玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.18143.9-63.2739.055.684.31.731117.65-21.721.25127.23-71.911.24130.92-65.750.58129.9-67.960.42164.62-51.720.200.00.05.671871.88-32.98135.42-3.24-5.86140.003960.0182.37-40.00-141.8-179.3330.98-1.933.51
24Q2 (19)-0.41-17.14-236.6736.95-3.751.26-0.1797.13-105.74-4.5922.07-222.07-4.018.24-324.02-1.94-15.48-292.08-0.65-20.37-227.450.2025.0-4.76-0.3249.21-104.42139.95-0.24-12.113.45-96.58-95.695.6911678.45342.5631.59-15.9810.03
24Q1 (18)-0.35-202.94-192.1138.399.52.24-5.93-586.07-221.02-5.89-282.92-227.77-4.37-280.58-271.37-1.68-229.23-224.44-0.54-178.26-183.080.16-27.27-23.81-0.63-109.12-107.68140.280.65-18.41100.83163.27-4.89-0.83-101.3286.2637.6038.6933.05
23Q4 (17)0.34-30.61-12.8235.06-6.36-1.931.22-44.8-77.323.22-27.64-4.732.42-33.15-6.21.30-28.18-16.670.69-20.69-5.480.2210.0-8.336.91-18.327.13139.38-3.11-0.2338.30-22.76-75.9862.7724.49205.5627.11-9.429.45
23Q3 (16)0.4963.33-53.7737.442.61.682.21-25.34-75.364.4518.35-53.743.62102.23-52.121.8179.21-60.310.8770.59-50.570.20-4.76-9.098.4616.85-34.27143.85-9.66-16.2549.58-36.74-46.9950.42133.19641.1829.934.2527.69
23Q2 (15)0.30-21.05-85.1536.49-2.82-6.962.96-39.59-49.493.76-18.44-78.511.79-29.8-88.621.01-25.19-89.10.51-21.54-84.730.210.00.07.24-11.71-65.44159.23-7.39-10.9978.38-26.07133.2221.62459.46-67.5328.711.598.42
23Q1 (14)0.38-2.5665.2237.555.0313.14.90-8.928066.674.6136.3955.222.55-1.1630.11.35-13.4619.470.65-10.9638.30.21-12.510.538.2027.1324.43171.9323.07-11.29106.02-33.528063.16-6.0289.88-106.1828.2614.091.07
22Q4 (13)0.39-63.21-17.0235.75-2.910.145.38-40.028.473.38-64.86-36.352.58-65.87-22.991.56-65.79-33.050.73-58.52-15.120.249.094.356.45-49.88-26.12139.70-18.67-29.5159.4670.4871.15-59.46-974.05-970.2724.775.671.39
22Q3 (12)1.06-47.52541.6736.82-6.125.178.9753.07621.519.62-45.03812.597.56-51.94436.04.56-50.81493.11.76-47.31588.890.224.7615.7912.87-38.57391.22171.77-3.98-12.0493.54178.33-25.656.80-89.79126.3623.44-11.48-21.53
22Q2 (11)2.02778.26551.6139.2218.1310.295.869666.67902.7417.50489.23575.6815.73702.55431.429.27720.35530.613.34610.64421.870.2110.535.020.95217.91250.33178.89-7.715.5833.612487.7223.9266.60-31.63-47.6126.48-5.29-11.14
22Q1 (10)0.23-51.062200.033.20-7.0-19.960.06-98.79-97.162.97-44.07324.291.96-41.491860.01.13-51.52160.00.47-45.35571.430.19-17.39-9.526.59-24.5148.76193.81-2.234.451.30-98.61-99.5697.401325.62148.727.9614.45-16.81
21Q4 (9)0.47295.8342.4235.701.97-8.724.96388.37-17.475.31493.3384.373.35248.8925.472.33300.8643.830.86338.89-4.440.2321.05-28.128.73233.2143.82198.161.47111.7393.17-25.94-55.426.83126.48106.2724.43-18.21-10.41
21Q3 (8)-0.24-177.42-192.3135.01-1.55-12.98-1.72-135.62-145.74-1.35-152.12-139.71-2.25-176.01-191.84-1.16-178.91-192.06-0.36-156.25-151.430.19-5.0-29.632.62-56.19-63.31195.2926.17121.92125.81563.9114.1-25.81-120.3-151.6129.870.230.1
