玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-0.3412.8264.5817.8512.05309.26-13.07-12.8773.51-12.981.2971.52-12.981.2971.52-3.1322.9159.82-1.5813.6658.850.14-12.555.56-5.716.2483.6660.10-40.46-36.22100.0013.56-7.67-0.83-106.9290.0522.4515.19-24.1
24Q2 (19)-0.3940.018.7515.93183.96625.74-11.5854.872.01-13.1547.3639.06-13.1547.3639.06-4.0634.52-2.53-1.8337.761.610.1623.0860.0-6.0963.1648.74100.944.0410.5188.06-13.97-54.1111.94606.27113.019.49-15.85-28.19
24Q1 (18)-0.6526.9716.675.61331.82141.81-25.6237.5343.37-24.9838.4143.51-24.9838.4143.51-6.2020.82-4.55-2.9422.63-1.380.1330.085.71-16.5345.5746.397.020.94.84102.361.28-0.06-2.36-122.482.5223.16-17.81-35.79
23Q4 (17)-0.897.29-8.54-2.4271.63-166.85-41.0116.88-20.97-40.5611.01-12.01-40.5611.01-11.61-7.83-0.51-39.32-3.801.04-31.030.1011.1125.0-30.3713.1-18.2296.152.044.43101.06-6.698.03-1.0687.24-116.4328.18-4.730.57
23Q3 (16)-0.96-100.0-9700.0-8.53-181.52-135.23-49.34-19.27-2391.92-45.58-111.21-2597.04-45.58-111.21-2597.04-7.79-96.72-2063.89-3.84-106.45-2642.860.09-10.0-25.0-34.95-194.19-810.3794.233.1619.54108.31-43.55-8.8-8.3190.9655.729.588.9947.46
23Q2 (15)-0.4838.46-184.21-3.03-230.6-109.39-41.378.55-503.61-21.5851.2-296.18-21.5851.2-314.94-3.9633.22-227.74-1.8635.86-194.420.1042.86-47.37-11.8861.4-176.291.34-1.338.92191.8887.34105.29-91.88-3697.5-1505.6927.14-24.7659.27
23Q1 (14)-0.784.88-196.32.32-35.91-92.28-45.24-33.45-484.04-44.22-22.12-429.51-44.22-21.68-460.69-5.93-5.52-230.04-2.900.0-202.110.07-12.5-69.57-30.78-19.81-278.0292.540.5153.72102.429.4816.82-2.42-137.5-119.6236.0728.73151.01
22Q4 (13)-0.82-8300.0-151.253.62-85.05-90.67-33.90-1612.12-244.38-36.21-2042.6-255.07-36.34-2050.3-275.64-5.62-1461.11-153.68-2.90-1971.43-146.850.08-33.33-72.41-25.69-622.15-196.2992.0716.831.9693.55-21.22-7.046.45134.411117.228.0239.68104.23
22Q3 (12)0.01-98.25-99.3524.21-24.98-39.32-1.98-119.32-108.18-1.69-115.36-107.21-1.69-116.83-107.41-0.36-111.61-103.09-0.14-107.11-102.150.12-36.84-57.144.92-68.44-81.8978.8319.896.67118.7527.0514.92-18.75-386.87-462.520.0617.7260.74
22Q2 (11)0.57-29.631.7932.277.427.9310.25-12.99-23.2811.00-18.03-1.1710.04-18.11-7.293.10-32.02-28.91.97-30.63-17.230.19-17.39-9.5215.59-9.83-4.8265.759.22-29.6593.466.61-22.396.54-46.99132.017.0418.5826.79
22Q1 (10)0.81-49.38305.030.04-22.5832.5711.78-49.83156.0913.42-42.53191.7412.26-40.74167.14.56-56.45185.02.84-54.12202.130.23-20.6935.2917.29-35.1956.4760.20-13.72-37.0887.67-12.88-12.3312.332043.84014.374.74-3.82
21Q4 (9)1.603.23600.038.80-2.76152.2823.48-2.98506.2323.35-0.34388.6320.69-9.33355.1210.47-10.21457.346.19-4.77657.660.293.5781.2526.68-1.778437.569.77-5.59-37.61100.63-2.6139.77-0.6380.97-102.2713.729.94-18.58
