玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.65-37.5-37.528.91-8.63-8.4310.19-34.05-30.8211.47-33.43-31.819.20-24.15-33.282.93-40.08-45.231.44-36.0-48.20.14-17.65-26.3222.22-13.27-8.48121.40-7.3418.3488.54-1.470.9511.4613.07-6.750.00-100.0-100.0
24Q2 (19)1.04-0.95-11.1131.6420.35-2.8315.4515.04-6.6517.230.64-9.9812.13-6.84-22.394.89-3.93-24.32.25-5.86-35.160.17-5.56-19.0525.625.17-2.73131.011.0337.1889.8614.374.2710.14-52.68-24.6425.4716.099.64
24Q1 (18)1.0514.130.9626.29-13.0-12.9213.43-16.48-14.0217.120.71-1.2713.0213.32-12.975.0912.61-14.882.394.37-28.010.18-5.26-14.2924.36-1.34-1.81129.6718.7845.4578.57-16.7-12.7821.43304.08116.1521.943.216.33
23Q4 (17)0.92-11.5424.3230.22-4.28-5.5916.089.1630.9417.001.0737.6511.49-16.687.994.52-15.515.852.29-17.63-4.180.190.0-9.5224.691.6922.96109.176.4130.294.327.54-5.055.30-56.87700.7621.26-14.58-9.11
23Q3 (16)1.04-11.11108.031.57-3.0414.7214.73-11.050.016.82-12.1296.513.79-11.7771.525.35-17.1863.612.78-19.8857.060.19-9.52-9.5224.28-7.8245.3102.597.425.5387.701.77-23.7712.30-8.62181.6724.897.1525.9
23Q2 (15)1.1712.51200.032.567.8530.1416.555.95157.3919.1410.381150.9815.634.48835.936.468.03976.673.474.52837.840.210.016.6726.346.17147.5695.507.12-3.6986.18-4.33-79.5513.4535.72104.1923.2323.1717.68
23Q1 (14)1.0440.54100.030.19-5.6930.5215.6227.2170.7117.3440.468.6814.9640.653.595.9840.0566.573.3238.9182.420.210.016.6724.8123.5630.6589.156.32-11.2790.09-9.3161.489.911396.98-77.5818.86-19.3711.93
22Q4 (13)0.7448.042.3132.0116.3210.4612.2825.05105.0112.3544.2816.5110.6432.343.04.2730.5815.092.3935.0327.810.210.023.5320.0820.175.9183.85-13.74-22.0299.34-13.6675.750.66104.4-98.4823.3918.3112.83
22Q3 (12)0.50455.56400.027.529.998.779.8252.72297.578.56459.4857.358.04381.44203.43.27445.0341.891.77378.38311.630.2116.6750.016.7157.052.8997.21-1.97-8.25115.05-72.7158.87-15.0595.32-127.119.770.15-14.71
22Q2 (11)0.09-82.69-50.025.028.17-0.996.4311.4454.941.53-85.12-74.961.67-82.85-64.090.60-83.29-54.890.37-79.67-47.890.180.028.5710.64-43.97-33.4699.16-1.3-2.09421.43655.39502.04-321.43-827.04-1089.0119.7417.15-12.42
22Q1 (10)0.520.0225.023.13-20.19-0.945.77-3.6742.8210.28-3.0289.329.74-5.71129.183.59-3.23209.481.82-2.67184.380.185.8828.5718.990.1624.93100.47-6.57-4.3755.79-1.3-24.944.211.6871.9316.85-18.72-31.06
21Q4 (9)0.52420.018.1828.9814.55-0.035.99142.51-5.6710.6094.85-20.5410.33289.81-6.353.71401.3517.781.87334.882.750.1721.436.2518.9616.75-15.02107.531.4922.7856.5227.1719.7743.48-21.74-17.6720.73-10.570.0
21Q3 (8)0.10-44.4466.6725.300.12-1.562.47-40.488.335.44-10.97155.42.65-43.0124.410.74-44.3657.450.43-39.4430.30.140.07.6916.241.5623.03105.954.6152.144.44-36.51-55.5655.5670.94711.1123.182.84-11.12
