玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q1 (20)1.42149.12787.527.83-2.0430.969.2217.01159.7213.8669.02205.9611.0946.69147.542.2838.18168.241.6638.33167.740.15-6.2515.3823.2731.4748.2240.041.91-10.2266.40-30.91-15.5933.60762.457.522.66-8.0-8.22
23Q4 (19)0.57-64.38714.2928.414.312.567.88-8.165.498.20-29.8582.227.56-20.4288.531.65-32.6585.391.20-31.0393.550.16-11.1114.2917.70-16.9820.939.29-0.08-23.5896.1030.95-42.073.90-85.36105.9124.6317.126.12
23Q3 (18)1.608.11-21.5727.2414.0226.878.5825.99650.011.69-1.35-29.419.50-14.57-22.192.45-3.92-5.041.74-2.7911.540.1812.550.021.326.65-16.9139.32-17.05-41.4873.3927.58870.5626.61-37.35-75.721.03-6.28-7.48
23Q2 (17)1.48825.0-56.0823.8912.4231.996.8191.83-3.6811.85161.59-14.9311.12148.215.02.55200.0-36.721.79188.71-27.530.1623.08-30.4319.9927.326.6747.406.28-41.1257.52-26.8813.3542.4899.12-13.7622.44-9.1158.81
23Q1 (16)0.16128.57-93.9221.25-15.8128.323.55-52.48-32.894.530.67-56.364.4811.72-44.690.85-4.49-73.10.620.0-69.90.13-7.14-48.015.707.246.0844.60-13.25-13.8778.67-52.5854.3421.33132.38-56.4924.696.3873.63
22Q4 (15)0.07-96.57117.525.2417.5657.757.47578.85789.294.50-72.83347.254.01-67.16324.020.89-65.5285.420.62-60.26329.630.1416.67-17.6514.64-42.95218.2651.41-23.49-14.44165.881841.76461.93-65.88-160.15-145.1823.212.1122.87
22Q3 (14)2.04-39.471175.021.4718.6256.26-1.56-122.07-147.6216.5618.881291.612.2115.31256.672.58-35.98855.561.56-36.84680.00.12-47.83-40.025.6636.93296.667.19-16.5320.82-9.52-118.7781.9109.52122.37-28.2422.7360.8625.23
22Q2 (13)3.3728.14-3.4418.109.3-22.527.0733.65-48.1713.9334.218.0510.5930.7413.994.0327.534.952.4719.9-1.980.23-8.0-14.8118.7426.6221.4580.5055.4756.8950.75-0.44-56.1749.250.46419.5514.13-0.63-0.14
22Q1 (12)2.63757.5-51.4816.563.5-33.445.29529.76-66.6910.38670.33-36.558.10552.51-37.213.16758.33-49.762.06862.96-49.010.2547.06-19.3514.80221.74-24.3751.78-13.83-6.6450.97211.21-47.5249.03-66.381599.6814.22-24.7212.15
21Q4 (11)-0.40-350.0-111.2716.0016.45-46.270.84233.33-95.38-1.82-252.94-112.14-1.79-298.89-115.7-0.48-277.78-110.81-0.27-235.0-109.570.17-15.0-32.04.60-28.9-76.5260.098.063.76-45.8312.92-137.74145.83-4.45779.7718.894.0817.69
21Q3 (10)0.16-95.42-96.9213.74-41.18-54.12-0.63-104.62-103.071.19-89.92-93.730.90-90.31-93.630.27-92.97-95.990.20-92.06-95.380.20-25.93-33.336.47-58.07-71.2155.618.38-7.29-52.63-145.45-148.65152.631090.241966.4718.1528.2737.71
21Q2 (9)3.49-35.6114.4323.36-6.11-13.813.64-14.11-18.3711.80-27.87-24.849.29-27.98-19.913.84-38.95-2.782.52-37.62-10.640.27-12.912.515.43-21.15-24.2551.31-7.48-2.86115.7919.238.93-15.41-634.34-144.6914.1511.590
21Q1 (8)5.4252.68177.9524.88-16.456.4215.88-12.6573.9316.369.1419.3312.9013.1625.616.2941.67153.634.0443.26112.630.3124.072.2219.57-0.1-3.4555.46-4.2391.3797.12-20.0445.222.88113.45-91.4512.68-21.0-31.72