21Q3 (8)1.55176.791068.7539.9033.44118.7524.2081.14815.9823.43110.51760.022.82110.71670.511.66167.43842.686.50173.111685.370.2833.3375.027.1665.81415.3773.90-20.93-50.06103.33-14.196.78-3.3383.68-203.3312.48-7.14-25.89
21Q2 (7)0.56180.0286.6729.9031.9580.4513.36190.43351.1311.13141.96252.6710.83135.95240.284.36172.5240.652.38153.19335.640.2123.5331.2516.3848.24875.093.46-2.31-39.2120.4220.4263.07-20.420-173.7513.44-10.040
21Q1 (6)0.20162.5205.2622.6647.3368.14.60179.58142.794.60156.86146.054.59156.6143.921.60154.61141.240.94184.68173.440.176.2521.4311.053553.12095.67-14.45-37.06100.0038.89-7.610.00-100.0100.014.94-11.340
20Q4 (5)-0.32-100.0-60.015.38-15.6837.44-5.78-71.0140.17-8.09-127.8914.21-8.11-102.7514.81-2.93-86.6226.75-1.11-170.7313.280.160.00.0-0.32-106.070111.83-24.42-32.7972.00-25.6-29.4728.00768.01444.016.850.0615.02
20Q3 (4)-0.1646.670.018.2410.080.0-3.3836.470.0-3.5551.30.0-4.0048.190.0-1.5749.350.0-0.4159.410.00.160.00.05.27213.690.0147.97-3.740.096.7731.050.03.23-88.350.016.8400.0
20Q2 (3)-0.30-57.890.016.5722.920.0-5.3250.510.0-7.2927.030.0-7.7226.120.0-3.1020.10.0-1.0121.090.00.1614.290.01.6800.0153.721.120.073.85-31.770.027.69492.310.00.0000.0
20Q1 (2)-0.195.00.013.4820.460.0-10.75-11.280.0-9.99-5.940.0-10.45-9.770.0-3.883.00.0-1.280.00.00.14-12.50.00.0000.0152.01-8.640.0108.246.030.0-7.06-238.820.00.00-100.00.0
19Q4 (1)-0.200.00.011.190.00.0-9.660.00.0-9.430.00.0-9.520.00.0-4.000.00.0-1.280.00.00.160.00.0-0.000.00.0166.380.00.0102.080.00.0-2.080.00.014.650.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-3.090-3.110-44.0705.1152.45-37.290-37.290-25.570-12.3700.35-42.62-26.45096.154.43118.1352.28-18.1300.42-16.8629.9063.03
2022 (9)0.50-87.2125.62-25.781.78-90.313.3517.692.29-87.011.58-90.431.74-93.861.32-91.570.61-33.77.92-64.092.0731.9677.57-25.5222.4300.51-35.4518.3435.75
2021 (8)3.91034.52116.718.3702.85-51.6217.63016.51028.35015.6500.9261.422.001225.369.77-37.61104.1520.03-4.1500.7981.0713.51-21.73
2020 (7)-1.14015.9324.55-6.2705.89-19.46-7.230-7.560-10.230-3.5700.571.791.660111.83-32.7986.77-13.413.2300.44-12.4217.26-8.97
2019 (6)-1.15012.79-9.93-14.2107.3139.8-14.180-14.500-20.670-7.1800.56-16.42-3.230166.3814.36100.194.05-0.1900.50-76.718.9615.47
2018 (5)-1.49014.2015.35-13.4205.2340.77-13.930-14.240-21.530-8.7500.67-15.19-6.050145.4930.5196.2911.63.71-72.62.14016.4221.18
2017 (4)-1.26012.31-6.6-7.7603.7116.15-8.980-9.520-15.260-6.8800.790.0-3.500111.4815.0186.2811.0813.54-39.990.00013.5513.77
2016 (3)-0.94013.182.01-5.1503.2032.47-6.650-6.790-10.080-4.8500.79-11.24-1.85096.9321.8877.67-13.8322.56128.80.00011.9123.42
2015 (2)-0.32012.92-10.34-1.7302.4125.78-1.910-1.970-3.090-1.3000.89-5.321.75-62.0479.539.5890.1478.739.86-80.110.0009.656.87
2014 (1)0.30900.014.4100.7601.92-10.751.5101.4002.2501.7400.946.824.6141.8572.586.5650.43-79.2349.5700.0009.03-14.16

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