玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.23-41.03264.2923.17-7.39191.086.72-26.23159.314.70-57.96155.044.55-57.91165.941.43-58.55179.890.88-54.17220.550.160.023.0816.00-26.61242.6197.961.483.39142.5074.87.89-42.50-330.0-32.529.14-0.03-9.78
24Q2 (19)0.3950.0225.8125.0213.47237.659.1191.79171.0611.1836.84182.8110.8146.28189.123.4557.53213.491.9251.18240.150.166.6723.0821.809.444548.9896.533.51-1.6981.5241.46-13.2518.48-56.39283.4229.15-2.7-7.25
24Q1 (18)0.26471.43186.6722.0550.92227.154.75259.93138.128.17313.32159.167.39341.5163.432.19346.07166.771.27537.93196.210.150.015.3819.92131.362219.1593.26-3.865.6857.63-25.08-35.8142.3783.62314.3129.96-4.621.25
23Q4 (17)-0.0750.012.514.6183.54-13.45-2.9773.79-400.0-3.8355.15-463.24-3.0655.65-240.0-0.8950.28-169.7-0.2960.27-462.50.1515.380.08.6184.37-9.7597.002.37-30.976.92-41.76154.9523.08171.95-90.3831.41-2.7625.49
23Q3 (16)-0.1454.84-380.07.967.42-53.29-11.3311.62-921.01-8.5436.74-444.35-6.9043.12-4412.5-1.7941.12-3083.33-0.7346.72-505.560.130.0-18.754.671053.06-58.8594.75-3.5-34.22132.0840.54128.13-32.08-765.57-167.7132.302.7721.79
23Q2 (15)-0.31-3.33-720.07.419.94-50.57-12.82-2.89-5228.0-13.502.24-1305.36-12.13-4.12-4765.38-3.047.32-3140.0-1.37-3.79-956.250.130.0-23.53-0.4947.87-105.4498.1911.26-31.2593.984.68322.894.82-52.88-93.831.436.2218.6
23Q1 (14)-0.30-275.0-528.576.74-60.07-65.13-12.46-1358.59-434.05-13.81-1930.88-438.48-11.65-1194.44-569.76-3.28-893.94-460.44-1.32-1750.0-364.00.13-13.33-18.75-0.94-109.85-107.788.25-37.13-28.089.77164.12-0.2510.23-95.742.2729.5918.224.56
22Q4 (13)-0.08-260.0-188.8916.88-0.94-14.490.99-28.26-77.5-0.68-127.42-114.85-0.90-662.5-129.8-0.33-650.0-126.190.08-55.56-87.880.15-6.25-21.059.54-15.95-16.46140.38-2.5412.94-140.00-341.82-248.0240.00406.678780.025.03-5.62-9.64
22Q3 (12)0.050.0-61.5417.0413.68-16.721.38452.0-79.592.48121.43-60.880.16-38.46-96.360.06-40.0-96.890.1812.5-82.00.16-5.88-23.8111.3526.11-12.15144.040.8527.857.89160.53-46.2447.37-39.1715.7926.520.083.39
22Q2 (11)0.05-28.57-16.6714.99-22.45-23.520.25-93.3-95.161.12-72.55-74.550.26-89.52-90.330.10-89.01-90.910.16-68.0-74.60.176.25-15.09.00-26.29-21.67142.8216.5233.7422.22-75.31-81.1177.78677.78540.7426.50-6.36-0.34
22Q1 (10)0.07-22.2275.019.33-2.08-6.83.73-15.233.044.08-10.9231.612.48-17.8881.020.91-27.7882.00.50-24.2442.860.16-15.79-15.7912.216.9210.5122.57-1.3930.5590.00-4.86-24.410.00270.0170.028.302.17-6.45
21Q4 (9)0.09-30.77550.019.74-3.52-4.964.40-34.9147.654.58-27.76445.243.02-31.21674.361.26-34.72950.00.66-34.0312.50.19-9.5211.7611.42-11.6115.59124.3010.2839.3794.59-12.16-73.722.70135.14101.0427.707.99-7.54
21Q3 (8)0.13116.67225.020.464.39-11.926.7630.7510.466.3444.0945.084.3963.2196.621.9375.45359.521.0058.73222.580.215.040.012.9212.45-10.4112.715.5424.08107.69-8.46-22.6-7.6956.4180.3425.65-3.54-8.06
