- 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
- 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
| 營收淨額 QoQ YoY | 推銷費用 QoQ YoY | 管理費用 QoQ YoY | 研發費 QoQ YoY | 推銷費用率(%) QoQ YoY | 管理費用率(%) QoQ YoY | 研發費用率(%) QoQ YoY | 員工人數 QoQ YoY | |||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 24Q3 (20) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 24Q2 (19) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 24Q1 (18) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 23Q4 (17) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 23Q3 (16) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 23Q2 (15) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 23Q1 (14) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 22Q4 (13) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 22Q3 (12) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 22Q2 (11) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 22Q1 (10) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 21Q4 (9) | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | 0 |
| 21Q3 (8) | 0 | 0 | -100.0 | 0 | 0 | -100.0 | 0 | 0 | -100.0 | 0 | 0 | 0 | 52.27 | 0.0 | 0.0 | 15.91 | 0.0 | 0.0 | 0.00 | 0 | 0 | 0 | 0 | -100.0 |
| 21Q2 (7) | 0 | 0 | 100.0 | 0 | 0 | -100.0 | 0 | 0 | 100.0 | 0 | 0 | 0 | 52.27 | 0.0 | 213.64 | 15.91 | 0.0 | 32.58 | 0.00 | 0 | 0 | 0 | 0 | -100.0 |
| 21Q1 (6) | 0 | 0 | -100.0 | 0 | 0 | -100.0 | 0 | 0 | -100.0 | 0 | 0 | 0 | 52.27 | 0.0 | 213.64 | 15.91 | 0.0 | 32.58 | 0.00 | 0 | 0 | 0 | 0 | -100.0 |
| 20Q4 (5) | 0 | -100.0 | -100.0 | 0 | -100.0 | -100.0 | 0 | -100.0 | -100.0 | 0 | 0 | 0 | 52.27 | 0.0 | 579.55 | 15.91 | 0.0 | -24.17 | 0.00 | 0 | 0 | 0 | -100.0 | -100.0 |
| 20Q3 (4) | 0.44 | 167.69 | 0.0 | 0.23 | 35.29 | 0.0 | 0.07 | 240.0 | 0.0 | 0 | 0 | 0.0 | 52.27 | 213.64 | 0.0 | 15.91 | 32.58 | 0.0 | 0.00 | 0 | 0.0 | 1065 | 0.0 | 0.0 |
| 20Q2 (3) | -0.65 | -143.33 | 0.0 | 0.17 | -32.0 | 0.0 | -0.05 | -127.78 | 0.0 | 0 | 0 | 0.0 | 16.67 | 0.0 | 0.0 | 12.00 | 0.0 | 0.0 | 0.00 | 0 | 0.0 | 1065 | 10.59 | 0.0 |
| 20Q1 (2) | 1.5 | 4.9 | 0.0 | 0.25 | 127.27 | 0.0 | 0.18 | -40.0 | 0.0 | 0 | 0 | 0.0 | 16.67 | 116.67 | 0.0 | 12.00 | -42.8 | 0.0 | 0.00 | 0 | 0.0 | 963 | 0.0 | 0.0 |
| 19Q4 (1) | 1.43 | 0.0 | 0.0 | 0.11 | 0.0 | 0.0 | 0.3 | 0.0 | 0.0 | 0 | 0.0 | 0.0 | 7.69 | 0.0 | 0.0 | 20.98 | 0.0 | 0.0 | 0.00 | 0.0 | 0.0 | 963 | 0.0 | 0.0 |
| 營收淨額 YoY | 推銷費用 YoY | 管理費用 YoY | 研發費 YoY | 推銷費用率(%) YoY | 管理費用率(%) YoY | 研發費用率(%) YoY | 員工人數 YoY | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2019 (10) | 5.22 | 2.35 | 0.25 | 733.33 | 0.79 | 27.42 | 0 | 0 | 4.79 | 714.18 | 15.13 | 24.49 | 0.00 | 0 | 963 | 0.0 |
| 2018 (9) | 5.1 | 5.37 | 0.03 | 50.0 | 0.62 | -29.55 | 0 | 0 | 0.59 | 42.35 | 12.16 | -33.14 | 0.00 | 0 | 963 | -2.13 |
| 2017 (8) | 4.84 | -18.66 | 0.02 | 0.0 | 0.88 | 2.33 | 0 | 0 | 0.41 | 22.93 | 18.18 | 25.79 | 0.00 | 0 | 984 | -3.62 |
| 2016 (7) | 5.95 | -13.77 | 0.02 | 0.0 | 0.86 | -12.24 | 0 | 0 | 0.34 | 15.97 | 14.45 | 1.77 | 0.00 | 0 | 1021 | -2.58 |
| 2015 (6) | 6.9 | 0.0 | 0.02 | 0.0 | 0.98 | 1.03 | 0 | 0 | 0.29 | 0.0 | 14.20 | 1.03 | 0.00 | 0 | 1048 | -2.6 |
| 2014 (5) | 6.9 | 4.55 | 0.02 | 0.0 | 0.97 | 2.11 | 0 | 0 | 0.29 | -4.35 | 14.06 | -2.33 | 0.00 | 0 | 1076 | 2.57 |
| 2013 (4) | 6.6 | 0 | 0.02 | 0 | 0.95 | 0 | 0 | 0 | 0.30 | 0 | 14.39 | 0 | 0.00 | 0 | 1049 | 0 |
