玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
20Q3 (20)0.21-48.78-32.2613.680.51-40.55-1.2219.74-135.674.42-39.29-57.03.12-54.05-55.170.60-50.82-69.390.38-49.33-63.810.1110.0-21.4314.99-19.5-18.0473.77-2.59-28.96-26.92-27.37-180.5126.924.7889.740.000-100.0
20Q2 (19)0.41-94.22-8.8913.61190.81-43.01-1.5286.76-150.07.28-95.57-25.876.79-95.46-28.91.22-94.4-52.340.75-93.34-46.430.1042.86-28.5718.62-89.553.3375.73-6.3-28.0-21.14-201.76-168.52121.1413.2175.180.000-100.0
20Q1 (18)7.091925.711377.084.68-75.88-80.07-11.48-956.72-352.86164.261505.671333.33149.641614.091660.4721.79839.22962.9311.26822.95862.390.07-46.15-46.15178.22850.0777.580.82-25.0-9.69-7.01-153.01-117.72107.0123.377.950.00-100.0-100.0
19Q4 (17)0.3512.9-53.9519.40-15.69-22.431.34-60.82-81.0210.23-0.49-20.28.7325.43-25.132.3218.37-25.41.2216.19-28.240.13-7.14-7.1418.762.57-6.94107.763.7719.1813.21-60.49-76.0486.7929.7493.5223.92-3.944.59
19Q3 (16)0.31-31.11-71.323.01-3.64-17.793.4212.5-67.7110.284.68-46.496.96-27.12-54.31.96-23.44-59.591.05-25.0-58.820.140.0-12.518.291.5-27.42103.85-1.2610.7133.458.41-39.3966.89-3.2649.2624.902.779.07
19Q2 (15)0.45-6.25-31.8223.881.7-16.33.04-33.04-75.149.82-14.31-35.449.5512.35-13.892.5624.88-28.691.4019.66-27.840.147.69-17.6518.02-11.28-13.86105.1817.534.630.85-21.96-61.6269.1514.99252.6624.23-1.9413.54
19Q1 (14)0.48-36.8460.023.48-6.12-11.134.54-35.69-43.2511.46-10.61-15.498.50-27.112.142.05-34.084.061.17-31.183.540.13-7.14-7.1420.310.74-1.6989.49-1.033.1639.53-28.32-33.0760.1334.0946.924.718.05-3.17
18Q4 (13)0.76-29.63660.025.01-10.65-16.167.06-33.33-45.1412.82-33.2625.6911.66-23.4478.023.11-35.8854.731.70-33.3350.440.14-12.5-12.520.16-20.022.7890.42-3.6-3.2655.15-0.05-56.3544.850.07272.2822.870.180.62
18Q3 (12)1.0863.6425.5827.99-1.89-2.9510.59-13.41-11.9719.2126.314.6215.2337.337.714.8535.12.752.5531.443.660.16-5.88-5.8825.2020.4611.4193.80-6.71-0.2855.18-31.36-23.2544.82128.5658.4722.836.982.56
18Q2 (11)0.66120.015.7928.537.99-1.2112.2352.88-1.4515.2112.178.7211.0946.315.223.5982.2310.461.9471.6812.790.1721.4313.3320.921.260100.5515.91-3.9980.3936.11-9.3419.61-52.173.0621.34-16.38-7.94
18Q1 (10)0.30200.011.1126.42-11.433.818.00-37.845.2613.5632.9485.757.5815.7324.261.97-1.9934.931.130.034.520.14-12.516.6720.6625.8232.6986.75-7.19-9.5959.07-53.25-43.3140.93257.251076.5725.5212.27-0.51
17Q4 (9)0.10-88.37-64.2929.833.435.9712.876.9864.5810.20-39.14-1.836.55-53.68-21.842.01-57.42-11.451.13-54.07-10.320.16-5.8814.2916.42-27.41093.47-0.63-2.86126.3575.7267.24-26.03-192.05-204.8922.732.11-18.06
17Q3 (8)0.8650.8856.3628.84-0.140.2812.03-3.06-6.3116.7619.88.7614.1434.1621.174.7245.2341.322.4643.0236.670.1713.3313.3322.6201.6294.06-10.19-0.6271.90-18.91-13.7228.28149.6169.6922.26-3.970.68
17Q2 (7)0.57111.1114.028.8813.480.2112.4163.29-1.9713.9991.64-9.0410.5472.79-7.873.25122.64.841.72104.761.180.1525.07.140.00-100.00104.739.1510.2388.67-14.97.9111.33370.3-35.5923.18-9.63-3.01
17Q1 (6)0.27-3.57025.45-9.5907.60-2.8107.30-29.7406.10-27.2101.46-35.6800.84-33.3300.12-14.29015.57015.6895.95-0.280104.1937.920-4.19-116.89025.65-7.530
16Q4 (5)0.28-49.09028.15-2.1207.82-39.1010.39-32.5808.38-28.1902.27-32.0401.26-30.000.14-6.6700.00-100.0096.221.66075.55-9.34024.8248.91027.7425.460
16Q3 (4)0.5510.00.028.76-0.210.012.841.420.015.410.20.011.672.010.03.347.740.01.805.880.00.157.140.022.2600.094.65-0.380.083.331.420.016.67-5.250.022.11-7.490.0
16Q2 (3)0.5000.028.8200.012.6600.015.3800.011.4400.03.1000.01.7000.00.1400.00.00-100.00.095.0100.082.1700.017.5900.023.9000.0
16Q1 (2)0.0000.00.0000.00.0000.00.0000.00.0000.00.0000.00.0000.00.0000.013.4600.00.0000.00.0000.00.0000.00.0000.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2019 (10)1.59-43.2122.46-17.123.07-68.227.3130.3210.43-32.148.43-27.088.90-33.734.86-33.790.53-13.1118.82-13.83107.7619.1829.53-52.9870.5589.740.70223.0624.446.17
2018 (9)2.8055.5627.10-4.719.66-15.785.61-0.7215.3723.7511.5620.4213.4320.997.3420.720.613.3921.8414.9590.42-3.2662.82-32.037.18387.490.22-59.9423.02-1.16
2017 (8)1.8028.5728.443.9911.4716.095.65-13.012.425.529.607.1411.1017.096.0815.590.597.2719.00-1.0493.47-2.8692.3710.127.63-52.420.54023.29-5.29
2016 (7)1.40-7.8927.3519.99.88153.986.49-17.6811.77-4.078.96-4.689.488.15.265.20.5510.019.20-9.0996.225.983.89164.9516.03-76.510.00024.59-5.02
2015 (6)1.5238.1822.810.713.89-25.487.898.4512.2714.899.4017.068.771.985.002.880.50-10.7121.1212.0490.867.2931.66-35.2468.2533.550.00025.898.78
2014 (5)1.10214.2922.652.775.2223.117.27-0.9810.6868.198.0382.098.6068.964.8662.540.56-5.0818.8528.5884.69-11.7548.89-26.951.1154.330.00023.804.52
2013 (4)0.35022.0404.2407.3506.3504.4105.0902.9900.59014.66095.97066.89033.1100.00022.770

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