玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.33-24.71-17.366.67-45.37-29.197.07-42.98-24.4716.4359.21640.462.4118.142108.331.3619.32366.670.08-27.27166.677.43-40.8-29.4477.43-6.5549.3992.00-6.36-8.04.00128.004.3521.85-67.24
23Q3 (19)20.36430.21-72.0712.21152.61-64.2112.40156.47-65.1410.32143.67-58.392.04492.31423.081.14480.0280.00.111000.01000.012.55165.26-68.282.868.14119.4498.25-9.945.81.75119.3-75.443.57-88.21-90.77
23Q2 (18)3.84-48.94-82.41-23.217.3873.29-21.969.5673.46-23.639.5379.22-0.521.8916.13-0.3011.7634.780.010.00-19.2314.3473.0876.6245.64134.46109.099.090.0-9.0900.030.27-11.1-70.31
23Q1 (17)7.52-59.46-80.69-25.06-366.03-197.7-24.28-359.4-193.28-26.12-759.21-208.29-0.53-341.67-121.2-0.34-466.67-118.280.01-66.67-87.5-22.45-313.2-184.9752.611.571.7100.000.01.47-0.000-100.034.05156.4427.09
22Q4 (16)18.55-74.55-47.839.42-72.39-65.89.36-73.69-66.09-3.04-112.26-113.49-0.12-130.77-102.68-0.06-120.0-101.90.03200.0-78.5710.53-73.32-61.9951.8337.2630.13100.007.690.740.00-100.0013.28-65.67377.7
22Q3 (15)72.90233.94104.4334.12139.2625.6335.57142.9830.7724.80121.813.680.39162.9-93.720.30165.22-92.910.010-94.4439.47155.2645.0637.7615.54-13.9192.86-14.88-7.147.14178.57038.68-62.061434.92
22Q2 (14)21.83-43.94-13.99-86.91-438.83-624.5-82.75-417.9-593.44-113.73-571.52-842.36-0.62-124.8-125.1-0.46-124.73-128.570.00-100.0-100.0-71.43-370.36-521.6632.686.66-34.29109.0910.79.09-9.09-727.27-663.64101.941478.022804.27
22Q1 (13)38.949.51-42.1225.65-6.86104.4926.03-5.69105.2324.127.06104.842.50-44.07580.771.86-41.14647.060.08-42.86026.42-4.62104.430.64-23.07-46.1198.55-0.72-15.531.450108.76.46132.37-98.68
21Q4 (12)35.56-0.2816.5927.541.414.4227.601.4714.2422.53-5.8118.894.47-28.0216.713.16-25.327.420.14-22.227.6927.701.814.4239.83-9.19-19.6799.26-0.740.140.00002.7810.32-13.4
21Q3 (11)35.6640.56.6127.1663.91-2.1627.2062.19-2.4723.9256.149.276.21151.4254.094.23162.7367.190.1863.6450.027.2160.63-3.2443.86-11.8-26.31100.000.00.00.00-100.0-100.02.52-28.21-20.0
21Q2 (10)25.38-62.28-12.5416.57102.938.5516.77103.3735.3515.32103.0888.672.47575.0375.01.61573.53373.530.110175.016.94102.8235.5249.73-12.54-16.88100.00-14.295.881.61109.68-70.973.51-99.28-59.7
21Q1 (9)67.28120.59136.82-571.67-2475.03-5092.28-497.92-2160.93-5526.21-497.96-2727.76-4874.63-0.52-113.58-160.0-0.34-113.71-142.860.00-100.0-100.0-600.00-2578.31-9102.4556.8614.6818.73116.6717.69-6.67-16.67033.33490.3515175.71611.52
20Q4 (8)30.50-8.82-10.6924.07-13.29-16.1624.16-13.37-17.7718.95-13.43-33.353.83-4.96-7.262.48-1.98-20.510.138.3318.1824.21-13.9-17.8849.58-16.745.5799.13-0.872.290.00-100.0-100.03.211.98.08