21Q2 (7)0.1812.5-94.8425.278.2241.334.152.72123.826.1112.52-96.324.659.41-97.01.3314.66-95.50.7110.94-95.360.140.040.015.995.2-91.14101.28-3.645.9270.00-5.77768.1832.5026.39-70.5822.54-7.770
21Q1 (6)0.16-63.64214.2923.35-19.4518.414.04-36.38207.735.43-59.3204.024.25-61.47181.421.16-63.17184.670.64-64.84239.130.14-12.516.6715.20-31.87120.29105.0619.96-17.9374.2957.410.525.71-51.31-15.5124.4417.9-0.73
20Q4 (5)0.44633.334500.028.9912.866.716.35178.51-36.8813.34526.291565.9311.03417.844342.313.15570.214037.51.82451.521200.00.1623.0823.0822.3169.0261.3287.5825.72-29.4347.19-52.81104.3752.81680.9-95.5220.73-20.5154.7
20Q3 (4)0.06-98.280.025.7043.740.02.28113.090.02.13-98.720.02.13-98.630.00.47-98.410.00.33-97.840.00.1330.00.013.20-92.690.069.660.360.0100.001054.550.0-9.09-108.230.026.0800.0
20Q2 (3)3.492592.860.017.88-9.330.0-17.42-364.530.0166.073281.420.0155.183072.80.029.582259.120.015.313428.260.00.10-16.670.0180.532516.380.069.41-45.780.0-10.48-114.170.0110.48262.990.00.00-100.00.0
20Q1 (2)-0.14-1300.00.019.7213.40.0-3.75-137.280.0-5.22-473.630.0-5.22-1907.690.0-1.37-1612.50.0-0.46-428.570.00.12-7.690.06.90-50.110.0128.023.150.073.91106.840.030.43-97.420.024.6283.730.0
19Q4 (1)-0.010.00.017.390.00.010.060.00.0-0.910.00.0-0.260.00.0-0.080.00.00.140.00.00.130.00.013.830.00.0124.110.00.0-1080.000.00.01180.000.00.013.400.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)4.17127.8731.1313.9915.7577.176.63-12.1817.57106.7113.9078.8922.0897.511.5988.760.808.1125.0448.52109.1730.289.64-14.2410.3600.06022.109.51
2022 (9)1.8390.6327.315.128.89106.747.55-15.028.5018.557.7733.2811.1864.416.1466.40.7425.4216.860.6683.85-22.02104.5375.37-4.5300.00020.18-10.55
2021 (8)0.96-75.0625.988.394.3008.89-4.577.17-79.735.83-82.086.80-78.523.69-76.850.5922.9216.75-64.11107.5322.7859.61039.90-61.670.00022.56-12.22
2020 (7)3.85023.97236.19-1.4609.31-1.5535.37032.53031.66015.9400.48-5.8846.67087.58-29.43-4.100104.10666.430.00025.70-31.14
2019 (6)-3.0007.13-64.72-20.0509.46200.93-23.210-23.040-24.860-11.1000.51-42.05-10.280124.1123.5286.422.0413.58-11.290.00037.3242.99
2018 (5)1.01102.020.211.14.65-35.333.14-3.265.487.034.4165.797.46110.144.0675.760.886.029.304.73100.4822.3384.69-39.8915.3100.00026.105.07
2017 (4)0.50-93.8919.9912.627.19536.283.25-44.855.12129.62.66-95.453.55810.262.31507.890.839.218.881.4982.1488.91140.88176.34-40.2500.00024.84-15.77
2016 (3)8.192724.1417.757.121.1361.435.89-39.632.23-0.4558.512059.040.39-86.60.38-78.530.764.118.75-32.7443.48-49.8250.9865.6949.02-29.190.00029.49-0.14
2015 (2)0.29016.57164.270.7009.76-43.382.2402.7102.9101.7700.7335.1913.01208.2986.65-1.9230.77-71.1169.2300.00029.53-10.08
2014 (1)-1.2406.270-15.24017.2447.37-14.330-14.380-15.130-7.4200.54-30.774.22-50.4188.35-14.68106.50-18.95-6.5000.00032.8415.72

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