玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.18125.0-70.026.038.5-10.550.49106.27-88.280.78116.15-90.530.5382.76-91.880.25150.0-90.810.2636.84-80.150.2327.7827.784.86710.0-62.0105.80-0.84-13.4358.33-64.113.733.33153.33-32.7521.28-21.39-4.36
24Q2 (19)0.08157.14-11.1123.999.54-10.69-7.82-0.51-309.65-4.83-187.5-322.580.29116.02-82.210.10115.87-85.290.19211.76-53.660.185.880.00.60-84.13-90.78106.7012.01-20.13162.50-64.29-3.7-62.5082.3913.0427.07-7.2922.49
24Q1 (18)-0.1458.82-115.2221.90-9.35-28.71-7.78-60.74-176.35-1.6875.4-115.3-1.8165.52-121.45-0.6367.36-116.2-0.1777.92-109.550.170.0-15.03.78323.67-74.6395.26-13.34-20.93455.00544.58389.79-355.00-1307.0-5097.3129.20-28.4546.88
23Q4 (17)-0.34-156.67-180.9524.16-16.98-8.42-4.84-215.79-194.53-6.83-182.89-331.53-5.25-180.4-306.69-1.93-170.96-224.52-0.77-158.78-205.480.17-5.56-29.17-1.69-113.21-129.34109.92-10.06-26.7570.5937.59-59.229.41-40.66140.2840.8183.42166.38
23Q3 (16)0.60566.67-86.9829.108.3413.234.1812.06-13.288.24279.72-83.436.53300.61-79.82.72300.0-86.971.31219.51-83.560.180.0-25.012.7996.47-75.78122.22-8.51-19.551.30-69.6432.2249.57168.96-45.1522.250.6810.7
23Q2 (15)0.09-90.22-87.1426.86-12.5711.453.73-63.4-37.212.17-80.24-68.641.63-80.69-71.00.68-82.52-82.060.41-76.97-72.110.18-10.0-25.06.51-56.31-38.06133.5910.88-26.67168.7581.6597.35-71.88-1111.78-622.0422.1011.1725.07
23Q1 (14)0.92119.0539.3930.7216.4521.3310.1999.02112.2910.98272.250.628.44232.2850.453.89150.9716.471.78143.8436.920.20-16.67-4.7614.90158.6830.47120.48-19.72-31.0392.90-46.3141.027.10109.73-79.1819.8829.772.63
22Q4 (13)0.42-90.89-30.026.382.6514.25.126.2218.242.95-94.07-40.762.54-92.14-44.91.55-92.58-55.590.73-90.84-45.930.240.0-11.115.76-89.09-31.18150.07-1.15-17.26173.021694.8299.63-73.02-180.81-647.6215.32-23.78-9.3
22Q3 (12)4.61558.57723.2125.706.644.684.82-18.86-18.5849.72618.5686.7132.32475.09522.7420.88450.92508.757.97442.18477.540.240.0-4.052.81402.47408.28151.82-16.66-13.299.64-88.73-89.7490.36556.31384.4920.1013.7516.86
22Q2 (11)0.706.06677.7824.10-4.827.785.9423.75525.266.92-5.08436.435.620.18260.263.7913.47340.71.4713.08226.670.2414.294.3510.51-7.9772.3182.184.2913.4785.5129.8114.0113.77-59.66-44.9317.67-8.78-9.34
22Q1 (10)0.6610.0375.025.329.6115.934.8010.85271.437.2946.39383.665.6121.69309.333.34-4.3360.941.30-3.7376.60.21-22.220.011.4236.44280.67174.68-3.6937.4265.87-23.99-39.4734.13155.95486.7719.3714.68-13.26
21Q4 (9)0.607.1442.8623.10-5.91-5.644.33-26.865.14.98-21.2-3.494.61-11.18-0.653.491.7513.311.35-2.17-2.880.278.0-3.578.37-19.44-9.42181.373.5938.3886.67-7.728.3313.33119.05-33.3316.89-1.8-3.43
21Q3 (8)0.56522.22100.024.559.79-1.255.92523.1684.426.32389.9290.365.19232.69101.953.43298.84115.721.38206.6789.040.258.70.010.3970.3334.94175.099.0523.2993.9125.22-2.546.09-75.6567.3917.20-11.75-8.99
