玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.59-4.5-23.047.82-19.55-55.423.47-75.85-75.143.39-70.67-72.550.60-73.68-75.510.52-71.74-74.00.15-6.25-6.2513.87-42.16-39.0317.01-6.13-23.48230.00241.2982.0-125.00-483.33-394.5728.400.5310.94
23Q3 (19)25.75-14.48-16.49.72-34.01-41.1614.37-14.62-38.2711.56-12.09-39.062.28-12.64-50.221.84-11.54-48.020.160.0-15.7923.98-7.73-20.9918.12-42.48-22.4667.39-22.88-5.0232.61158.5412.2528.255.8414.05
23Q2 (18)30.110.4-22.8114.73-4.66-40.116.8310.43-39.5713.157.79-35.62.617.41-53.142.083.48-50.590.160.0-23.8125.997.98-23.6331.5050.79-13.187.39-13.45-1.0712.611399.18.1126.695.4112.0
23Q1 (17)29.99-6.13-11.2715.45-11.92-26.8515.249.17-41.5612.20-1.21-42.342.43-0.82-59.362.010.5-56.020.160.0-27.2724.075.8-25.0420.89-6.03-29.23100.97-20.124.44-0.9796.16-105.1525.32-1.0913.24
22Q4 (16)31.953.73-2.517.546.17-15.4313.96-40.03-32.112.35-34.9-29.192.45-46.51-52.882.00-43.5-49.110.16-15.79-27.2722.75-25.04-14.1222.23-4.88-32.14126.3778.1224.98-25.27-187.0-2162.0925.603.3521.21
22Q3 (15)30.80-21.05-5.4916.52-32.82-16.9823.28-16.4117.6918.97-7.121.684.58-17.77-0.653.54-15.911.140.19-9.52-13.6430.35-10.8116.5123.37-35.53-28.2270.95-19.68-29.4829.05149.04893.324.773.9414.84
22Q2 (14)39.0115.4115.5924.5916.4317.7727.856.7949.5720.42-3.539.585.57-6.8636.524.21-7.8831.970.21-4.55-4.5534.035.9834.0336.2522.812.7588.338.86-21.0511.67-38.14198.1423.836.577.29
22Q1 (13)33.803.1410.2121.121.8328.6226.0826.8556.3521.1621.3357.325.9815.088.054.5716.2876.450.220.015.7932.1121.2228.8529.52-9.8922.4481.14-19.76-17.2818.861787.94890.1322.365.87-9.62
21Q4 (12)32.770.5535.4720.744.22105.5520.563.94119.6617.4411.8788.745.2012.8151.213.9312.29131.180.220.022.2226.491.6944.9132.760.6145.86101.120.51-5.86-1.12-84.3684.9221.12-2.09-11.71
21Q3 (11)32.59-3.4446.7419.90-4.69137.1919.786.23144.215.596.56134.794.6112.99207.333.509.72189.260.220.022.2226.052.651.0132.561.2844.07100.61-10.08-3.59-0.6194.986.0621.57-2.88-8.68
21Q2 (10)33.7510.0417.3120.8827.1646.5318.6211.6343.6714.638.7725.264.0828.363.23.1923.1757.920.2215.7929.4125.391.8912.7932.1533.3512.14111.8914.061.72-11.89-724.13-18.8822.21-10.230
21Q1 (9)30.6726.7946.6116.4262.74297.5816.6878.21239.0213.4545.56248.453.1853.62381.822.5952.35362.50.195.5635.7124.9236.3245.1424.117.3518.398.10-8.6714.441.90125.71-86.6724.743.43-13.56
20Q4 (8)24.198.91114.4510.0920.26323.239.3615.56215.79.2439.16235.882.0738.0283.191.7040.5288.890.180.028.5718.285.97307.1322.46-0.620.76107.412.9392.2-7.41-70.37-116.7923.921.270
