玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.26-63.38-31.5816.14-9.17-10.735.97-30.97.765.11-55.21-45.754.26-54.58-47.861.36-62.53-36.450.70-55.7-27.080.12-20.020.010.33-34.62-31.0162.935.5810.16116.6753.9798.67-16.67-168.79-140.3810.4224.2-19.6
24Q2 (19)0.71136.6773.1717.77-3.215.528.6458.5354.5611.4142.986.249.3839.587.693.63122.756.471.58102.5651.920.1550.036.3615.808.44-4.07154.32-4.90.975.7710.9545.8524.23-23.59-49.588.39-38.8-32.01
24Q1 (18)0.30-14.29100.018.3616.519.775.4510.5527.047.9835.7183.456.7219.7994.221.63-9.4487.360.78-10.3465.960.10-23.080.014.5734.2937.32162.2711.865.7668.29-18.6-30.6231.7196.921929.2713.7134.288.29
23Q4 (17)0.35-7.89-12.515.76-12.83-7.184.93-11.014.675.88-37.58107.045.61-31.33-34.311.80-15.8987.50.87-9.3781.250.1330.030.010.85-27.5222.88145.06-1.92-3.1183.9042.87-49.4316.10-60.99124.4310.21-21.22-22.24
23Q3 (16)0.38-7.32-11.6318.087.361.575.54-0.89-22.089.42-12.29-21.578.17-6.22.382.14-7.76-32.70.96-7.69-26.150.10-9.09-16.6714.97-9.11-14.11147.90-3.3-10.7258.7213.04-0.6641.28-14.10.9512.965.0222.03
23Q2 (15)0.41173.3320.5916.849.85-8.925.5930.3-35.4510.74146.95.818.71151.7356.092.32166.67-18.881.04121.28-7.140.1110.0-15.3816.4755.2311.59152.94-0.32-13.8751.95-47.22-39.1748.052975.08229.2512.34-2.5325.03
23Q1 (14)0.15-62.5-72.7315.33-9.72-10.924.29-8.92-43.334.3553.17-60.743.46-59.48-61.470.87-9.37-72.90.47-2.08-62.40.100.0-23.0810.6120.16-33.27153.432.48-16.6298.44-40.6744.311.56102.37-95.0812.66-3.5827.49
22Q4 (13)0.40-6.9881.8216.98-4.6110.764.71-33.76-18.512.84-76.35-50.188.547.02150.440.96-69.81-53.850.48-63.08-44.830.10-16.67-28.578.83-49.34-15.42149.71-9.63-14.53165.91180.6763.22-65.91-261.19-5238.6413.1323.6328.73
22Q3 (12)0.4326.47137.7217.80-3.731.547.11-17.9-20.6512.0118.3333.07.9843.01145.573.1811.196.711.3016.0710.170.12-7.69-14.2917.4318.0926.86165.66-6.7-8.7659.11-30.79-40.4340.89180.185269.9410.627.613.83
22Q2 (11)0.34-38.18-56.9618.497.440.68.6614.4-2.5910.15-8.39-1.175.58-37.86-44.422.86-10.9-31.251.12-10.4-30.00.130.0-13.3314.76-7.170.48177.56-3.512.0585.4125.21-1.2914.59-54.098.319.87-0.613.84
22Q1 (10)0.55150.0-69.9517.2112.265.917.5730.9716.6411.0894.39-61.018.98163.34-64.763.2154.33-66.81.2543.68-64.180.13-7.140.015.9052.3-53.44184.015.050.768.21-32.89198.1731.792674.71-58.789.93-2.65-0.1
21Q4 (9)0.22119.3128.9515.33-12.55-4.845.78-35.4922.725.70-36.88153.073.41119.47129.22.08-30.2144.640.87-26.27163.040.140.07.6910.44-24.02307.97175.16-3.53-11.91101.652.43331.41-1.23-262.14-100.8610.209.32-1.92
21Q3 (8)-1.14-244.3-157.017.53-4.62-2.298.960.7927.099.03-12.07-71.59-17.51-274.4-158.352.98-28.37-73.31.18-26.25-66.290.14-6.6727.2713.74-6.47-63.96181.564.35-12.999.2414.69346.770.76-94.35-99.029.337.61-14.33
