玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.54-11.480.038.444.6611.0715.2437.67178.6112.75-8.8-25.4811.06-9.86-24.32.45-11.232.082.00-11.112.040.180.038.4615.08-8.05-25.218.53-30.34-10.18119.3549.74275.97-19.35-195.39-128.3620.971.65-14.48
24Q2 (19)0.6174.2938.6436.737.816.9611.07547.3771.6313.9819.79-4.0512.2725.856.422.7676.9245.262.2570.4545.160.1838.4638.4616.4010.44-6.3426.6042.178.4479.71457.9782.6720.29-76.33-64.020.63-22.85-11.88
24Q1 (18)0.35153.0312.934.07-9.84-6.911.71112.49-83.6711.67155.1314.869.75161.4812.461.56152.715.561.32153.4422.220.13-18.758.3314.85181.0111.2418.712.07-19.814.29-77.69-86.0985.71146.083271.4326.7461.8617.44
23Q4 (17)-0.66-222.22-312.937.799.19-6.6-13.69-350.27-185.51-21.17-223.73-381.14-15.86-208.56-331.2-2.96-223.33-319.26-2.47-226.02-339.810.1623.0814.29-18.33-190.92-281.3118.33-11.15-48.7664.04101.74-70.1734.83-48.97130.3716.52-32.63-11.94
23Q3 (16)0.5422.73-47.5734.610.79-1.345.47-15.1912.3217.1117.43-38.2114.6126.71-38.872.4026.32-48.281.9626.45-39.510.130.00.020.1615.13-33.9920.63-15.9-46.831.75-27.2579.8968.2521.1-17.1224.524.747.73
23Q2 (15)0.4441.94-32.3134.34-6.172.026.45-38.432.9914.5743.41-28.8911.5332.99-36.021.9040.74-36.241.5543.52-24.390.138.3318.1817.5131.16-26.7124.535.14-52.1343.64-57.5189.9556.362185.45-25.5223.412.81-10.82
23Q1 (14)0.310.0-65.9336.60-9.5411.3810.47-34.6-4.910.1634.93-52.438.6726.38-51.751.350.0-67.931.084.85-62.370.12-14.29-25.013.3532.05-44.0523.33-34.78-47.09102.70-52.1799.8-2.7097.64-105.5622.7721.3811.45
22Q4 (13)0.31-69.9-20.5140.4615.3420.5216.01228.7558.677.53-72.81-15.26.86-71.3-4.591.35-70.91-27.421.03-68.21-18.90.147.69-17.6510.11-66.9-9.035.77-7.76-31.79214.711116.6786.87-114.71-239.29-798.5318.76-17.57-23.65
22Q3 (12)1.0358.46157.535.084.220.834.870.41-58.6927.6935.14173.3523.9032.63181.184.6455.7133.173.2458.05121.920.1318.18-23.5330.5427.84136.1938.78-24.32-16.6617.65-23.18-84.9282.358.82583.8222.76-13.314.43
22Q2 (11)0.65-28.5780.5633.662.43-11.024.85-55.95-70.0120.49-4.0785.618.020.28108.322.98-29.2269.322.05-28.5742.360.11-31.25-35.2923.890.1371.8751.2416.2273.9322.97-55.31-84.3475.6855.72262.1626.2528.4931.38
22Q1 (10)0.91133.33810.032.86-2.111.2311.019.12121.5321.36140.54388.7917.97149.93417.874.21126.34725.492.87125.98567.440.16-5.8833.3323.86114.76188.1644.09-15.92154.5651.40-55.26-55.4548.60480.69415.8920.43-16.85-21.03
21Q4 (9)0.39-2.5178.033.57-3.51-1.1210.09-14.42317.938.88-12.34140.167.19-15.41136.521.86-6.53178.481.27-13.01176.050.170.088.8911.11-14.08164.8652.4412.797.37114.89-1.82436.17-12.7725.0-116.2524.5723.53-25.79
21Q3 (8)0.4011.11300.034.79-8.042.0511.79-27.09191.1110.13-8.24206.638.50-1.73206.521.9913.07313.981.461.39356.140.170.0112.512.93-6.98416.9146.5357.94-5.77117.02-20.21369.15-17.0263.53-111.8619.89-0.45-32.83