21Q2 (7)0.0650.0-68.4219.60-5.5-28.445.1742.82-51.644.4041.94-53.972.6996.35-59.061.10120.0-45.270.6380.0-44.740.205.2625.011.493.98-39.94106.7913.7411.9117.65-1.183.69-17.65-23.53-52.9426.59-12.10
21Q1 (6)0.04300.0233.3320.74-0.1428.583.6221.48360.433.10269.05395.241.37251.28180.590.50316.67204.170.35118.75350.00.1911.7626.6711.0511.8415.7193.895.270.78119.05-66.93-14.97-14.2994.5164.2930.250.97-0.46
20Q4 (5)-0.02-150.094.1220.77-10.5936.292.98-51.31127.980.84-80.78106.720.39-73.65102.980.12-71.43103.170.16-48.39108.420.1713.3313.339.88-31.48639.8989.19-1.82-3.61360.00158.75322.07-260.00-564.44-1868.029.967.38-1.35
20Q3 (4)0.04-78.950.023.23-15.190.06.12-42.750.04.37-54.290.01.48-77.470.00.42-79.10.00.31-72.810.00.15-6.250.014.42-24.620.090.84-4.810.0139.1322.620.0-39.13-239.130.027.9000.0
20Q2 (3)0.19733.330.027.3969.810.010.69869.060.09.561010.480.06.57486.470.02.01518.750.01.14914.290.00.166.670.019.13100.310.095.432.440.0113.46-18.960.0-11.5471.150.00.00-100.00.0
20Q1 (2)-0.0391.180.016.135.840.0-1.3986.950.0-1.0591.60.0-1.7086.990.0-0.4887.30.0-0.1492.630.00.150.00.09.55621.860.093.160.680.0140.0064.140.0-40.00-372.00.030.390.070.0
19Q4 (1)-0.340.00.015.240.00.0-10.650.00.0-12.500.00.0-13.070.00.0-3.780.00.0-1.900.00.00.150.00.0-1.830.00.092.530.00.085.290.00.014.710.00.030.370.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-0.8109.31-45.27-9.73011.0145.09-9.780-8.300-9.830-3.7500.55-17.913.10-70.4897.00-30.999.6012.310.40-96.450.09-30.4231.1817.31
2022 (9)0.09-71.8817.01-15.461.55-69.317.5917.081.74-62.820.48-83.730.75-84.180.93-64.50.67-14.110.50-10.71140.3812.9488.68-17.6111.3200.13-9.1726.58-3.1
2021 (8)0.3277.7820.12-8.35.058.66.48-26.394.6835.652.9571.514.74135.822.6281.940.7827.8711.76-10.84124.3039.37107.64-20.07-7.6400.14-38.3927.43-4.72
2020 (7)0.18021.9439.574.6508.81-10.133.4501.7202.0101.4400.613.3913.19130.5989.19-3.61134.6754.1-34.6700.22-0.928.79-7.22
2019 (6)-0.57015.72-0.13-4.5309.8010.09-5.200-6.020-6.660-3.1000.59-9.235.72-65.4292.5312.9287.39012.61-92.130.2338.6931.034.06
2018 (5)0.31015.7413.4-3.8408.90-8.256.3305.6606.8404.1500.6512.0716.54133.2981.94-11.83-60.930160.26772.550.16029.824.45
2017 (4)-0.57013.880-3.4009.70-42.06-4.150-5.980-7.060-2.9200.5823.47.09092.93-18.3182.65-11.218.37165.450.00028.55-5.09
2016 (3)-3.130-5.330-23.64016.74-14.86-25.400-28.160-26.850-12.5600.4720.51-6.610113.7617.5693.08-7.36.9200.00030.08-7.5
2015 (2)-2.300-0.620-20.66019.6715.46-20.590-20.850-15.480-7.4600.39-7.141.17-91.5496.778.63100.41-23.45-0.4100.00032.5212.06
2014 (1)-0.55011.270-6.52017.03-8.26-4.940-4.480-3.510-1.3800.427.6913.8314.1189.0810.88131.163.6-31.8800.00029.02-7.9

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