.0152.284.490.028.26121.20.071.74-69.590.00.0000.0
20Q1 (2)-0.8932.580.011.316.80.02.79444.440.0-2.0971.170.0-4.5239.410.0-1.6138.550.0-0.4648.310.00.150.00.03.57342.860.0145.7411.860.0-133.33-1250.00.0235.90164.670.00.00-100.00.0
19Q4 (1)-1.320.00.010.590.00.0-0.810.00.0-7.250.00.0-7.460.00.0-2.620.00.0-0.890.00.00.150.00.0-1.470.00.0130.290.00.011.590.00.089.130.00.04.890.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-8.820-5.410-32.68010.85119.17-39.680-40.660-15.030-9.8000.25-45.65-26.57053.5624.1582.37-3.017.6316.873.340.0715.6196.6
2022 (9)-6.1408.7315.48-7.7704.9530.31-9.140-10.120-7.360-4.1900.46-23.33-2.72043.14-43.8384.9140.1215.09-61.713.330.277.9450.95
2021 (8)-5.3407.56-36.68-3.4403.8022.08-5.690-5.840-6.970-2.9900.60-13.04-0.69076.80-40.060.60-66.2539.4003.323.755.2636.27
2020 (7)3.183.5811.94-5.612.5815.183.11-22.671.43175.00.7701.2201.37-3.520.6925.456.19-24.05128.00-1.76179.53-58.18-79.5303.20111.453.86-13.84
2019 (6)3.07012.6523.412.241500.04.0221.360.520-0.180-0.2701.4200.5519.578.150130.29-39.52429.270-329.2701.5225.994.4812.56
2018 (5)-15.83010.25-17.870.1403.3227.85-14.850-15.330-21.320-5.2600.46-9.8-6.500215.4312.07-0.970100.978.891.2003.9831.79
2017 (4)-3.45012.48-37.88-0.1202.5974.12-1.710-2.410-3.2500.36-96.680.51-41.384.82-72.89192.2334.467.27-93.092.7300.0003.0230.17
2016 (3)26.42-33.3720.09-13.1114.76-22.761.4945.3114.21-24.8510.74-29.5721.88-45.9810.85-45.830.87-30.9517.78-14.02142.9616.85103.892.82-3.8900.0002.32-0.43
2015 (2)39.6561.5723.1210.3119.1121.641.03-0.7718.916.4215.25-0.4640.5015.2920.03-4.31.26-5.9720.688.05122.3431.7101.0414.26-1.0700.0002.33-25.8
2014 (1)24.54100.4920.96015.7101.03-41.7217.77015.32035.13020.9301.3414.5319.1415.1692.89138.8588.43-16.4811.5700.0003.14-23.41

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