玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.08-96.51-92.1621.92-21.46-7.783.52-79.61-70.792.08-87.9-81.311.65-89.38-83.420.30-94.83-90.770.25-88.04-78.630.06-53.85-40.012.56-44.15-29.6175.90-4.42-15.58169.0168.2956.15-69.01-15869.86-737.8312.9769.9950.29
24Q2 (19)2.2970.9166.2827.916.9319.2717.2619.5348.4117.1925.1147.315.5426.4455.565.8069.1104.952.0972.73100.960.1344.4444.4422.498.9115.22184.04-13.55-18.04100.43-4.470.8-0.4391.57-217.557.63-18.05-16.79
24Q1 (18)1.3476.322333.3326.102.7635.2314.4436.741705.013.7425.711264.4112.2970.691207.213.4376.81905.261.2153.161110.00.090.080.020.657.575.89212.88-1.01-1.34105.138.78255.41-5.13-252.94-103.069.31-17.24-37.39
23Q4 (17)0.76-25.4965.2225.406.862.2510.56-12.3726.9210.93-1.875.167.20-27.6422.871.94-40.3156.450.79-32.4846.30.09-10.028.5719.217.6817.49215.063.21-1.2796.65-10.71-27.513.35140.71110.0611.2530.36-9.05
23Q3 (16)1.0218.696.1523.771.588.2912.053.61128.6511.13-4.6375.09.95-0.456.693.2514.84142.541.1712.5108.930.1011.1142.8617.84-8.618.98208.37-7.214.52108.248.6431.3-8.24-2340.53-148.128.63-5.89-30.18
23Q2 (15)0.861533.33244.023.4021.2428.9311.631353.751051.4911.671088.982234.09.991000.0235.232.831589.47433.961.04940.0258.620.0980.050.019.5266.2773.98224.554.0613.1599.63247.28-51.790.37-99.78100.349.17-38.33-30.48
23Q1 (14)-0.06-113.04-106.5219.30-22.3-19.650.80-90.38-93.24-1.18-118.91-110.16-1.11-118.94-110.82-0.19-115.32-106.910.10-81.48-90.290.05-28.57-44.4411.74-28.2-35.99215.78-0.9418.97-67.65-150.74-166.28167.65602.948223.2614.8720.2158.02
22Q4 (13)0.46-11.54-74.5924.8413.17-2.978.3257.87-34.076.24-1.89-55.085.86-7.72-58.021.24-7.46-77.450.54-3.57-72.020.070.0-46.1516.35-0.12-13.03217.839.279.8133.3361.7546.78-33.33-294.74-463.8212.370.0860.03
22Q3 (12)0.52108.0-35.021.9520.942.915.27421.78-47.776.361172.0-33.966.35113.09-26.081.34152.83-56.070.5693.1-49.090.0716.67-36.3616.3745.97.27199.350.45-3.2782.43-60.11-21.3717.12116.05453.5312.36-6.2954.69
22Q2 (11)0.25-72.8366.6718.15-24.44-12.021.01-91.47-80.040.50-95.69-84.232.98-70.9615.50.53-80.73-1.850.29-71.840.00.06-33.33-14.2911.22-38.82-5.79198.469.42-6.97206.67102.4929.17-106.67-5068.48-77.7813.1940.1712.35
22Q1 (10)0.92-49.17100.024.02-6.171.6911.84-6.1831.5611.61-16.4151.9610.26-26.567.922.75-50.0100.731.03-46.6374.580.09-30.7712.518.34-2.4512.79181.38-8.57-0.16102.0612.36-13.32-2.06-122.5388.389.4121.73-16.65
21Q4 (9)1.81126.2564.5525.6020.02-8.5412.6225.07-20.2813.8944.241.7613.9662.5121.825.5080.3345.121.9375.4534.030.1318.188.3318.8023.2-3.64198.38-3.7410.2890.84-13.36-21.659.16289.23157.07.73-3.25-5.96
21Q3 (8)0.80433.33142.4221.333.39-13.9610.0999.419.679.63203.7943.738.59232.9563.313.05464.81158.471.10279.31107.550.1157.1437.515.2628.13-3.11206.09-3.397.57104.84-34.47-23.91-4.8491.9387.037.99-31.94-27.63
