玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)6.182.66-51.4530.04-7.03-17.9520.16-8.24-27.422.33-3.08-45.7218.60-0.96-41.643.19-10.14-63.951.35-2.88-57.680.070.0-30.036.99-0.94-28.8143.77-9.38-18.1590.32-5.2833.89.68107.17-70.2121.15-0.77.2
24Q2 (19)6.02-25.68-45.2732.31-5.66-14.2521.97-16.46-24.5323.04-23.73-39.0518.78-19.81-29.823.55-30.66-56.551.39-26.46-50.710.07-12.5-30.037.34-14.85-21.98158.65-13.56-17.8895.369.5323.834.67-63.9-79.6821.3011.7514.27
24Q1 (18)8.10-20.67-29.534.25-0.72-15.5626.3012.44-19.7730.21-11.12-18.3323.42-11.62-12.815.12-23.58-42.411.89-23.17-36.360.08-11.11-27.2743.85-3.84-5.6183.53-0.47-9.3887.0626.51-1.7912.94-58.4913.8219.06-11.85.6
23Q4 (17)10.21-19.8-23.2934.50-5.76-19.2623.39-15.77-32.433.99-17.38-28.7326.50-16.85-15.96.70-24.29-39.642.46-22.88-31.670.09-10.0-18.1845.60-12.22-20.15184.394.98-13.0368.811.94-5.1431.19-4.0413.6321.619.539.86
23Q3 (16)12.7315.738.4336.61-2.84-16.2427.77-4.6-20.7941.148.845.8131.8719.112.588.858.32-17.753.1913.12-3.920.100.0-16.6751.958.558.46175.65-9.08-18.6467.50-12.34-25.1532.5041.31230.5419.735.856.65
23Q2 (15)11.00-4.2676.2837.68-7.1-13.5629.11-11.2-20.2237.802.1965.1426.76-0.3772.768.17-8.138.712.82-5.0553.260.10-9.09-9.0947.863.0448.96193.19-4.61-21.4877.00-13.13-51.723.00102.22138.718.643.2711.35
23Q1 (14)11.49-13.67186.5340.56-5.08-4.8132.78-5.26-9.2736.99-22.441888.7126.86-14.76150.798.89-19.91136.442.97-17.5143.440.110.00.046.45-18.67302.51202.52-4.48-6.5988.6422.19-95.4311.37-58.56100.6218.05-8.240.39
22Q4 (13)13.3113.37173.3142.73-2.243.5934.60-1.3113.1147.6922.66107.1731.5111.3134.111.103.16143.423.608.43135.290.11-8.330.057.1119.2373.01212.01-1.8-7.8772.54-19.56-45.427.45179.15183.5119.676.32-3.2
22Q3 (12)11.7488.1464.6643.710.2811.7335.06-3.9215.5238.8869.8653.9228.3182.7640.0810.7682.6861.083.3280.4341.280.129.099.0947.9049.0835.2215.90-12.2510.8590.18-43.43-24.969.83116.54148.7918.5010.511.2
22Q2 (11)6.2455.61-31.3543.592.318.7136.491.030.2722.891130.65-35.6315.4944.63-40.425.8956.65-32.761.8450.82-47.430.110.0-15.3832.13178.42-29.59246.0313.4830.15159.43-91.77102.44-59.4396.77-379.7116.74-6.9-14.98
22Q1 (10)4.01-17.66-35.1142.613.321.4736.1318.1135.371.86-91.92-92.210.71-20.43-41.063.76-17.54-37.851.22-20.26-56.890.110.0-26.6711.54-65.04-66.27216.81-5.7987.161937.831358.51630.41-1838.16-5493.12-15271.717.98-11.52-10.1
21Q4 (9)4.87-31.7-38.3541.255.4413.6430.590.7936.223.02-8.87-22.4913.46-33.4-44.654.56-31.74-42.131.53-34.89-58.420.110.0-26.6733.01-6.83-18.97230.1318.16100.43132.8610.5675.67-32.86-63.1-234.8620.3211.1610.26
21Q3 (8)7.13-21.56-8.3539.126.545.0830.358.354.2225.26-28.97-13.0820.21-22.27-16.456.68-23.74-18.342.35-32.86-35.440.11-15.38-26.6735.43-22.35-11.87194.763.0368.7120.1852.619.94-20.15-194.84-10151.0318.28-7.16-6.88