20Q3 (7)33.4515.27-47.5527.76132.11104.1227.89125.1104.0821.89169.58103.344.03675.0794.832.53644.12662.220.12200.0028.12124.96104.3359.52-0.5294.38100.005.880.00.86-84.4803.15-63.83-99.47
20Q2 (6)29.022.15-70.9811.96208.63100.2412.39240.0100.268.12181.12100.10.52360.0152.00.34342.86139.080.04300.0012.50291.72059.8324.93159.3494.44-24.44-5.565.56122.2208.71-69.6-99.78
20Q1 (5)28.41-16.81-58.13-11.01-138.3599.25-8.85-130.1299.39-10.01-135.2199.32-0.20-104.8468.75-0.14-104.4976.670.01-90.910-6.52-122.1299.5747.8940.6612.65125.0028.9925.0-25.00-1312.5028.65864.65-97.6
19Q4 (4)34.15-46.450.028.71104.260.029.38104.30.028.43104.340.04.13812.070.03.12793.330.00.1100.029.48104.540.034.0611.230.096.91-3.090.02.0600.02.97-99.50.0
19Q3 (3)63.77-36.230.0-673.5986.210.0-682.8485.550.0-655.6591.690.0-0.5842.00.0-0.4548.280.00.0000.0-650.0000.030.6232.730.0100.000.00.00.0000.0595.22-85.210.0
19Q2 (2)100.0047.380.0-4884.46-232.380.0-4726.35-224.120.0-7891.89-437.060.0-1.00-56.250.0-0.87-45.00.00.0000.00.00100.00.023.07243.30.0100.000.00.0-0.0000.04024.32236.460.0
19Q1 (1)67.850.00.0-1469.540.00.0-1458.200.00.0-1469.450.00.0-0.640.00.0-0.600.00.00.000.00.0-1500.000.00.06.720.00.0100.000.00.0-0.000.00.01196.060.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.80-54.396.05-68.070.22-54.766.42-67.018.76-34.283.2948.872.0529.750.23109.096.90-66.4777.4349.3993.22-4.395.08103.390.0007.04-50.46
2022 (9)36.8311.318.95-19.770.48257.1419.46-18.3413.33-34.722.21-81.931.58-81.350.11-73.1720.58-14.2551.8330.1397.50-1.662.50193.330.00014.21287.19
2021 (8)33.095.5523.625.490.14-26.7823.835.320.4217.2912.2352.688.4749.910.4128.1224.004.9439.83-19.6799.15-0.030.85-30.680.0003.67-26.6
2020 (7)31.35-9.122.3945.390.19-69.2622.6339.8617.4138.848.01360.345.65289.660.32166.6722.8735.5749.5845.5799.185.011.23-77.870.0005.00-63.95
2019 (6)34.49-20.2715.40-53.680.60250.616.18-54.3812.54-62.261.74-89.311.45-89.70.12-71.4316.87-52.6834.06362.7794.440.795.56-11.750.00013.87204.84
2018 (5)43.268.833.258.520.174.8135.4714.633.2316.3116.270.2514.089.830.42-6.6735.6514.747.36-69.9693.70-5.296.30494.920.0004.559.64
2017 (4)39.76-8.4930.64-7.180.1613.4430.95-7.3428.57-13.5316.23-36.1512.82-28.30.45-16.6731.07-8.3224.50-16.1598.940.021.06-2.220.0004.1510.96
2016 (3)43.4522.9533.01229.110.14-78.9733.4053.9933.0467.825.42622.1617.88648.120.54350.033.8947.2229.22-52.3898.92114.891.08-97.990.0003.74-71.92
2015 (2)35.34-15.0910.03-63.970.69390.7221.69-25.6719.69-29.953.52-73.892.39-73.790.12-62.523.02-22.161.3645.4446.03-51.8953.971022.540.00013.32178.08
2014 (1)41.62027.8400.14-55.8829.18028.11013.4809.1200.32-3.0329.55-23.3942.19-25.7695.676.54.81-54.620.0004.79-21.6

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