21Q2 (7)0.79-56.8323.4418.3813.115.578.8936.9842.0110.27-63.86-14.6310.04-60.6-8.394.16-56.985.581.60-54.1525.980.1515.3850.014.69-56.98-28.45173.99-4.78-33.7786.53278.2166.6613.47-82.53-71.988.67-12.780
21Q1 (6)1.83340.79638.2416.250.8713.166.4937.79191.0328.42364.62695.8125.48318.15547.029.67307.51598.453.49352.91190.620.130.030.034.15780.28642.39182.73-8.11-30.8222.88152.08149.3577.12-46.41-47.319.94-4.42-16.82
20Q4 (5)-0.76-138.028.9716.11-10.232.594.71-33.19224.83-10.74-133.7931.02-11.68-138.9221.45-4.66-141.7625.2-1.38-139.439.80.1318.188.33-5.02-113.1734.12198.85-4.6-19.72-43.93-297.75-369.03143.9384.8131.7910.40-4.50
20Q3 (4)2.00212.50.017.943.040.07.0512.620.031.78164.170.030.01173.810.011.16183.250.03.50175.590.00.1110.00.038.1285.680.0208.44-20.660.022.21-57.220.077.8861.970.010.8900.0
20Q2 (3)0.64288.240.017.4121.240.06.26180.720.012.03352.20.010.96292.280.03.94303.090.01.27496.880.00.100.00.020.53346.30.0262.71-0.550.051.92211.990.048.08-67.150.00.00-100.00.0
20Q1 (2)-0.3468.220.014.3618.190.02.2353.790.0-4.7769.360.0-5.7061.670.0-1.9468.860.0-0.3279.080.00.10-16.670.04.60160.370.0264.156.640.0-46.36-395.010.0146.3634.020.011.9500.0
19Q4 (1)-1.070.00.012.150.00.01.450.00.0-15.570.00.0-14.870.00.0-6.230.00.0-1.530.00.00.120.00.0-7.620.00.0247.710.00.0-9.370.00.0109.210.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)1.30-24.4216.47-6.745.09-28.914.154.297.53-19.036.47-15.866.98-29.423.31-21.560.44-10.213.10-9.41145.06-3.1167.64-12.0732.4640.670.60-5.2111.9110.69
2022 (9)1.7217.0117.664.377.16-5.673.986.79.30-28.357.6955.359.89-48.814.22-41.710.49-14.0414.46-19.04149.71-14.5376.9231.5523.08-44.490.6310.3210.7613.14
2021 (8)1.47-2.6516.922.677.5948.533.73-27.1212.9892.014.95-11.2919.32142.417.24124.840.5729.5517.8626.49175.16-11.9158.48-22.5541.5769.70.57-8.449.51-14.01
2020 (7)1.51016.4841.465.11265.05.12-8.716.7605.5807.9703.2200.44-10.214.12146.42198.85-19.7275.50024.50-83.80.62-23.1111.0614.37
2019 (6)-0.99011.650.951.40-52.225.6130.67-2.730-3.490-5.960-0.6100.49-14.045.73-47.24247.71-2.73-51.250151.25449.990.814.499.6717.78
2018 (5)1.11-14.6211.54-14.072.93-32.494.294.534.041.512.66-19.155.61-11.232.65-9.250.579.6210.860.0254.65-11.3972.50-33.5727.5000.789.718.21-6.06
2017 (4)1.30013.437.964.3450.694.105.683.9803.2906.3202.92711.110.520.010.8682.52287.3815.87109.140-9.1400.7108.74-3.0
2016 (3)-0.22012.442.642.8826.323.8815.4-0.200-1.160-1.9800.36-81.440.526.125.95-34.47248.0217.19-1462.1601562.163450.820.0009.011.01
2015 (2)0.73508.3312.1216.762.2832.563.3724.854.0839.732.6228.433.8210.41.940.00.49-19.679.0828.61211.6413.7456.01-4.8143.996.870.0008.9217.06
2014 (1)0.12-92.8610.3801.7202.703.292.9202.0403.4601.9400.61-14.087.06-28.61186.089.8358.83-36.1541.17423.980.0007.625.39

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