21Q2 (7)9.0947.0916.3936.724.68-4.7728.014.95-9.2635.5649.1610.1326.0043.094.848.7644.79-1.683.5023.67-2.230.13-13.33-7.1445.6333.389.56189.0363.1838.1178.75-29.68-17.6121.25277.67382.0219.69-1.550
21Q1 (6)6.18-21.77-6.6535.08-3.36-3.9726.6918.83-5.1923.84-19.73-17.8518.17-25.29-14.736.05-23.22-14.312.83-23.1-5.670.150.07.1434.21-16.03-9.62115.840.89-29.55111.9948.0715.43-11.96-149.07-497.4520.008.52-6.5
20Q4 (5)7.901.5418.2636.30-2.5-5.0222.46-22.87-21.2829.702.23.3824.320.5412.917.88-3.6719.393.681.121.450.150.07.1440.741.348.01114.82-0.550.4675.63-24.52-23.8424.3712497.63401.8818.43-6.11-13.88
20Q3 (4)7.78-0.380.037.23-3.450.029.12-5.670.029.06-10.00.024.19-2.460.08.18-8.190.03.641.680.00.157.140.040.20-3.480.0115.45-15.650.0100.204.820.0-0.20-104.460.019.6300.0
20Q2 (3)7.8117.980.038.565.560.030.879.660.032.2911.270.024.8016.380.08.9126.20.03.5819.330.00.140.00.041.6510.040.0136.87-16.760.095.59-1.470.04.4146.50.00.00-100.00.0
20Q1 (2)6.62-0.90.036.53-4.420.028.15-1.330.029.021.010.021.31-1.070.07.066.970.03.00-0.990.00.140.00.037.850.340.0164.4343.870.097.02-2.30.03.01332.360.021.39-0.050.0
19Q4 (1)6.680.00.038.220.00.028.530.00.028.730.00.021.540.00.06.600.00.03.030.00.00.140.00.037.720.00.0114.290.00.099.300.00.00.700.00.021.400.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)45.4128.637.42-13.3228.39-20.129.5013.5437.5031.0727.9828.032.746.4711.3215.040.39-11.3647.9626.41184.39-13.0375.71-39.0724.3001.24-11.1819.466.69
2022 (9)35.3129.4843.1713.3435.5422.818.37-10.0328.616.3621.8612.5630.7516.39.84-0.30.44-12.037.942.4212.01-7.87124.2515.49-24.2501.40-10.9718.24-6.8
2021 (8)27.27-9.4338.092.5328.944.829.30-0.2926.90-10.3619.42-17.9626.44-9.989.87-28.220.50-13.7937.05-7.65230.13100.43107.5916.94-7.5901.57-46.7419.57-0.96
2020 (7)30.11-3.9637.15-5.5427.61-10.399.3323.7230.01-6.0423.670.8529.37-4.9813.75-6.40.58-6.4540.12-0.27114.820.4692.01-4.627.99125.722.95-11.7719.76-2.08
2019 (6)31.350.5539.334.1930.813.537.54-0.1331.943.3723.471.6930.91-12.4914.69-14.290.62-16.2240.232.52114.295.796.460.163.54-4.253.34-17.7320.183.97
2018 (5)31.18145.937.7547.7529.7685.547.55-25.6130.90107.6623.08102.135.3266.8417.1499.770.744.2339.2447.3108.131.7896.30-10.73.7004.06019.41-17.37
2017 (4)12.68399.2125.5514.0116.04114.4410.1518.3914.88103.8411.42123.9221.17266.98.58254.550.7161.3626.6461.55106.24-62.44107.845.18-7.8400.00023.496.68
2016 (3)2.54-56.2122.41-15.757.48-57.358.575.787.30-60.25.10-61.85.77-57.762.42-73.380.44-35.2916.49-38.01282.84567.08102.537.23-2.5300.00022.028.85
2015 (2)5.80-12.1226.6013.6317.5419.568.11-7.0818.348.9713.351.4413.66-14.149.09-8.920.68-9.3326.602.9442.40-31.6195.629.664.38-65.790.00020.23-0.34
2014 (1)6.607.4923.41014.6708.72-25.0416.83013.16015.9109.9800.757.1425.84-1.0362.002.5687.20-12.4112.802721.840.00020.30-0.15

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