玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)1.38-49.64-56.627.261.15-6.1614.20-6.95-12.629.67-50.71-60.147.74-48.12-59.333.04-50.25-63.371.60-49.37-59.290.19-5.0-5.012.37-44.08-53.79105.34-5.79-5.06146.6788.71118.46-46.67-309.46-242.06.636.086.59
24Q2 (19)2.744.98-11.926.955.44-1.9315.2631.78-9.2219.62-20.95-15.114.92-21.76-14.56.112.69-26.563.161.61-21.590.2025.0-9.0922.12-20.57-13.12111.8121.86-12.6477.7267.476.6222.28-57.99-17.86.25-5.4546.37
24Q1 (18)2.6141.08112.225.56-5.82-7.4911.58-26.94-19.2524.82100.81115.2619.07103.7486.055.9534.0181.963.1137.6176.70.16-30.430.027.8590.8885.4291.75-13.34-8.3446.41-63.78-62.8753.04288.58312.156.6140.644.59
23Q4 (17)1.85-41.8286.8727.14-6.57-4.0315.85-2.4616.8912.36-49.0556.069.36-50.8137.244.44-46.5163.842.26-42.4953.740.2315.015.014.59-45.537.51105.87-4.591.83128.1290.84-24.63-28.12-185.5860.764.70-24.44-36.23
23Q3 (16)3.182.25-24.2929.055.715.5616.25-3.331.6924.264.98-13.2319.039.05-29.918.30-0.24-33.393.93-2.48-34.930.20-9.09-9.0926.775.15-11.94110.96-13.3110.0767.14-7.917.132.8621.26-23.776.2245.6717.58
23Q2 (15)3.11152.859.1227.48-0.5418.616.8117.2223.0623.11100.4324.1817.4570.245.638.32154.43-8.274.03128.98-7.360.2237.5-12.025.4669.5120.95127.9927.864.8472.90-41.68-1.0327.10208.412.874.27-32.448.93
23Q1 (14)1.2324.24-24.5427.63-2.335.5714.345.7562.5911.5345.58-17.1110.2550.29-17.63.2720.66-39.441.7619.73-33.330.16-20.0-20.015.0241.56-10.01100.10-3.72-10.7125.00-26.4797.92-25.0065.12-167.866.32-14.254.98
22Q4 (13)0.99-76.43-38.8928.282.7637.9513.56-15.1415.77.92-71.67-23.856.82-74.88-26.352.71-78.25-53.031.47-75.66-45.760.20-9.09-28.5710.61-65.1-13.39103.973.13-11.94170.00196.5150.93-71.67-266.24-467.367.3739.3289.46
22Q3 (12)4.2047.37206.5727.5218.7725.4915.9816.9846.7427.9650.24163.5227.1564.35192.8812.4637.38140.546.0438.85152.720.22-12.0-12.030.4044.42137.13100.81-17.42-17.6757.33-22.16-44.0343.1163.631867.565.2934.9518.34
22Q2 (11)2.8574.85996.1523.1713.693.8113.6654.8847.3618.6133.79286.916.5232.8644.149.0767.96835.054.3564.77720.750.2525.025.021.0526.12178.81122.088.91-4.0973.6516.62-61.8626.35-28.49128.33.92-34.88-30.86
22Q1 (10)1.630.62117.3320.38-0.59-7.788.82-24.747.1713.9133.7564.2312.4434.3468.565.40-6.4198.532.64-2.5895.560.20-28.5717.6516.6936.2441.92112.09-5.063.3963.16-43.93-33.936.84391.671557.896.0254.76-9.2
21Q4 (9)1.6218.2551.420.50-6.52-11.1411.727.62-9.3610.40-1.9819.829.26-0.1122.05.7711.3943.532.7113.3942.630.2812.016.6712.25-4.4513.32118.07-3.57-3.23112.639.95-24.51-12.63-417.8974.333.89-12.98-15.62
21Q3 (8)1.37426.9255.6821.93-1.75-6.0810.8917.48-14.3910.61120.5823.379.27317.5718.855.18434.0248.852.39350.9443.110.2525.019.0512.8269.823.75122.44-3.85.46102.44-46.95-30.34-2.4497.3894.824.47-21.16-7.45
