玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.31-75.971650.031.9262.0339.21-21.1448.4942.4440.21-79.3706.4934.97-81.74627.451.76-80.18650.01.37-78.861153.850.0433.3333.3349.21-74.2802.9440.470.97-1.1-52.00-145.82-110.4156.0028.76136.7143.89-17.44-15.17
24Q2 (19)1.29660.87343.419.70-15.78-23.17-41.042.33-15.54194.25571.82327.3191.54565.24324.218.88541.79330.656.48576.47350.190.03-25.00.0190.741129.91366.0340.083.73-2.55-21.15-120.23-150.1121.150109.6953.162.17-0.41
24Q1 (18)-0.23-21.0556.623.39267.31135.9-42.0246.0364.48-41.177.8168.39-41.1712.7968.52-2.016.0765.76-1.364.965.220.0433.3333.33-18.5244.4384.0438.64-2.57-13.65104.55-39.8914.05-0.00100.0-100.052.03-0.3118.22
23Q4 (17)-0.19-850.0-108.88-13.98-160.9779.13-77.86-111.9837.38-44.66-573.6-116.58-47.21-612.07-117.8-2.14-568.75-117.29-1.43-1000.0-117.480.030.00.0-33.33-711.56-111.6739.66-3.08-15.81173.91-65.22475.16-73.9182.61-150.552.190.8719.76
23Q3 (16)-0.0296.2371.4322.93-10.57379.71-36.73-3.41-251.82-6.6392.2416.29-6.6392.2440.75-0.3291.6971.68-0.1394.9876.790.030.0-50.05.45107.6040.92-0.51-32.52500.001084.21275.0-425.00-835.58-1175.051.74-3.07144.87
23Q2 (15)-0.530.0-212.7725.64139.35233.33-35.5269.9759.64-85.4634.38-311.38-85.4334.67-270.15-3.8534.41-227.06-2.5933.76-237.770.030.0-25.0-71.7038.23-233.4541.13-8.09-38.042.22-53.94119.3257.78494.29-81.8653.3821.2952.04
23Q1 (14)-0.53-124.77-330.43-65.162.73-471.28-118.304.85-643.56-130.23-148.34-651.35-130.77-149.31-734.5-5.87-147.42-502.05-3.91-147.8-511.580.030.0-25.0-116.07-140.63-426.6844.75-5.01-40.291.67297.74237.59.72-93.36-94.1744.010.9942.75
22Q4 (13)2.143157.1448.61-66.99-1501.46-363.74-124.33-1090.9-16459.21269.413501.64127.6265.202469.97131.3512.381195.583.958.181560.7116.690.03-50.0-50.0285.710124.6547.11-22.31-29.53-46.36-134.77-5755.63146.36539.0746.3643.58106.25116.49
22Q3 (12)-0.07-114.89-125.934.78124.86-84.99-10.4488.14-208.75-7.92-119.59-136.73-11.19-122.29-160.62-1.13-137.29-148.09-0.56-129.79-138.620.0650.0-14.290.00-100.0-100.060.64-8.59-22.63133.33161.02203.03-33.33-110.47-159.5221.13-39.8211.8
22Q2 (11)0.47104.35113.64-19.23-209.57-163.95-88.01-453.17-1076.840.4371.17172.6250.21143.62242.53.03107.5354.591.8897.8948.030.040.0-50.053.7351.22150.0266.34-11.35-6.29-218.52-227.78-457.58318.5291.11719.0535.1113.8884.11
22Q1 (10)0.23-84.0353.3317.55-30.91-25.0-15.91-2193.42-389.5423.62-80.0590.3320.61-82.0266.081.46-87.7414.960.95-86.4510.470.04-33.33-33.3335.53-72.0661.6574.8311.9413.19-66.67-8233.33-144.44166.6766.6730.9530.8353.1527.29
21Q4 (9)1.44433.33157.1425.40-20.2325.120.76-92.08111.39118.37449.03140.59114.63520.96137.6211.91406.81103.947.01383.45106.780.06-14.29-14.29127.18341.44112.7566.85-14.71-1.60.82-98.14106.15100.0078.57-13.4620.136.51-10.65
21Q3 (8)0.2722.73350.031.845.8933.59.606.55291.6221.5645.38451.4118.4625.92372.122.3519.9305.171.4514.17229.550.07-12.5-12.528.8134.06108.3278.3810.72-16.4644.00-28.0135.256.0044.0-72.018.90-0.89-12.34
