玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)4.5227.3238.2319.211.824.8210.3832.2376.839.914.5459.588.973.5845.3810.5915.7423.714.6116.1225.270.5110.87-13.5611.541.2351.84134.796.71-3.8104.7726.5110.76-4.77-127.79-188.3312.77-21.22-13.54
24Q2 (19)3.5540.8774.0218.8719.9619.737.8539.6837.729.4824.5779.218.6629.6466.229.1538.6456.143.9733.6756.30.464.55-4.1711.4018.8755.95126.31-9.1-2.382.8212.2-22.9317.18-34.4330.2416.215.47.92
24Q1 (18)2.5249.11133.3315.73-6.713.415.627.4631.317.6153.12130.616.6849.7897.636.6066.25112.222.9765.0125.00.4412.8218.929.5936.862.54138.9525.09-2.9373.81-29.57-42.526.19645.63187.7415.38-4.23-4.0
23Q4 (17)1.69-48.3274.2316.869.558.085.23-10.937.634.97-19.97124.894.46-27.71103.653.97-53.6248.131.80-51.0966.670.39-33.9-11.367.01-7.7663.02111.08-20.72-28.52104.8010.79-38.95-4.80-188.893.316.068.737.21
23Q3 (16)3.2760.29-20.2415.39-2.3513.165.872.9822.046.2117.39-0.166.1718.433.358.5646.08-31.743.6844.88-6.60.5922.92-7.817.603.970.13140.118.37-32.3494.59-11.9722.225.41172.43-76.0914.77-1.666.11
23Q2 (15)2.0488.89108.1615.7613.6383.265.7033.18578.575.2960.3213.025.2154.14189.445.8688.4270.352.5492.42146.60.4829.73-7.697.3123.9127.02129.29-9.68-48.92107.46-16.28114.93-7.4675.0-114.9315.02-6.249.0
23Q1 (14)1.0811.3410700.013.87-11.0976.024.2812.6321500.03.3049.321400.03.3854.3416800.03.1116.0410266.671.3222.22915.380.37-15.91-7.55.9037.21137.9143.15-7.88-50.33128.36-25.23870.15-29.8558.35-129.8516.026.94-1.96
22Q4 (13)0.97-76.34-83.5315.6014.71164.413.80-21.0136.022.21-64.47-85.542.19-63.32-86.442.68-78.63-89.421.08-72.59-80.950.44-31.2529.414.30-43.35-76.22155.40-24.95-44.76171.67121.81349.43-71.67-417.03-142.4514.987.61-32.43
22Q3 (12)4.10318.37110.2613.6058.1448.964.81472.62275.786.22268.05147.815.97231.6739.4912.54264.5318.083.94282.5295.050.6423.0845.457.59135.7154.9207.07-18.2-54.977.3954.7950.4922.61-54.79-53.4613.921.02-17.04
22Q2 (11)0.989700.071.938.609.14-22.590.844300.0-6.671.69668.18-22.831.808900.030.433.4411366.674.881.03692.3147.140.5230.023.813.2229.84-36.99253.13-12.17-45.1550.00400.025.050.00-50.0-14.0613.78-15.67-18.17
22Q1 (10)0.01-99.83100.427.8833.5645.39-0.0299.8199.70.22-98.56102.950.02-99.88100.260.03-99.88100.230.13-97.71105.830.4017.6529.032.48-86.28177.5288.212.45-37.98-16.6775.78-118.78100.00-40.77787.516.34-26.3-24.39
21Q4 (9)5.89202.05222.25.90-35.3841.49-10.55-924.22-16.1915.28508.76239.1616.15277.34244.7125.32138.42214.115.67180.69232.480.34-22.73-12.8218.08268.98328.57281.31-38.73-36.32-68.82-233.82-183.22168.82247.58875.822.1732.1217.24
21Q3 (8)1.95242.11482.359.13-17.8216.61.2842.22509.522.5114.61369.894.28210.14550.5310.62223.78600.942.02188.57592.680.444.76-16.984.90-4.11279.84459.14-0.521.3351.4328.57320.4148.57-16.52-60.6216.78-0.365.01
