玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)1.4611.45-42.7514.22-18.09-21.318.67-12.16-18.599.29-8.11-29.896.69-25.91-43.358.2612.53-47.984.056.58-51.670.6042.86-15.4912.92-14.61-23.3796.21-15.93-7.4893.88-4.7816.897.14153.57-63.7111.51-32.77-33.96
24Q2 (19)1.3128.43-21.0817.367.36-16.389.87197.29-5.2810.110.6-25.069.03-6.52-28.737.3444.77-36.513.8037.68-44.530.4250.0-22.2215.13-13.84-18.39114.4448.9155.398.59189.6129.192.82-95.73-87.4117.12-20.261.6
24Q1 (18)1.02-51.66191.4316.17-32.23-24.43.32-75.48-5.6810.05-33.8878.519.66-20.7594.375.07-55.87113.032.76-52.5109.090.28-40.437.6917.56-10.5911.9276.85-18.0819.0234.04-61.7-48.9465.96493.6264.8921.4726.07-17.2
23Q4 (17)2.11-17.2543.5423.8632.0443.7313.5427.1433.7915.2014.7273.1212.193.2236.0511.49-27.64-2.545.81-30.67-1.530.47-33.8-27.6919.6416.4954.5293.81-9.79-11.888.8910.68-23.6311.11-43.56175.3117.03-2.2966.63
23Q3 (16)2.5553.615200.018.07-12.9631.5110.652.21586.313.25-1.78779.4911.81-6.79994.715.8837.372217.338.3822.342305.260.7131.48121.8716.86-9.06116.15103.9941.129.5780.315.24-19.6919.69-12.0218.1117.433.44-29.09
23Q2 (15)1.66374.29252.2920.76-2.952727.8510.42196.02129.1813.49139.61134.4312.67154.93130.0211.56385.71221.36.85418.94219.130.54107.69285.7118.5418.16216.0973.6914.1224.3376.3214.47-16.4222.37-44.08157.2416.85-35.02-68.6
23Q1 (14)0.35-76.19153.8521.3928.86182.563.52-65.22128.185.63-35.88137.244.97-44.53135.352.38-79.81147.221.32-77.63145.990.26-60.023.8115.6923.45892.4264.57-39.29-6.7266.67-42.72-17.3340.00371.11148.025.93153.72-20.19
22Q4 (13)1.473040.0116.1816.6020.82-9.8310.12562.1-5.688.78550.2625.978.96778.7939.7811.791672.0129.385.901652.6383.80.65103.1232.6512.7162.95-1.85106.3612.0637.19116.3916.39-24.83-14.7511.4873.110.22-58.42-21.2
22Q3 (12)-0.0595.4194.5713.741839.24234.18-2.1993.8796.15-1.9595.0296.02-1.3296.8797.16-0.7592.1389.88-0.3893.3992.180.32128.57190.917.80148.84136.1394.9160.13105.08100.009.52-14.0-16.67-291.67-2.3824.58-54.19-65.12
22Q2 (11)-1.09-67.6931.87-0.79-110.4497.77-35.71-185.9157.38-39.18-159.1353.55-42.20-200.1450.0-9.53-89.0920.12-5.75-100.3524.640.14-33.3355.56-15.97-706.5769.8359.27-14.377.0491.3013.22-7.418.70-46.09053.6665.16-28.79
22Q1 (10)-0.65-195.59-306.257.57-58.88-52.15-12.49-216.4-203.89-15.12-316.93-270.59-14.06-319.34-239.61-5.04-198.05-260.0-2.87-189.41-250.00.21-57.140.0-1.98-115.29-123.8869.22-10.7224.7780.65-47.92-19.3516.13129.41032.49150.50.78
21Q4 (9)0.68173.91217.2418.41279.79155.6910.73118.87267.666.97114.21212.66.41113.77193.855.14169.37226.293.21166.05242.040.49345.4544.1212.95159.98786.9977.5367.5210.0154.8433.1647.8-54.84-236.87-1051.6112.97-81.6-27.09
21Q3 (8)-0.9242.5-330.0-10.2471.1-164.2-56.8632.13-3698.73-49.0541.84-932.77-46.5444.86-892.84-7.4137.89-317.94-4.8636.3-351.810.1122.22-65.62-21.5959.22-239.3846.28-16.42-44.52116.2817.92394.19-16.280-123.0670.48-6.46182.37