21Q2 (7)0.313000.0138.4635.56-14.27-10.59-0.73-134.6-123.72.59270.00.782.962860.0138.711.472840.0153.450.64814.2988.240.20-4.76-20.05.9834.99-8.7154.787.3766.27-27.12-109.24-122.6127.12163.56735.5929.80-11.34-0.2
21Q1 (6)0.01-96.97-97.541.486.065.392.11-64.89-67.130.70-75.69-87.570.10-96.25-97.130.05-96.91-97.250.07-92.22-93.40.21-34.38-27.594.43-27.02-52.0144.1554.0282.49293.3340.37158.28-200.00-83.53-1300.033.6123.2526.64
20Q4 (5)0.3326.92-41.0739.11-2.78-6.216.0159.84-44.042.88-15.29-57.652.678.98-37.761.6228.57-39.10.9028.57-41.560.3218.52-5.886.07-14.99-39.3693.596.3517.22208.9789.5332.55-108.97-962.5-89.0227.27-8.6115.4
20Q3 (4)0.26100.00.040.231.160.03.7622.080.03.4032.30.02.4597.580.01.26117.240.00.70105.880.00.278.00.07.149.010.088.00-5.470.0110.26-8.120.0-10.2648.720.029.84-0.070.0
20Q2 (3)0.13-67.50.039.771.040.03.08-52.020.02.57-54.350.01.24-64.370.00.58-68.130.00.34-67.920.00.25-13.790.06.55-29.040.093.0917.850.0120.005.660.0-20.00-40.00.029.8612.510.0
20Q1 (2)0.40-28.570.039.36-5.610.06.42-40.220.05.63-17.210.03.48-18.880.01.82-31.580.01.06-31.170.00.29-14.710.09.23-7.790.078.99-1.060.0113.57-27.960.0-14.2975.220.026.5412.310.0
19Q4 (1)0.560.00.041.700.00.010.740.00.06.800.00.04.290.00.02.660.00.01.540.00.00.340.00.010.010.00.079.840.00.0157.650.00.0-57.650.00.023.630.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)1.51-59.336.610.882.83-46.22.136.154.00-51.692.57-62.595.28-66.922.76-57.080.86-2.277.68-33.85139.38-0.2370.6811.329.32-19.662.500.9728.4711.52
2022 (9)3.71574.5536.29-1.285.26267.832.01-9.358.28294.296.87458.5415.96500.06.43376.30.880.011.61102.97139.70-29.563.51-6.5836.4915.762.473.0825.53-11.84
2021 (8)0.55-50.8936.76-7.151.43-70.992.21-11.912.10-42.311.23-51.02.66-49.331.35-54.550.88-21.435.72-20.99198.16111.7367.98-49.7731.5302.40-48.2528.962.44
2020 (7)1.12-45.139.59-3.114.93-32.562.515.873.64-37.992.51-40.665.25-45.262.97-46.961.12-11.117.24-23.3193.5917.22135.338.69-35.3304.63-39.7328.274.63
2019 (6)2.0482.1440.8614.877.31163.92.3740.415.87103.824.2381.559.5980.265.6074.451.26-3.089.4465.9179.84-1.71124.5129.67-24.5107.69-24.627.022.58
2018 (5)1.12-37.4335.57-4.282.77-37.751.69-4.642.88-39.242.33-36.345.32-36.523.21-37.181.30-2.995.69-26.181.2318.3996.032.293.97-35.1410.19026.344.57
2017 (4)1.79-10.537.16-14.654.45-28.571.77-11.694.74-14.593.66-18.858.38-16.455.11-9.881.349.847.70-12.168.61-4.9993.87-16.216.1300.00025.192.19
2016 (3)2.00-33.9943.545.376.23-28.062.010.515.55-34.554.51-32.7910.03-38.015.67-36.511.22-5.438.76-23.6972.21-23.64112.039.75-12.0300.00024.654.32
2015 (2)3.03-5.6141.32-0.638.660.812.003.638.48-9.596.71-8.4616.18-6.538.93-12.881.29-5.8411.48-8.0194.5622.58102.0811.54-2.2100.00023.630.17
2014 (1)3.2132.141.5808.5901.93-6.159.3807.33017.31010.2501.378.7312.488.7177.1415.2991.52-5.818.48199.510.00023.592.17

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