21Q2 (7)0.15-67.39-16.6720.63-12.66-18.045.06-43.78-25.813.17-58.51-20.552.58-57.77-32.460.54-60.58-8.470.29-50.85-14.710.07-12.540.011.91-26.75-30.11213.3217.4212.25160.0035.88-7.0-60.00-237.9615.4511.743.990
21Q1 (6)0.46-58.18406.6723.62-15.6123.69.00-43.151478.957.64-44.03419.676.11-46.68311.421.37-63.85426.190.59-59.036000.00.08-33.3360.016.26-16.6635.95181.671.05.18117.751.57589.13-17.75-10.45-114.3111.2937.350
20Q4 (5)1.10233.33340.027.9912.9117.6515.8372.07123.913.65103.73190.4311.46117.87182.273.79221.19351.191.44171.7220.00.1250.050.019.5123.8734.37179.88-6.114.16115.93-15.86-22.88-16.0756.9468.068.22-25.54-36.08
20Q3 (4)0.3383.330.024.79-1.510.09.2034.90.06.7067.920.05.2637.70.01.18100.00.00.5355.880.00.0860.00.015.75-7.570.0191.580.810.0137.78-19.920.0-37.3347.390.011.0400.0
20Q2 (3)0.18220.00.025.1731.710.06.821096.490.03.99266.950.03.82232.180.00.59240.480.00.343500.00.00.050.00.017.0442.470.0190.0410.030.0172.04814.640.0-70.97-157.20.00.0000.0
20Q1 (2)-0.15-160.00.019.11-19.670.00.57-91.940.0-2.39-150.850.0-2.89-171.180.0-0.42-150.00.0-0.01-102.220.00.05-37.50.011.96-17.630.0172.720.020.0-24.07-116.010.0124.07346.540.00.00-100.00.0
19Q4 (1)0.250.00.023.790.00.07.070.00.04.700.00.04.060.00.00.840.00.00.450.00.00.080.00.014.520.00.0172.690.00.0150.330.00.0-50.330.00.012.860.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)2.5619.6323.373.829.7135.246.06-16.269.2236.397.439.917.7330.573.0630.210.3317.8617.6510.94215.06-1.27105.36-0.76-5.3600.79-1.6110.48-9.73
2022 (9)2.14-33.5422.51-2.557.18-27.257.2341.776.76-29.366.76-24.045.92-42.472.35-41.10.28-30.015.91-1.0217.839.8106.173.04-6.1700.810.3511.6126.47
2021 (8)3.22119.0523.10-8.089.87-0.25.10-29.529.5729.858.9047.610.29106.213.9972.730.4033.3316.07-4.35198.3810.28103.03-23.16-3.0300.80-10.389.18-18.62
2020 (7)1.4711.3625.136.669.8931.697.24-0.837.3714.266.0325.364.9923.212.316.450.30-11.7616.805.59179.884.16134.0915.05-34.0900.90-7.6111.28-5.69
2019 (6)1.32-72.2723.56-15.17.51-44.787.3066.466.45-51.544.81-63.484.05-67.422.17-62.390.34-27.6615.91-17.95172.6938.9116.5514.04-16.4400.97-18.3311.9623.81
2018 (5)4.76201.2727.755.3513.6029.524.38-15.0113.3136.3713.1786.2812.4387.25.7772.750.4720.5119.3919.62124.33-18.49102.20-5.04-2.2001.19-2.399.66-13.44
2017 (4)1.58-39.2326.34-10.1910.50-27.035.16-8.49.76-35.117.07-41.526.64-27.193.34-33.860.390.016.21-25.51152.5464.75107.6312.51-7.6301.22011.16-3.88
2016 (3)2.60-7.1429.3320.5514.3913.45.6315.9115.0417.6812.0913.319.12-5.05.05-3.260.39-15.2221.7616.5592.595.5395.66-3.654.34503.230.00011.6127.02
2015 (2)2.80105.8824.337.6112.6914.224.864.8312.7823.7210.6753.089.6058.155.2249.570.464.5518.6714.2687.74-14.3899.28-7.740.7200.0009.141.78
2014 (1)1.36-83.5722.61011.1104.64-15.6810.3306.9706.0703.4900.447.3216.34-55.32102.489.82107.60221.04-7.6000.0008.98-5.97

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