21Q2 (7)-1.60-900.015.34-35.43-323.9646.59-83.78-1938.4446.94-84.34-1967.1645.3-84.40-1938.6545.32-11.93-752.1412.34-7.63-830.491.680.09-57.1480.0-52.94-738.644.6555.37-0.2-33.3598.61-1.39-4.13-0.000100.075.35133.720
21Q1 (6)-0.1672.4188.8915.82119.72251.24-4.1135.7891.37-4.0834.0990.68-4.1439.3990.6-1.4065.685.03-0.8263.7284.380.21-38.2475.08.29467.81138.0855.48-21.28-15.67100.00-4.55-8.47-0.00100.0100.032.2481.23-41.98
20Q4 (5)-0.58-245.0-139.197.20-54.86-65.58-6.40-505.06-157.14-6.19-205.09-156.74-6.83-216.35-166.57-4.07-219.71-142.09-2.26-217.1-141.240.346.25-35.851.46-90.57-91.0370.48-15.5-17.98104.76345.241.38-4.76-106.75-42.8617.79-28.730
20Q3 (4)0.40121.160.015.95124.050.01.58101.00.05.89103.820.05.87103.80.03.40124.980.01.93124.870.00.32540.00.015.49116.190.083.410.40.023.53-77.120.070.592570.590.024.9600.0
20Q2 (3)-1.89-31.250.0-66.33-534.130.0-157.91-231.470.0-154.20-252.220.0-154.36-250.50.0-13.61-45.560.0-7.76-47.810.00.05-58.330.0-95.65-339.370.083.0826.280.0102.86-5.860.0-2.8669.140.00.00-100.00.0
20Q1 (2)-1.44-197.30.0-10.46-150.00.0-47.64-525.360.0-43.78-501.280.0-44.04-529.240.0-9.35-196.690.0-5.25-195.80.00.12-77.360.0-21.77-233.80.065.79-23.440.0109.265.730.0-9.26-177.780.055.5700.0
19Q4 (1)1.480.00.020.920.00.011.200.00.010.910.00.010.260.00.09.670.00.05.480.00.00.530.00.016.270.00.085.930.00.0103.330.00.0-3.330.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)6.68020.7659.8210.7104.73-41.3213.07011.38040.91020.6801.8152.117.94165.7893.81-11.882.04474.2518.26-78.690.18-47.8318.09-12.78
2022 (9)-0.31012.9940.13-0.2308.06-32.47-1.620-1.500-3.420-1.6501.1950.636.75372.03106.3637.1914.29-83.9785.71688.570.3476.2320.74-31.62
2021 (8)-2.0009.27177.54-9.79011.93-7.89-11.030-11.080-15.190-8.5700.7911.271.43077.5310.089.13-22.8310.8700.20-28.1230.33-8.84
2020 (7)-3.3003.34-78.49-18.69012.9645.99-16.250-16.580-20.930-11.5500.71-36.04-2.77070.48-17.98115.5034.75-14.7300.2755.0333.2744.4
2019 (6)0.09-96.315.53-19.490.48-94.128.8775.510.59-92.930.48-92.320.90-94.490.71-92.851.11-29.759.70-28.0485.9347.4785.71-12.0714.29750.00.18-7.1123.0425.49
2018 (5)2.4378.6819.2916.138.1739.95.06-27.058.3453.036.2566.2216.3447.749.9362.521.58-0.6313.485.4858.27-23.0397.48-8.521.6800.19-30.1218.36-9.87
2017 (4)1.36-13.3816.61-17.695.84-2.836.93-26.95.45-5.223.76-21.3411.06-32.896.11-9.081.5920.4512.78-19.7775.70-21.57106.56-0.1-6.5600.27020.37-19.29
2016 (3)1.57-5.9920.1825.56.0138.489.4827.185.7576.924.7873.1916.483.066.7254.131.32-0.7515.9338.496.52-71.42106.67-20.99-4.4400.00025.240.0
2015 (2)1.67-78.2316.08-25.864.34-64.837.46136.093.25-73.272.76-72.6515.9904.3601.33011.51-24.57337.680.41135.0032.13-35.0000.00025.2430.78
2014 (1)7.67021.69012.3403.16012.16010.0900.0000.0000.00015.260336.290102.170-2.1700.00019.300

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