玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
24Q3 (20)2.83-8.713.280.15-6.2536.360.16-5.88-5.880005.302.6932.035.653.1-8.880.0000000
24Q2 (19)3.1-16.6737.170.1614.2977.780.1713.330.00005.1637.1429.615.4836.0-27.10.0000000
24Q1 (18)3.72-15.2640.380.14-22.2240.00.15-11.76-11.760003.76-8.21-0.274.034.13-37.140.0000000
23Q4 (17)4.3960.2222.970.1863.6450.00.170.00.00004.102.1321.983.87-37.59-18.680.0000000
23Q3 (16)2.7421.24-32.180.1122.22-21.430.170.0-5.560004.010.8115.856.20-17.5239.250.0000000
23Q2 (15)2.26-14.72-62.330.09-10.0-60.870.170.06.250003.985.533.897.5217.26182.080.0000000
23Q1 (14)2.65-25.77-55.610.1-16.67-60.00.170.0-32.00003.7712.26-9.896.4234.7253.190.0000000
22Q4 (13)3.57-11.63-38.970.12-14.29-52.00.17-5.56-10.530003.36-3.0-21.344.766.8846.620.0000000
22Q3 (12)4.04-32.67-33.880.14-39.13-33.330.1812.5-10.00003.47-9.60.834.4667.0836.110.0000000
22Q2 (11)6.00.50.170.23-8.035.290.16-36.0-15.790003.83-8.4635.072.67-36.32-15.930.0000000
22Q1 (10)5.972.05-11.560.250.00.00.2531.5819.050004.19-2.0113.074.1928.9334.60.0000000
21Q4 (9)5.85-4.26-2.820.2519.058.70.19-5.011.760004.2724.3411.853.25-0.7815.010.0000000
21Q3 (8)6.112.063.810.2123.5350.00.25.265.260003.4421.1-8.433.273.2-35.740.0000000
21Q2 (7)5.99-11.26142.510.17-32.070.00.19-9.520.00002.84-23.37-29.93.171.96-58.760.0000000
21Q1 (6)6.7512.1320.320.258.731.580.2123.5310.530003.70-3.069.363.1110.17-8.140.0000000
20Q4 (5)6.0261.39-14.120.2364.2915.00.17-10.53-10.530003.821.7933.912.82-44.564.190.0000000
20Q3 (4)3.7351.010.00.1440.00.00.190.00.0000.03.75-7.290.05.09-33.780.00.0000.0000.0
20Q2 (3)2.47-55.970.00.1-47.370.00.190.00.0000.04.0519.540.07.69127.130.00.0000.0000.0
20Q1 (2)5.61-19.970.00.19-5.00.00.190.00.0000.03.3918.710.03.3924.960.00.0000.0000.0
19Q4 (1)7.010.00.00.20.00.00.190.00.000.00.02.850.00.02.710.00.00.000.00.000.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2023 (10)12.04-38.480.48-34.250.67-11.84003.996.885.5643.290.00000
2022 (9)19.57-20.740.73-16.090.76-3.8003.735.863.8821.370.00000
2021 (8)24.6938.40.8729.850.796.76003.52-6.183.20-22.860.00000
2020 (7)17.84-42.860.67-17.280.74-9.76003.7644.754.1557.930.00000
2019 (6)31.22-11.280.810.00.82-4.65002.5912.722.637.470.00000
2018 (5)35.193.320.812.530.866.17002.30-0.762.442.760.00000
2017 (4)34.0615.580.7916.180.81-3.57002.320.522.38-16.570.00000
2016 (3)29.47-24.920.68-12.820.84-15.15002.3116.112.8513.010.0004760.0
2015 (2)39.25-3.520.786.850.99-1.0001.9910.742.522.610.0004760.0
2014 (1)40.68-0.510.734.291.012.36001.7902.4600.0004760.0

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。