玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
24Q4 (20)68.71175.280.513.08165.5217.111.87281.6339.550004.48-3.5516.512.7238.6338.840.000000-100.0
24Q3 (19)24.9615.5638.591.16-1.6973.130.49-10.912.080004.65-14.9324.931.96-22.9-26.340.000000-100.0
24Q2 (18)21.6297.06319.421.18321.43372.00.55-17.9110.00005.466.1412.542.55-79.33-73.770.000000-100.0
24Q1 (17)5.44-92.04-15.790.28-89.35133.330.67-50.019.640005.1533.78177.0812.32528.3142.080.00000-100.0-100.0
23Q4 (16)68.36279.57159.732.63292.54160.41.34179.170.750003.853.420.261.96-26.45-61.210.00001130.00.0
23Q3 (15)18.01249.7185.670.67168.0123.330.48-4.014.290003.72-23.3620.292.67-72.55-38.450.00001130.00.0
23Q2 (14)5.15-20.28-65.230.25108.33-61.540.5-10.7111.110004.85161.3310.69.7112.0219.530.00001130.00.0
23Q1 (13)6.46-75.46-82.160.12-88.12-80.00.56-57.893.70001.86-51.5912.148.6771.55481.450.00001130.00.0
22Q4 (12)26.32171.34-25.061.01236.6724.691.33216.6735.710003.8424.0866.385.0516.781.090.00001130.00.0
22Q3 (11)9.7-34.5150.650.3-53.85172.730.42-6.6727.270003.09-29.538.814.3342.5-49.220.00001130.00.0
22Q2 (10)14.81-59.11471.810.658.331525.00.45-16.6740.620004.39164.94184.183.04103.8-75.410.00001130.00.0
22Q1 (9)36.223.13423.410.6-25.93114.290.54-44.935.00001.66-28.18-59.061.49-46.57-74.210.00001130.00.0
21Q4 (8)35.12807.49-24.880.81636.36-25.00.98196.972.080002.31-18.86-0.162.79-67.2835.890.00001130.00.0
21Q3 (7)3.8749.42-60.510.11175.0-57.690.333.12-2.940002.8484.047.148.53-30.98145.780.00001130.00.0
21Q2 (6)2.59-62.57-73.30.04-85.71-89.470.32-20.0-8.570001.54-61.83-60.5812.36113.75242.420.00001130.00.0
21Q1 (5)6.92-85.2-73.110.28-74.07-73.330.4-58.3337.930004.0575.15-0.855.78181.49412.860.00001130.00.0
20Q4 (4)46.75377.040.01.08315.380.00.96182.350.0000.02.31-12.920.02.05-40.810.00.0000.01130.00.0
20Q3 (3)9.81.030.00.26-31.580.00.34-2.860.0000.02.65-32.280.03.47-3.850.00.0000.01130.00.0
20Q2 (2)9.7-62.30.00.38-63.810.00.3520.690.0000.03.92-4.00.03.61220.140.00.0000.01130.00.0
20Q1 (1)25.730.00.01.050.00.00.290.00.000.00.04.080.00.01.130.00.00.000.00.01130.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2024 (10)120.7123.25.755.313.5824.31004.7226.072.970.90.00000
2023 (9)97.9812.573.6742.252.885.11003.7526.372.94-6.630.0001130.0
2022 (8)87.0479.52.58108.062.7434.98002.9615.913.15-24.810.0001130.0
2021 (7)48.49-47.281.24-55.42.034.64002.56-15.394.1998.490.0001130.0
2020 (6)91.98-4.372.78-21.021.941.04003.02-17.422.115.660.0001130.0
2019 (5)96.18-20.553.5258.561.92-6.8003.6699.572.0017.310.0001130.0
2018 (4)121.0673.612.22115.532.0615.08001.8324.151.70-33.710.0001130.89
2017 (3)69.7331.621.0390.741.791.13001.4844.922.57-23.160.0001121.82
2016 (2)52.9870.030.54-64.01.7715.69001.02-78.833.34-31.960.00011020.88
2015 (1)31.16-40.181.5-61.341.53-15.0004.8104.9100.00091-4.21

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。