21Q2 (7)0.2246.67266.6730.0728.538.579.01377.23173.6114.8319.5356.3114.6618.13351.081.9654.33366.671.2747.67262.860.0833.3314.2921.49-2.2343.2770.797.08-22.8661.11324.07118.3338.89-69.44-90.2819.07-21.260
21Q1 (6)0.15-73.21207.1423.4015.2742.68-3.2551.2784.4612.41-74.78169.0612.41-74.27169.061.27-78.25164.140.86-74.63201.180.06-14.290.021.98-63.23612.3566.11-2.69-32.1-27.27-104.55-123.64127.2710.14927.2724.227.50
20Q4 (5)0.56833.33273.3320.30-14.88-9.33-6.67-33.133.0549.201158.31301.3148.241133.76295.095.84906.9197.963.39670.45205.410.07-12.5-12.559.78332.25165.167.94-27.58-32.94-13.3389.3377.14115.56-42.22-27.0222.534.5-2.89
20Q3 (4)0.060.00.023.859.910.0-5.0159.070.03.9120.310.03.9120.310.00.5838.10.00.4425.710.00.0814.290.013.83-7.80.093.822.230.0-125.0062.50.0200.00-50.00.021.5600.0
20Q2 (3)0.06142.860.021.7032.320.0-12.2441.490.03.25118.090.03.25118.090.00.42121.210.00.35141.180.00.0716.670.015.00449.650.091.77-5.750.0-333.33-388.890.0400.002700.00.00.0000.0
20Q1 (2)-0.14-193.330.016.40-26.750.0-20.92-204.070.0-17.97-246.570.0-17.97-247.170.0-1.98-201.020.0-0.85-176.580.00.06-25.00.0-4.29-119.020.097.37-3.890.0115.38297.80.0-15.38-109.720.00.00-100.00.0
19Q4 (1)0.150.00.022.390.00.0-6.880.00.012.260.00.012.210.00.01.960.00.01.110.00.00.080.00.022.550.00.0101.310.00.0-58.330.00.0158.330.00.023.200.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-1.260-8.040-67.3807.943.93-67.100-67.840-12.160-8.0800.12-29.41-54.67039.66-15.81100.690-0.6900.320.6750.2564.81
2022 (9)2.7733.17-10.120-48.7607.6438.2259.6946.1959.1151.3715.87-8.6910.61-1.670.17-37.0471.0246.0747.11-29.53-81.820181.82104.980.3212.7330.4949.75
2021 (8)2.08285.1928.0334.634.6205.53-28.5440.83251.0739.05243.7517.38247.610.79234.060.2712.548.62114.9466.85-1.611.30088.70-53.250.28-15.3920.36-14.88
2020 (7)0.54157.1420.82-0.05-10.4907.7415.811.63194.4311.36188.325.0093.053.2370.90.24-27.2722.6269.1867.94-32.94-89.740189.74-17.290.33-13.8523.923.19
2019 (6)0.21020.838.55-5.2606.680.983.95359.33.94398.732.59407.841.89133.330.333.1313.3729.93101.313.55-129.410229.41-73.010.39-2.123.18-0.17
2018 (5)-0.02019.1922.39-7.5006.62-7.560.8600.7900.5100.81350.00.32-8.5710.2912.2197.840.23-775.000850.0000.40023.22-4.17
2017 (4)-0.14015.680-12.1307.16-39.35-1.090-1.110-0.7700.1800.356.069.17097.620.541080.001042.79-980.0000.00024.23-14.23
2016 (3)-1.590-1.650-38.28011.80-49.25-40.570-41.300-25.400-13.1300.33-2.94-25.39097.1026.294.512.085.49-25.990.00028.25-20.65
2015 (2)-1.770-2.510-42.14023.260.63-45.540-46.480-25.400-15.3200.34-8.11-18.69076.9465.8592.58-23.357.4200.00035.600.17
2014 (1)-1.0702.850-31.17023.1220.97-25.860-25.990-14.580-8.9300.37-7.50.67046.39-21.32120.7852.26-20.7800.00035.543.43

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