20Q4 (7)3.55-31.7385.8629.78-0.5716.618.18-11.4945.7914.99-21.0633.611.40-19.3222.584.44-34.1279.762.82-34.8754.950.25-16.6731.5819.59-12.8215.9257.91-3.4569.82121.4512.279.15-21.45-162.34-90.416.0521.780
20Q3 (6)5.2070.4916.0729.9510.5213.7120.5422.9213.3618.9920.962.2114.1321.812.396.7470.6312.154.3353.552.850.3025.00.022.4710.311.3159.9813.5655.87108.181.7711.16-8.18-29.82-438.9113.1806.81
20Q2 (5)3.0556.41-11.0827.1015.9111.0716.7183.0213.2915.7014.51-11.211.6012.95-12.123.9559.27-11.242.8248.42-10.760.2433.330.020.370.49-7.8352.8282.2611.36106.3058.9527.65-6.30-118.66-137.660.00-100.0-100.0
20Q1 (4)1.952.090.023.38-8.460.09.13-26.780.013.7122.190.010.2710.430.02.480.40.01.904.40.00.18-5.260.020.2719.940.028.98-15.010.066.88-39.90.033.75399.530.018.5700.0
19Q4 (3)1.91-57.370.025.54-3.040.012.47-31.180.011.22-39.610.09.30-32.610.02.47-58.90.01.82-56.770.00.19-36.670.016.90-23.810.034.10-11.380.0111.2714.330.0-11.27-566.980.00.00-100.00.0
19Q3 (2)4.4830.610.026.347.950.018.1222.850.018.585.090.013.804.550.06.0135.060.04.2133.230.00.3025.00.022.180.360.038.48-18.870.097.3216.870.02.41-85.570.012.34-7.430.0
19Q2 (1)3.430.00.024.400.00.014.750.00.017.680.00.013.200.00.04.450.00.03.160.00.00.240.00.022.100.00.047.430.00.083.270.00.016.730.00.013.330.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)3.81-52.5525.3725.536.8636.937.9739.849.30-15.38.33-1.887.25-18.545.12-14.240.60-11.7618.855.1939.29-23.5873.6861.4526.17-51.8513.266.4123.0826.74
2022 (9)8.03-7.3820.21-1.945.01-45.725.7062.8610.9825.28.4924.128.90-15.485.97-11.160.68-29.917.9237.051.41-14.4445.64-56.6754.36012.462511.4918.2118.94
2021 (8)8.67-36.9920.61-26.769.23-45.963.50-6.38.77-45.966.84-43.6610.53-38.646.72-43.00.970.013.08-37.2160.093.76105.320.1-5.3200.48-7.1315.310.13
2020 (7)13.7623.328.1412.1617.0819.113.73-4.516.236.512.144.7517.1620.3411.7913.040.977.7820.834.2557.9169.82105.2211.89-5.2200.51-15.1515.291.8
2019 (6)11.16-26.8725.09-0.8714.34-8.193.9129.715.24-20.7111.59-17.8614.26-29.7210.43-25.390.90-8.1619.98-13.1734.10-15.8694.0315.695.97-68.130.6117.8315.023.51
2018 (5)15.2675.8125.310.1615.625.613.01-2.3619.2261.9214.1157.1320.2969.7913.9866.630.986.5223.0144.4440.53-22.4881.28-34.6818.7200.51014.51-2.16
2017 (4)8.68-38.2625.27-8.8114.79-15.583.09-1.911.87-35.288.98-36.8511.95-37.668.39-41.00.92-8.015.93-28.8852.2844.5124.4430.32-24.5800.00014.835.48
2016 (3)14.06-0.9227.717.6517.5212.453.15-5.8218.34-2.9614.22-1.4619.17-6.7214.22-7.061.00-5.6622.40-3.7436.184.6995.4915.874.51-74.350.00014.068.99
2015 (2)14.193.5825.746.3215.583.183.3431.2318.909.6314.437.6920.55-3.9315.30-0.911.06-7.8323.2713.7934.560.2982.41-5.8817.5941.380.00012.905.74
2014 (1)13.704.9824.21015.1002.552.4717.24013.40021.39015.4401.15-5.7420.453.6534.46-20.1287.56-5.812.4473.810.00012.20-4.61

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