21Q2 (7)0.57123.95138.5111.11104.9857.140.90113.64116.332.19129.32141.631.38118.16128.933.28125.23155.030.70131.39142.680.4235.4813.515.11259.69560.36461.47-0.6971.8640.00-54.92-61.958.18416.361263.6416.84-22.07-21.78
21Q1 (6)-2.3850.6244.395.4229.98263.76-6.6027.3171.51-7.4731.9767.01-7.6031.966.31-13.0041.4214.25-2.2347.955.40.31-20.5134.78-3.2059.5481.75464.695.18116.2288.737.3-13.2511.27-34.87592.0221.6114.28-36.2
20Q4 (5)-4.82-845.1-864.04.17-46.74-66.51-9.08-4423.81-1716.0-10.98-1080.65-701.46-11.16-1074.74-765.12-22.19-946.7-1295.6-4.28-943.9-943.90.39-26.42-2.5-7.91-713.18-415.14441.7916.74140.9582.70454.42120.5317.30-85.97-72.3218.9118.340
20Q3 (4)-0.5165.540.07.8310.750.00.21103.810.0-0.9382.320.0-0.9580.080.0-2.1264.430.0-0.4175.00.00.5343.240.01.29216.220.0378.4340.940.0-23.33-122.220.0123.332566.670.015.98-25.780.0
20Q2 (3)-1.4865.420.07.07374.50.0-5.5176.220.0-5.2676.770.0-4.7778.860.0-5.9660.690.0-1.6467.20.00.3760.870.0-1.1193.670.0268.5124.930.0105.002.650.0-5.00-118.330.021.53-36.430.0
20Q1 (2)-4.28-756.00.01.49-88.030.0-23.17-4534.00.0-22.64-1552.550.0-22.56-1648.840.0-15.16-853.460.0-5.00-1119.510.00.23-42.50.0-17.53-798.410.0214.9217.220.0102.29172.770.0-2.29-103.660.033.8700.0
19Q4 (1)-0.500.00.012.450.00.0-0.500.00.0-1.370.00.0-1.290.00.0-1.590.00.0-0.410.00.00.400.00.02.510.00.0183.350.00.037.500.00.062.500.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)8.0233.015.5434.25.37106.541.6527.645.1572.245.0173.3620.9410.689.2840.181.81-14.627.0749.79111.08-28.52104.3820.41-4.3800.25-37.6915.375.35
2022 (9)6.030.011.5842.262.6001.30-29.92.99-12.572.89-25.918.92-26.786.626.432.1243.244.72-26.48155.40-44.7686.68013.05-93.260.40-34.8614.59-23.41
2021 (8)6.0308.1441.07-3.2101.85-16.13.4203.90025.8406.2201.48-3.276.420281.31-36.32-93.790193.791636.450.62-85.6719.05-6.34
2020 (7)-11.0905.77-59.22-6.7702.2022.11-7.620-7.560-44.290-11.1601.53-25.0-4.360441.79140.9588.84-5.711.1692.764.29-7.020.344.95
2019 (6)5.0424.4414.1510.293.408.281.80-4.453.610.842.938.9217.2912.496.5213.792.047.376.39-0.93183.35-6.9694.217.215.79-52.244.62-11.0519.38-0.97
2018 (5)4.0597.5612.8315.173.1415600.01.89-25.113.5867.292.6966.0515.3784.075.7371.561.909.836.4519.0197.07-4.4187.8814400.012.12-87.735.19-2.2119.57-4.86
2017 (4)2.05-7.6611.14-28.360.02-98.782.52-23.422.14-28.431.62-21.748.35-2.453.34-3.751.7321.835.42-22.46206.168.940.61-98.998.79119.155.31020.57-4.1
2016 (3)2.22-47.5215.552.981.64-36.923.2931.162.99-18.972.07-33.878.56-41.133.47-49.191.42-29.356.993.4189.25-2.1454.92-22.0245.0852.450.00021.4516.26
2015 (2)4.23-2.9815.10-4.852.60-50.02.5167.93.69-33.993.13-32.6914.540.486.83-24.362.014.696.76-8.28193.38159.6470.43-24.0829.57327.390.00018.458.59
2014 (1)4.36-19.4115.8705.2001.5014.755.5904.65014.4709.0301.920.07.37-13.874.4851.6992.77-3.136.9263.440.00016.99-0.88

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