21Q2 (7)0.26-65.33-58.7322.321.0-8.349.2712.64-20.74.81-43.21-47.082.22-69.92-67.540.97-64.34-60.410.53-60.74-57.940.2017.6511.117.55-35.8-33.3127.2817.4111.57193.10102.0948.28-93.10-4289.66-233.625.67-14.480
21Q1 (6)0.75-29.91-3.8522.10-4.2-3.458.23-36.3515.278.47-2.42-10.377.38-2.77-13.792.72-32.34-8.421.35-28.95-14.010.17-29.17-5.5611.768.790.94108.41-11.1517.3995.56-35.9626.472.22104.52-90.916.6343.82-18.85
20Q4 (5)1.0721.5957.3523.07-1.24.4412.931.6533.028.680.9357.827.59-2.6965.04.0215.5250.561.9013.7736.690.2414.29-17.2410.814.3457.81122.015.0921.79149.211.46-14.46-49.21-4.5635.884.61-4.55-15.57
20Q3 (4)0.8839.680.023.35-4.110.012.728.810.08.60-5.390.07.8014.040.03.4842.040.01.6732.540.00.2116.670.010.36-8.480.0116.101.770.0147.0612.920.0-47.06-68.630.04.8300.0
20Q2 (3)0.63-19.230.024.356.380.011.6963.730.09.09-3.810.06.84-20.090.02.45-17.510.01.26-19.750.00.180.00.011.32-2.830.0114.0823.530.0130.2372.370.0-27.91-214.160.00.00-100.00.0
20Q1 (2)0.7814.710.022.893.620.07.14-26.540.09.4571.820.08.5686.090.02.9711.240.01.5712.950.00.18-37.930.011.6570.070.092.35-7.820.075.56-56.680.024.44131.850.08.1749.630.0
19Q4 (1)0.680.00.022.090.00.09.720.00.05.500.00.04.600.00.02.670.00.01.390.00.00.290.00.06.850.00.0100.180.00.0174.420.00.0-76.740.00.05.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)9.35-3.3127.8111.6415.9320.861.18-7.1118.103.914.14-11.7923.67-19.3312.10-16.610.82-5.7520.663.15105.871.8388.0416.3211.96-50.83.72-21.35.26-5.4
2022 (9)9.67141.7524.9115.4313.1827.841.27-5.4617.4295.9516.03116.9129.34105.7514.51112.450.87-1.1420.0377.1103.97-11.9475.69-34.7224.3104.73-20.845.5612.55
2021 (8)4.0019.421.58-7.710.31-9.641.3538.938.89-0.227.39-3.914.2612.646.839.810.8812.8211.313.1118.07-3.23115.94-9.58-15.9405.97-12.574.94-13.79
2020 (7)3.35-18.8923.388.4911.4130.10.9774.958.911.027.693.2212.66-21.716.22-25.150.78-28.4410.977.34122.0121.85128.2229.23-28.2206.83-20.175.73-3.54
2019 (6)4.13-33.9221.55-2.978.77-13.250.5523.598.82-26.257.45-30.516.17-37.458.31-38.261.09-12.110.22-19.21100.130.5799.2217.110.39-97.488.55-8.895.945.51
2018 (5)6.255.7522.21-2.7610.11-14.470.45-14.6211.965.5610.72-1.0225.859.3513.461.281.242.4812.655.0799.5610.9684.72-18.815.5509.3905.63-3.1
2017 (4)5.91-16.8822.84-0.4811.82-11.190.53-4.8411.33-19.5910.83-16.1123.64-16.4113.29-26.981.21-14.1812.04-18.8189.7326.95104.3310.55-4.3300.0005.8115.51
2016 (3)7.115.3322.95-5.4413.31-7.440.55-17.6314.09-9.8512.91-7.7928.28-2.5518.20-13.871.41-6.6214.83-9.7970.6873.8394.382.395.62-28.160.0005.036.79
2015 (2)6.7568.3324.279.7714.3854.460.67-34.315.6329.0714.0036.8529.0251.5421.1351.141.5110.2216.4423.5240.6621.0892.1719.547.83-66.390.0004.71-18.23
2014 (1)4.0132.3422.1109.3101.02-13.0912.11010.23019.15013.9801.37-12.7413.3119.833.58-17.4977.11-13.5823.29125.170.0005.767.66

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