20Q3 (7)22.21-22.8-0.768.39-41.1293.328.10-37.5162.146.64-43.15103.061.50-40.0154.241.21-40.1152.080.185.8828.5717.25-23.3719.2122.60-21.17-2.46104.35-5.14-26.96-4.3556.5289.8623.620-11.57
20Q2 (6)28.7737.5214.1714.25245.0444.0812.96163.4111.0511.68202.5925.862.50278.7920.772.02260.7129.490.1721.430.022.5131.19.5428.6740.68-20.89110.0028.3331.23-10.00-170.0-168.00.00-100.0-100.0
20Q1 (5)20.9285.46-34.114.13191.37-76.434.92160.82-74.73.86156.76-74.820.66158.41-83.620.56162.22-81.640.140.0-30.017.17282.41-35.1320.38-8.57-38.8985.7153.38-4.9214.29-67.6245.0528.62030.86
19Q4 (4)11.28-49.60.0-4.52-204.150.0-8.09-361.810.0-6.80-307.950.0-1.13-291.530.0-0.90-287.50.00.140.00.04.49-68.970.022.29-3.80.055.88-60.880.044.12202.940.00.00-100.00.0
19Q3 (3)22.38-11.190.04.34-56.120.03.09-73.520.03.27-64.760.00.59-71.50.00.48-69.230.00.14-17.650.014.47-29.590.023.17-36.070.0142.8670.430.0-42.86-391.430.026.718.710.0
19Q2 (2)25.20-20.630.09.89-43.550.011.67-40.00.09.28-39.470.02.07-48.640.01.56-48.850.00.17-15.00.020.55-22.360.036.248.670.083.82-7.020.014.7149.320.024.5712.350.0
19Q1 (1)31.750.00.017.520.00.019.450.00.015.330.00.04.030.00.03.050.00.00.200.00.026.470.00.033.350.00.090.150.00.09.850.00.021.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.73-18.6812.09-40.159.2437.8812.74-45.4910.27-44.787.91-57.366.65-54.510.64-17.9522.21-26.6317.01-23.4895.089.965.23-61.340.1885.5527.1112.86
2022 (9)34.104.7920.202.696.703.0923.3722.4218.6020.4718.558.7314.629.190.78-9.330.2717.3722.23-32.1486.47-16.0813.5300.1030.224.028.0
2021 (8)32.5434.6919.67107.496.50-31.8919.09111.1715.4491.3317.06155.7713.39143.010.8626.4725.7936.7432.7645.86103.04-2.07-3.0400.08-59.7722.24-12.3
2020 (7)24.161.09.4814.639.552.929.047.758.0719.916.6716.815.5120.830.681.4918.865.0722.460.76105.216.99-4.6900.1915.6625.363.38
2019 (6)23.92-24.878.27-56.159.2833.098.39-35.066.73-35.785.71-50.264.56-48.120.67-19.2817.95-10.7922.29-31.5898.33-32.541.6700.1635.624.5324.71
2018 (5)31.8434.2318.86125.066.97-25.5412.92137.510.48119.7111.48198.968.79191.060.8336.0720.1232.2832.584.26145.77-5.01-46.0600.12019.67-19.45
2017 (4)23.72-6.768.381.829.36-1.765.44-8.114.770.03.8411.953.0211.440.6115.0915.21-5.5331.25-4.78153.4710.24-53.4700.00024.42-1.53
2016 (3)25.44-8.698.23-3.529.531.15.92-49.494.77-50.623.43-43.022.71-40.960.5317.7816.10-27.0832.82-8.71139.2291.95-39.2200.00024.80-4.17
2015 (2)27.86-5.118.5327.899.4310.1211.72-5.799.66-6.36.02-9.754.59-10.180.45-4.2622.080.0935.95-9.8172.5335.2326.92-41.940.00025.88-2.74
2014 (1)29.3606.6708.5620.0212.44010.3106.6705.1100.47-14.5522.06-7.3939.8615.1753.63-36.5946.37200.690.00026.6118.48

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