玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.23-68.92-74.4413.0510.8825.122.88-19.78227.271.65-67.39-76.661.28-67.35-77.30.59-73.42-77.390.42-68.66-72.370.26-18.754.05.21-33.46-48.9276.06-7.443.38174.51146.11309.01-74.51-356.13-185.2712.0919.00.92
24Q2 (19)0.74311.11-6.3311.77-1.67-5.083.5975.98-10.475.0640.95-5.423.92201.54-9.682.22296.43-2.631.34197.78-1.470.3228.014.297.833.43-4.5182.1710.27-9.9770.9124.39-5.3729.09-32.3416.0510.16-18.59-1.55
24Q1 (18)0.18160.012.511.9714.1132.122.04121.7494.293.59314.97229.361.30150.58100.00.56149.5664.710.45176.2760.710.25-3.85-13.797.57425.6989.7274.5212.06-6.6957.00204.51-40.6843.00-72.181003.5412.486.324.92
23Q4 (17)-0.30-133.33-136.5910.490.58-19.80.924.55-84.77-1.67-123.62-142.28-2.57-145.57-173.43-1.13-143.3-152.8-0.59-138.82-146.830.264.0-18.751.44-85.88-76.8166.50-9.61-22.31-54.55-540.4-135.69154.5576.86392.5911.74-2.035.41
23Q3 (16)0.9013.9257.8910.43-15.8922.130.88-78.05-40.547.0732.1584.115.6429.9588.02.6114.4760.121.5211.7658.330.25-10.71-13.7910.2024.3968.3273.57-19.39-21.1912.39-83.47-67.8487.39248.6142.1211.9816.0919.09
23Q2 (15)0.79393.75464.2912.4036.8731.774.01281.9169.135.35390.83150.04.34567.69214.492.28570.59261.91.36385.71240.00.28-3.453.78.20105.5186.3691.2714.2919.1774.93-22.037.3825.07543.38-17.0410.323.3-5.93
23Q1 (14)0.16-80.49-5.889.06-30.73-2.371.05-82.623400.01.09-72.41-61.890.65-81.43-73.470.34-84.11-64.210.28-77.78-52.540.29-9.3826.093.99-35.75-27.3279.86-6.7126.1296.10-37.117011.693.90107.38-96.059.9915.22-24.43
22Q4 (13)0.8243.869.3313.0853.1654.796.04308.116140.03.952.86-6.843.5016.67-27.542.1431.29-10.831.2631.25-6.670.3210.3418.526.212.48-5.3485.60-8.322.86152.82296.796161.82-52.82-185.9-151.528.67-13.82-23.07
22Q3 (12)0.57307.14103.578.54-9.25-1.731.48-0.6725.423.8479.4481.993.00117.3965.751.63158.7381.110.96140.092.00.297.4116.06.0637.7334.3793.3521.88-0.4738.51-44.81-30.6861.49103.4938.3410.06-8.3-10.02
22Q2 (11)0.14-17.65-72.559.411.45.261.494866.67-42.472.14-25.17-35.741.38-43.67-50.360.63-33.68-60.870.40-32.2-52.380.2717.39-6.94.40-19.85-15.8776.5920.96-22.8769.785064.03-10.430.22-69.3736.610.97-17.0214.51
22Q1 (10)0.17-77.33-52.789.289.82-6.830.03130.0-98.772.86-32.55-0.692.45-49.28-0.410.95-60.42-25.20.59-56.3-11.940.23-14.81-11.545.49-16.316.663.32-9.11-34.831.35153.6-98.4198.65-3.78547.6513.2217.39.89
21Q4 (9)0.75167.86141.948.45-2.76-22.9-0.10-108.47-105.564.24100.9577.414.83166.85116.592.40166.67105.131.35170.0128.810.278.08.06.5645.4536.9569.67-25.72-29.49-2.52-104.54-103.35102.52130.67313.6211.270.8162.86
21Q3 (8)0.28-45.1-91.988.69-2.8-27.041.18-54.44-74.462.11-36.64-89.451.81-34.89-90.170.90-44.1-93.690.50-40.48-92.640.25-13.79-32.434.51-13.77-79.1493.79-5.55-18.0955.56-28.67140.5644.44100.93-42.2111.1816.71.45
