玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-0.273.57-58.823.65-48.9532.25-8.1727.6424.28-7.87-1.29-52.52-7.87-1.29-52.52-2.375.2-35.43-0.99-30.26-175.00.1515.3825.0-1.41-502.86-132.6492.02-23.82-50.57104.00-28.5-50.0-4.0091.296.315.37-26.39-16.06
24Q2 (19)-0.28-460.0-366.677.1547.7360.67-11.29-21.53-39.9-7.77-329.28-162.5-7.77-329.28-162.5-2.50-354.55-155.1-0.76-1050.0-660.00.1330.08.330.35-96.29-94.88120.79-38.73-35.62145.45-73.21-47.79-45.4589.7474.5520.88-7.28.86
24Q1 (18)-0.0587.1850.04.845.22287.2-9.293.4339.0-1.8184.1567.45-1.8184.1567.45-0.5586.4263.330.08107.02128.570.10-16.6711.119.44567.3355.78197.13-1.534.21542.86533.3399.05-442.86-2855.56-156.3922.5017.62-6.05
23Q4 (17)-0.39-129.4126.424.6066.67622.73-9.6210.8427.89-11.42-121.3239.61-11.42-121.3239.61-4.05-131.4346.22-1.14-216.6752.10.120.0-14.29-2.02-146.7679.11200.207.542.6185.71-58.7921.6916.07114.88-45.6419.134.48-50.29
23Q3 (16)-0.17-183.3334.622.76-37.98137.5-10.79-33.7138.27-5.16-74.3240.07-5.16-74.3240.07-1.75-78.5750.84-0.36-260.066.670.120.0-20.04.32-36.75476.0186.17-0.770.87208.00-25.331.33-108.0039.52-4.3418.31-4.541.1
23Q2 (15)-0.0640.086.674.45256.0156.19-8.0747.0157.37-2.9646.7679.85-2.9646.7679.85-0.9834.6784.62-0.1064.2994.950.1233.33-20.06.8312.71232.11187.62-0.817.18278.572.14116.17-178.57-3.38-518.6219.18-19.926.14
23Q1 (14)-0.1081.1354.551.25242.05139.68-15.23-14.17-1.13-5.5670.640.34-5.5670.640.34-1.5080.0854.13-0.2888.2467.060.09-35.71-18.186.06162.6776.68189.16-3.05-11.18272.73287.2167.27-172.73-684.22-183.7723.95-37.7614.7
22Q4 (13)-0.53-103.85-10.42-0.8888.0472.41-13.3423.68-1.91-18.91-119.63-26.49-18.91-119.63-26.49-7.53-111.52-11.56-2.38-120.37-16.10.14-6.67-6.67-9.67-1389.33-74.55195.115.71-8.6870.43-65.69-19.9629.57128.56146.3838.48112.48117.65
22Q3 (12)-0.2642.22-188.89-7.367.07-781.48-17.487.66-130.0-8.6141.39-213.09-8.6141.39-213.09-3.5644.11-194.21-1.0845.45-350.00.150.00.00.75114.51-88.23184.575.44-3.48205.2659.28-23.53-103.51-258.5840.418.110.2212.28
22Q2 (11)-0.45-104.55-2350.0-7.92-151.43-287.23-18.93-25.7-300.21-14.69-57.62-2980.39-14.69-57.62-2980.39-6.37-94.8-3133.33-1.98-132.94-861.540.1536.367.14-5.17-250.73-149.86175.05-17.81-7.81128.87-20.96112.47-28.8752.58-102.5518.07-13.469.18
22Q1 (10)-0.2254.17-633.33-3.151.25-182.68-15.06-15.05-223.87-9.3237.66-947.19-9.3237.66-947.19-3.2751.56-808.33-0.8558.54-2933.330.11-26.67-26.673.43161.91-61.76212.98-0.3111.99163.0485.28-66.27-60.87-607.2584.1220.8818.131.49
21Q4 (9)-0.48-433.33-77.78-3.19-395.37-47.0-13.09-72.2437.84-14.95-443.64-76.51-14.95-443.64-68.36-6.75-457.85-69.6-2.05-754.17-64.00.150.0-6.25-5.54-186.97-349.55213.6511.7330.8688.00-67.22-64.9312.00106.91108.0517.689.6117.95
21Q3 (8)-0.09-550.0-250.01.08-74.47-79.35-7.60-60.68-281.91-2.75-639.22-265.66-2.75-639.22-265.66-1.21-676.19-227.37-0.24-192.31-146.150.157.14-25.06.37-38.57-49.92191.220.71-1.19268.42125.98314.74-173.68-115.33-177.1916.13-2.5433.64
