玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q1 (20)0.7330.36465.013.22-0.669.275.75-15.57478.299.08124.75489.77.3139.77371.751.9529.14448.211.2426.53663.640.15-11.7625.019.2241.7470.0971.05-4.92-0.8563.33-62.44-3.6236.67153.456.9420.892.2-17.85
23Q4 (19)0.56-22.22330.7713.30-0.82-15.126.819.132.714.04-35.3628.255.23-26.13241.831.51-23.74319.440.98-23.44206.250.170.021.4313.56-16.55-10.1474.735.779.75168.6069.94-20.83-68.60038.2620.44-15.47-23.16
23Q3 (18)0.7244.0-38.4613.4111.47-19.416.2430.82-44.046.25-31.84-63.837.0835.11-46.491.9839.44-39.081.2836.17-31.180.176.2530.7716.25-17.3-44.0270.656.96-8.2699.2190.7953.60.00-100.0-100.024.1817.84-5.69
23Q2 (17)0.50350.0-71.5912.0354.03-34.264.77413.82-50.989.17493.56-49.785.24294.8-63.661.42353.57-72.320.94527.27-65.060.1633.33-11.1119.6573.89-26.666.05-7.83-29.9752.00-20.87-2.3448.0040.03.1520.52-19.31-8.96
23Q1 (16)-0.20-253.85-128.997.81-50.16-48.85-1.52-122.93-122.89-2.33-173.97-135.74-2.69-275.82-149.72-0.56-255.56-129.95-0.22-168.75-122.450.12-14.29-25.011.30-25.12-27.3871.665.24-30.1365.71-69.14-35.1534.29130.861814.2925.43-4.411.0
22Q4 (15)0.13-88.89-81.6915.67-5.83-10.716.63-40.54-18.353.15-81.77-52.491.53-88.44-70.290.36-88.92-81.350.32-82.8-68.00.147.69-17.6515.09-48.022.1768.09-11.58-42.32212.96229.7174.05-111.11-413.79-396.9126.603.7415.7
22Q3 (14)1.17-33.5239.2916.64-9.0724.7411.1514.5980.7117.28-5.37167.9113.23-8.25148.683.25-36.6525.971.86-30.8652.460.13-27.78-38.129.038.44116.1677.01-18.34-31.7264.5921.31-32.4435.41-23.9705.5725.6413.7521.92
22Q2 (13)1.76155.07183.8718.3019.8433.679.7346.5497.3618.26180.06277.2714.42166.54239.295.13174.33165.82.69174.49209.20.1812.50.026.7772.04106.2494.31-8.04-38.9553.24-47.46-47.6646.532426.622798.8822.54-1.62-6.2
22Q1 (12)0.69-2.8291.6715.27-12.9920.716.64-18.2387.046.52-1.6677.175.415.0582.771.87-3.1164.040.98-2.071.930.16-5.880.015.565.3515.09102.56-13.11-31.54101.33-17.185.62-2.0091.06-149.3322.91-0.35-17.77
21Q4 (11)0.71-15.4812.717.5531.5637.438.1231.671.676.632.7923.695.15-3.29.811.93-25.19-3.981.00-18.036.380.17-19.05-5.5614.779.981.65118.044.65-16.58122.3627.9938.99-22.36-608.7-286.8722.999.32-5.27
21Q3 (10)0.8435.48663.6413.34-2.5614.316.1725.1541.196.4533.26374.265.3225.18548.782.5833.68616.671.2240.23388.00.2116.6716.6713.433.4727.66112.79-26.99-18.8395.60-6.02-69.814.40354.95102.021.03-12.48-12.77
21Q2 (9)0.6272.22216.9813.698.22138.094.9338.87213.864.8431.52221.04.2543.58173.531.9369.3212.870.8752.63240.320.1812.538.4612.98-3.9935.07154.483.1213.24101.726.02-4.63-1.72-142.5379.3124.03-13.75-21.06
21Q1 (8)0.36-42.86152.1712.65-0.94403.983.55-24.95139.273.68-31.34135.522.96-36.89136.321.14-43.28152.780.57-39.36169.510.16-11.1145.4513.52-6.95190.13149.805.8714.2995.958.999.874.05-66.12-68.0227.8614.79-17.03