21Q2 (7)0.36260.0820.037.8316.5410.7116.17225.35108.9111.04152.63539.848.65149.28647.471.76245.1865.221.44234.881300.00.1741.6770.013.9067.87774.2129.4670.09-48.18146.6727.11148.89-46.67-203.33-111.6719.98-22.77-18.42
21Q1 (6)0.10120.0-77.7832.46-4.39-11.124.97207.34-40.264.37119.76-71.383.47117.62-72.220.51121.52-74.370.43125.75-70.750.1233.330.08.28148.34-55.6717.32-34.81-57.75115.38438.46115.38-15.38-119.58-134.4625.87-21.870
20Q4 (5)-0.50-150.0-242.8633.95-0.41-14.29-4.63-214.32-129.77-22.11-132.74-406.23-19.69-146.74-390.84-2.37-154.84-252.9-1.67-192.98-240.340.0912.5-47.06-17.13-319.85-281.6526.57-46.19-27.3121.43149.29-89.9678.57-45.24169.2233.1111.8258.88
20Q3 (4)-0.20-300.00.034.09-0.230.04.05-47.670.0-9.50-278.490.0-7.98-405.060.0-0.93-304.350.0-0.57-375.00.00.08-20.00.0-4.08-356.60.049.38-13.140.0-43.4885.510.0143.48-64.130.029.6120.910.0
20Q2 (3)-0.05-111.110.034.17-6.430.07.74-6.970.0-2.51-116.440.0-1.58-112.650.0-0.23-111.560.0-0.12-108.160.00.10-16.670.01.59-91.490.056.8538.690.0-300.00-660.00.0400.00796.00.024.4900.0
20Q1 (2)0.4528.570.036.52-7.80.08.32-46.50.015.27111.50.012.4984.490.01.9928.390.01.4723.530.00.12-29.410.018.6898.090.040.9912.150.053.57-74.910.044.64139.330.00.00-100.00.0
19Q4 (1)0.350.00.039.610.00.015.550.00.07.220.00.06.770.00.01.550.00.01.190.00.00.170.00.09.430.00.036.550.00.0213.510.00.0-113.510.00.020.840.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)0.62-78.5535.890.961.66-82.582.7422.824.32-77.424.08-75.352.72-79.032.20-76.030.52-5.457.32-66.6418.33-48.7637.88-23.7962.1223.50.0820.7321.63-0.64
2022 (9)2.89131.235.552.369.53-14.222.23-7.019.13113.9816.55128.5912.97119.839.18113.990.55-5.1721.9486.2535.77-31.7949.70-59.9850.3000.06-66.5321.77-2.9
2021 (8)1.25034.73-0.2911.11146.342.40-31.118.9407.2405.9004.2900.5841.4611.78592.9452.4497.37124.180-24.1800.19-38.2422.42-18.38
2020 (7)-0.29034.83-9.134.51-65.123.49116.64-2.650-2.430-1.310-0.8200.41-25.451.70-88.2226.57-27.31-170.970270.9700.30-14.2727.4728.91
2019 (6)1.95-35.038.337.412.938.21.6158.7912.53-22.7510.78-24.888.54-37.166.05-33.370.55-11.2914.43-18.9836.55-25.76103.1039.68-3.1000.351098.6521.313.4
2018 (5)3.0067.635.691.8311.95-7.721.01-2.5316.2294.7214.3579.613.5957.669.0848.120.62-16.2217.8179.949.23-14.4173.81-52.5126.4900.03020.610.83
2017 (4)1.79-17.8935.05-8.2712.951.251.04-17.868.33-33.257.99-26.568.62-15.746.13-23.470.741.379.90-29.4457.5273.93155.4351.13-55.4300.00020.440.15
2016 (3)2.18-47.4738.21-1.9512.79-33.071.2721.6212.48-42.4110.88-40.1210.23-44.618.01-45.250.73-8.7514.03-38.7333.0730.15102.8516.6-2.4400.00020.4111.9
2015 (2)4.15-28.238.97-5.3419.115.171.04-12.0921.67-13.6718.17-16.1518.47-29.814.63-29.220.80-15.7922.90-14.0425.41-9.3588.2021.9711.80-57.150.00018.24-5.3
2014 (1)5.780.1741.17018.1701.18-12.7425.10021.67026.31020.6700.953.2626.64-13.5328.033.0572.3122.7527.54-32.970.00019.26-2.63

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