21Q2 (7)0.09137.5-62.522.362.38-6.990.95133.93-71.811.29150.19-41.11.56158.21-42.220.86167.19-47.880.45195.74-41.560.239.52-8.06.10103.33-8.68160.5626.3210.6775.00-31.08-51.7925.00383.33145.019.49-12.720
21Q1 (6)-0.24-157.14-300.021.84-10.78-6.02-2.80-167.96-283.01-2.57-149.81-269.08-2.68-157.76-426.83-1.28-141.56-378.26-0.47-133.81-267.860.21-25.0-8.73.00-67.53-53.92127.11-3.02-9.38108.8236.034.29-8.82-144.12022.3327.670
20Q4 (5)0.4250.0-8.724.48-1.53-4.754.1228.35-30.175.1655.4223.444.6480.5442.773.0893.7121.261.3990.4125.230.2812.0-9.689.2420.013.24131.07-7.71-14.8580.00-16.98-43.2320.00450.0148.8917.49-7.467.96
20Q3 (4)0.2816.670.024.863.410.03.21-4.750.03.3251.60.02.57-4.810.01.59-3.640.00.73-5.190.00.250.00.07.7015.270.0142.02-2.110.096.36-38.050.03.64106.550.018.9000.0
20Q2 (3)0.24100.00.024.043.440.03.37120.260.02.1944.080.02.70229.270.01.65258.70.00.77175.00.00.258.70.06.682.610.0145.083.430.0155.5649.070.0-55.5600.00.0000.0
20Q1 (2)0.12-73.910.023.24-9.570.01.53-74.070.01.52-63.640.00.82-74.770.00.46-81.890.00.28-74.770.00.23-25.810.06.51-20.220.0140.27-8.870.0104.35-25.950.0-0.00100.00.00.00-100.00.0
19Q4 (1)0.460.00.025.700.00.05.900.00.04.180.00.03.250.00.02.540.00.01.110.00.00.310.00.08.160.00.0153.930.00.0140.910.00.0-40.910.00.016.200.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)1.27-80.1327.9410.03.86-25.483.0932.834.25-75.153.30-71.915.56-80.962.88-74.930.73-22.348.69-57.53109.92-26.7590.61199.029.39-86.540.7317.925.5241.46
2022 (9)6.39539.025.4010.055.1899.232.32-27.0417.10464.3611.75343.429.20359.8411.49301.750.940.020.46179.13150.07-17.2630.30-64.769.77393.210.62-31.9818.04-3.17
2021 (8)1.00-5.6623.08-4.552.60-16.43.19-7.183.03-3.192.65-4.336.35-5.082.86-8.040.94-6.07.33-3.43181.3738.3885.85-13.7414.152870.730.91-24.7818.632.08
2020 (7)1.06-34.1624.18-3.053.11-26.33.4312.013.13-21.552.77-6.16.69-17.713.11-13.611.00-7.417.59-5.48131.07-14.8599.52-5.710.4801.2231.8118.254.52
2019 (6)1.6133.0624.9414.614.22441.033.06167.613.9936.642.9523.438.1325.083.6020.41.08-4.428.0368.7153.930.07105.56293.8-5.9000.92-2.217.4610.37
2018 (5)1.2122.2221.76-5.10.78-63.211.14-4.132.922.462.398.146.5011.112.991.011.13-5.044.760.63153.8319.9826.80-63.8673.20183.440.94015.822.39
2017 (4)0.99-38.5122.93-9.92.12-60.151.19-11.072.85-37.092.21-39.455.85-36.962.96-38.591.19-4.034.73-27.23128.2111.1674.18-36.7825.8200.00015.453.21
2016 (3)1.6115.025.45-0.745.3212.01.34-10.884.53-4.833.653.49.2814.854.826.41.244.26.50-6.34115.3422.9117.3317.78-17.3300.00014.97-4.28
2015 (2)1.40-60.6725.640.834.75-15.781.511.454.76-55.053.53-60.998.08-63.734.53-61.411.19-5.566.94-45.4493.854.7299.6286.780.38-99.180.00015.646.68
2014 (1)3.56157.9725.4305.6401.49-16.2610.5909.05022.28011.7401.264.1312.7262.8789.62-13.0853.33-27.7146.6777.970.00014.66-7.33

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