21Q2 (7)0.02166.67102.224.2311.02649.35-4.73-1.7284.670.51157.3101.880.51157.3101.880.21158.33101.530.26766.67105.150.14-6.67-26.3210.3715.61168.4189.87-0.168.49-1033.33-313.79-1006.61133.33395.658207.6916.554.220
21Q1 (6)-0.0388.8990.323.81275.58153.81-4.6577.9276.01-0.8989.4994.36-0.8989.9894.36-0.3690.9591.570.03102.4102.010.15-6.2536.368.97304.0589.64190.1716.4826.2483.3392.61290.38-383.33-157.17-1625.015.885.94-22.76
20Q4 (5)-0.27-550.0-58.82-2.17-141.49-213.02-21.06-958.29-312.13-8.47-610.24-74.64-8.88-634.94-81.6-3.98-518.95-70.82-1.25-340.38-71.230.16-20.0-15.792.22-82.55-67.45163.27-15.634.67250.94300.75144.16-149.06-166.25-2583.0214.9924.1933.36
20Q3 (4)0.06106.670.05.23779.220.0-1.9993.550.01.66106.120.01.66106.120.00.95106.940.00.52110.30.00.205.260.012.72183.910.0193.5210.580.0-125.00-209.670.0225.001709.620.012.0700.0
20Q2 (3)-0.90-190.320.0-0.7789.120.0-30.86-59.240.0-27.12-71.860.0-27.12-71.860.0-13.69-220.610.0-5.05-238.930.00.1972.730.0-15.16-420.510.0175.0116.140.0113.98-7.940.0-13.9837.10.00.00-100.00.0
20Q1 (2)-0.31-82.350.0-7.08-468.750.0-19.38-279.260.0-15.78-225.360.0-15.78-222.70.0-4.27-83.260.0-1.49-104.110.00.11-42.110.04.73-30.650.0150.69-3.40.0123.8120.460.0-22.22-300.00.020.5682.920.0
19Q4 (1)-0.170.00.01.920.00.0-5.110.00.0-4.850.00.0-4.890.00.0-2.330.00.0-0.730.00.00.190.00.06.820.00.0155.990.00.0102.780.00.0-5.560.00.011.240.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-0.8203.370-10.7207.21-10.18-6.340-6.340-8.280-1.8300.44-20.03.660200.202.61168.6434.24-68.6400.056.3919.96-16.06
2022 (9)-1.450-5.020-16.3408.021.34-12.990-12.990-21.680-6.3100.55-9.84-2.920195.11-8.68125.63-23.22-25.9500.05-58.823.7843.51
2021 (8)-0.5901.420-7.5907.92-29.22-4.620-4.620-8.130-2.1000.61-1.614.93447.78213.6530.86163.648.97-64.4600.11-35.6816.5715.79
2020 (7)-1.420-0.370-17.83011.194.11-11.870-11.970-19.190-6.7000.62-3.130.90-91.17163.274.67150.17-57.9-50.1700.17571.9814.3118.07
2019 (6)-0.290-0.600-7.46010.7576.47-2.090-2.110-3.820-0.6000.64-20.010.19128.48155.99-25.71356.67130.67-256.6700.0331.1712.1214.34
2018 (5)-0.6402.020-4.4006.09-39.52-2.860-2.990-7.820-1.6600.8026.984.46-62.83209.97-15.36154.620-53.7800.02-47.3410.60-46.79
2017 (4)0.110-4.210-13.92010.07-69.830.4500.5401.4001.0500.63133.3312.00-51.96248.08-35.8-3156.2503256.2500.04019.92-49.57
2016 (3)-2.660-41.850-60.60033.3751.64-18.170-18.200-31.250-3.2900.27-25.024.980386.41-38.58333.76499.64-233.7600.00039.50-7.97
2015 (2)-19.100-32.210-51.00022.0129.37-91.620-91.580-116.920-31.2200.36-16.28-62.760629.08279.6755.66-20.3644.3447.250.00042.9235.87
2014 (1)-7.930-2.760-19.23017.0147.1-27.520-27.470-26.850-10.3800.43-18.87-5.520165.6970.3269.89-29.8830.119249.310.00031.5920.53

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