20Q4 (7)0.63472.736200.012.779.4361.444.738.24226.135.36294.12368.04.69471.955111.112.01458.339950.00.94276.0623.080.180.050.014.5338.1216.61141.501.847.6588.03-72.2-53.4911.97105.44113.424.270.66-32.34
20Q3 (6)0.11120.75-38.8911.67102.966.874.37200.9243600.01.36134.0-58.280.82114.19-56.610.36121.05-33.330.25140.32-28.570.1838.4638.4610.529.47-35.89138.951.859.22316.67196.870-220.00-2540.0-320.024.11-20.8-33.4
20Q2 (5)-0.5323.19-5400.05.75129.08-44.34-4.3352.1-659.65-4.0061.39-640.54-5.7829.08-9733.33-1.7120.83-8650.0-0.6224.39-576.920.1318.188.339.61106.22-28.76136.424.086.26106.6722.15242.22-8.33-165.74-105.030.44-9.35-18.48
20Q1 (4)-0.69-7000.00.02.51-68.270.0-9.04-141.070.0-10.36-418.00.0-8.15-9155.560.0-2.16-10900.00.0-0.82-730.770.00.11-8.330.04.66-62.60.0131.07-0.280.087.32-53.870.012.68114.20.033.58-6.380.0
19Q4 (3)0.01-94.440.07.91-27.560.0-3.75-37600.00.0-2.00-161.350.00.09-95.240.00.02-96.30.00.13-62.860.00.12-7.690.012.46-24.070.0131.443.320.0189.2900.0-89.29-189.290.035.87-0.910.0
19Q3 (2)0.181700.00.010.925.710.00.01101.750.03.26340.540.01.893050.00.00.542600.00.00.35169.230.00.138.330.016.4121.650.0127.22-0.90.00.00100.00.0100.00-40.00.036.20-3.050.0
19Q2 (1)0.010.00.010.330.00.0-0.570.00.00.740.00.00.060.00.00.020.00.00.130.00.00.120.00.013.490.00.0128.380.00.0-75.000.00.0166.670.00.037.340.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)1.57-57.3411.92-27.984.48-47.489.487.84.66-59.864.15-53.634.29-59.762.92-51.010.60-3.2315.38-29.0674.739.7596.0330.783.68-86.140.61-5.6822.45-7.08
2022 (9)3.6848.3916.5515.418.5346.828.7925.1311.61110.338.9598.0110.6643.475.9662.840.62-13.8921.6858.3668.09-42.3273.43-30.2426.5700.6414.8324.161.98
2021 (8)2.48014.3458.635.814050.07.02-25.895.5204.5207.4303.6600.7222.0313.6931.38118.04-16.58105.260-5.2600.56-20.1123.69-13.1
2020 (7)-0.4809.04-9.960.1409.48-10.63-0.760-1.070-1.480-0.2100.5920.4110.42-27.94141.507.65-18.180118.18-41.290.70-13.8127.26-25.07
2019 (6)0.43-36.7610.04-18.57-1.28010.6016.721.25-48.351.14-30.061.31-35.781.05-23.360.49-7.5514.464.63131.44-3.66-101.300201.30198.290.81-7.7336.383.82
2018 (5)0.68-48.8712.33-33.60.79-85.379.095.212.42-55.921.63-54.722.04-48.481.37-38.290.538.1613.82-12.37136.44-1.2232.52-66.9867.484326.990.88035.04-10.18
2017 (4)1.33-70.9618.57-27.125.40-59.528.6458.755.49-64.833.60-70.023.96-71.712.22-68.380.49-14.0415.77-27.43138.1219.398.4815.291.52-89.550.00039.0123.25
2016 (3)4.5819.5825.4810.8313.3423.525.4420.4815.6130.7412.0130.5414.0013.647.02-0.430.57-24.021.7328.73115.7829.4685.42-5.614.5853.20.00031.65-2.19
2015 (2)3.830.2622.992.8210.80-2.354.52-0.1511.94-6.579.20-8.7312.32-2.37.05-11.210.75-1.3216.88-5.3389.4332.7490.484.559.52-29.240.00032.366.73
2014 (1)3.82-31.1722.36011.0604.523.912.78010.08012.6107.9400.76-11.6317.83-24.2267.3711.3786.55-0.0313.450.210.00030.328.83

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