21Q2 (7)0.5141.6718.68.94-10.24-18.872.596.58-16.993.3315.63-14.832.7813.01-7.951.6126.77-22.220.8425.37-23.640.2911.54-17.145.231.55-12.2599.302.2-7.0277.88-8.13-2.2122.1245.228.639.58-20.37-10.47
21Q1 (6)0.3616.13202.869.96-9.12-13.242.4335.0160.02.8820.5166.362.4610.31156.681.278.55194.070.6713.56194.370.264.052.945.157.521816.6797.16-1.679.9184.7712.7-8.8915.23-38.55118.9612.0373.84-37.21
20Q4 (5)0.31-91.12234.7810.96-7.98-3.781.80-61.04395.082.39-88.05193.02.23-87.89205.191.17-91.8232.950.59-91.31222.920.25-32.434.174.79-77.842077.2798.81-13.742.7975.21225.68217.9524.79-67.77-67.536.92-37.21-45.81
20Q3 (4)3.49711.630.011.918.080.04.6248.080.020.00411.510.018.42509.930.014.27589.370.06.79517.270.00.375.710.021.62262.750.0114.507.210.023.09-71.00.076.91277.690.011.022.990.0
20Q2 (3)0.43222.860.011.02-4.010.03.12177.040.03.91190.090.03.02169.590.02.07253.330.01.10254.930.00.35105.880.05.962086.670.0106.8020.810.079.64-14.410.020.36192.70.010.70-44.150.0
20Q1 (2)-0.35-52.170.011.480.790.0-4.05-563.930.0-4.34-68.870.0-4.34-104.720.0-1.35-53.410.0-0.71-47.920.00.17-29.170.0-0.30-236.360.088.4027.750.093.04293.320.06.96-90.890.019.1650.040.0
19Q4 (1)-0.230.00.011.390.00.0-0.610.00.0-2.570.00.0-2.120.00.0-0.880.00.0-0.480.00.00.240.00.00.220.00.069.200.00.023.660.00.076.340.00.012.770.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)1.55-8.8210.603.211.77-32.181.8720.283.02-8.482.09-21.724.11-30.342.72-24.441.12-9.686.016.9466.50-22.3158.81-25.7641.1998.191.340.3910.944.89
2022 (9)1.70-10.0510.2714.242.6168.391.56-3.413.304.432.67-10.15.90-7.813.60-0.831.245.085.624.8585.6022.8679.2260.8820.78-59.061.33-22.7810.43-4.66
2021 (8)1.89-51.048.99-20.931.55-34.041.61-2.453.16-59.952.97-57.936.40-58.923.63-57.741.18-0.845.36-47.1969.67-29.4949.2465.550.76-27.741.73302.5710.94-0.55
2020 (7)3.86577.1911.3715.782.35710.341.652.447.89405.777.06508.6215.58543.88.59420.611.191.7110.15164.3298.8142.7929.7565.0970.25-13.940.43-85.9311.00-4.51
2019 (6)0.5709.826.390.2901.610.491.56875.01.1602.4201.655400.01.175.413.8469.1669.20-19.7618.02081.63-74.373.0526.111.521.86
2018 (5)-0.0709.23-26.4-0.3401.60-21.930.16-93.36-0.130-0.2400.03-98.721.1118.092.27-54.4286.2447.04-218.520318.52182.262.42011.31-15.72
2017 (4)1.01-46.5612.54-20.38-0.3102.05-7.992.41-48.612.30-41.183.46-48.052.35-42.960.94-5.054.98-34.4758.65-4.84-12.840112.84125.360.00013.42-4.69
2016 (3)1.89173.9115.7529.522.34265.622.23-4.774.69225.693.91231.366.66174.074.12160.760.99-6.67.6069.6461.63-24.849.7813.0150.07-9.870.00014.0822.33
2015 (2)0.69200.012.1616.250.6402.34-12.161.4469.411.18187.82.43196.341.58122.541.066.04.483.4681.95-21.7744.05055.56-76.240.00011.510.17
2014 (1)0.23-84.4610.460-1.1402.679.220.8500.4100.8200.7101.00-11.54.33-31.92104.754.15-133.770233.77222.780.00011.499.64

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