玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q2 (20)0.9846.27390.055.606.0321.822.5432.28270.1125.2118.41285.4719.2016.79280.23.9646.67365.882.6256.89329.510.1330.018.1833.336.52112.1649.44-18.828.1489.1310.52-10.8710.87-43.84-2.1725.06-12.9-13.59
24Q1 (19)0.67-48.46570.052.44-4.816.6117.04-35.14249.921.29-21.15255.4316.44-26.71487.142.70-48.37542.861.67-49.24421.870.10-28.570.031.29-7.4889.1860.90-21.0424.2680.65-16.377.5319.35441.9454.8428.7731.25-16.8
23Q4 (18)1.3096.9791.1855.091.8125.226.2758.9277.7427.0033.092.8622.4340.9888.655.2388.1386.793.2967.8668.720.1416.67-12.533.8216.4261.277.1373.1786.1796.4315.71-6.793.57-82.14151.7921.92-20.2-0.99
23Q3 (17)0.66230.0-4.3554.1118.531.916.53171.437.9720.30210.4-9.0115.91215.05-9.142.78227.06-4.471.96221.314.260.129.0920.029.0584.91-10.9444.54-2.58-13.5683.33-16.6717.4220.0080.0-38.027.47-5.28-13.32
23Q2 (16)0.20100.081.8245.65-7.213.676.0925.05-31.426.549.18-6.035.0580.3687.730.85102.3893.180.6190.6284.850.1110.010.015.71-5.02-10.7945.72-6.71-32.7100.0033.33-23.0811.11-11.11137.0429.00-16.1420.23
23Q1 (15)0.10-85.29-88.149.1911.814.024.87-67.052964.715.99-57.21-82.172.80-76.45-89.230.42-85.0-87.930.32-83.59-85.050.10-37.525.016.54-21.16-63.849.0118.3-21.5575.00-27.5012.50281.25-87.534.5856.19-0.09
22Q4 (14)0.68-1.45-40.8744.00-17.14-23.3214.78-3.46-45.314.00-37.25-53.1611.89-32.1-49.982.80-3.78-43.431.953.72-32.290.1660.033.3320.98-35.68-45.0141.43-19.6-42.82103.4545.7714.45-6.90-121.38-171.7222.14-30.143.12
22Q3 (13)0.69527.2715.053.1032.224.815.3172.41-18.1322.31220.5522.0517.51550.9317.992.91561.3611.491.88469.725.330.100.00.032.6285.2414.5851.53-24.14-35.0270.97-45.41-31.6632.26207.53938.7131.6931.3819.05
22Q2 (12)0.11-86.9-81.6740.16-6.91-23.568.885323.53-55.086.96-79.28-61.932.69-89.65-83.120.44-87.36-83.460.33-84.58-77.70.1025.011.1117.61-61.46-40.1267.938.74-22.45130.00020.37-30.00-130.0-275.024.12-30.31-12.39
22Q1 (11)0.84-26.96170.9743.14-24.8210.67-0.17-100.63-101.4533.5912.38223.9226.009.38235.483.48-29.7148.572.14-25.69167.50.08-33.33-11.1145.6919.76119.3562.47-13.78-30.960.00-100.0-100.0100.00940.0850.034.6161.249.44
21Q4 (10)1.1591.67219.4457.3813.2486.027.0244.49274.7629.8963.51184.9423.7760.18178.014.9589.66198.192.8892.0213.040.1220.020.038.1534.075.7372.45-8.64-24.0690.38-12.9631.479.62350.0-69.2321.47-19.3564.14
21Q3 (9)0.600.03100.050.67-3.5625.8318.70-5.41484.3818.280.0460.5514.84-6.91748.892.61-1.882472.731.501.357400.00.1011.1166.6728.47-3.2210.1379.30-9.46-21.74103.85-3.85273.08-3.8551.92-102.426.62-3.31-21.22
21Q2 (8)0.6093.55152.1752.5434.79156.7919.7768.54169.4718.2876.28131.6215.94105.68133.432.6690.0152.571.4885.0165.490.090.080.029.4141.19174.487.59-3.2-22.49108.00-4.71116.0-8.0040.0-116.027.5318.870
21Q1 (7)0.31-13.89148.4438.9826.35103.2311.7362.69167.810.37-1.14151.167.75-9.36144.691.40-15.66153.030.80-13.04167.230.09-10.012.520.83-4.05787.4690.49-5.16-25.91113.3364.8533.04-13.33-142.67-190.023.1677.06-16.66
20Q4 (6)0.361900.0500.030.85-23.39-11.57.21125.3147.1410.49306.9608.788.551050.0466.231.661609.09591.670.924500.0268.00.1066.6711.1121.71136.4949.9395.41-5.8415.5168.75214.58-80.3631.25-80.47112.513.08-61.29-43.72
20Q3 (5)-0.0298.2692.040.2796.8237.963.20111.24444.09-5.0791.2335.58-0.9098.1185.51-0.1197.8389.00.02100.88104.650.0620.0-33.339.18123.2292.86101.33-10.3427.89-60.00-220.0-820.0160.00220.092.033.79039.28
20Q2 (4)-1.15-79.690.020.466.670.0-28.46-64.510.0-57.81-185.20.0-47.68-174.970.0-5.06-91.670.0-2.26-89.920.00.05-37.50.0-39.53-1204.620.0113.01-7.480.050.00-41.30.050.00237.50.00.00-100.00.0
20Q1 (3)-0.64-1166.670.019.18-44.980.0-17.30-453.060.0-20.27-1469.590.0-17.34-1248.340.0-2.64-1200.00.0-1.19-576.00.00.08-11.110.0-3.03-120.930.0122.1447.870.085.19-75.660.014.81105.930.027.7919.580.0
19Q4 (2)0.06124.00.034.8619.420.04.90626.880.01.48118.810.01.51124.320.00.24124.00.00.25158.140.00.090.00.014.48204.20.082.604.250.0350.004100.00.0-250.00-400.00.023.24-4.20.0
19Q3 (1)-0.250.00.029.190.00.0-0.930.00.0-7.870.00.0-6.210.00.0-1.000.00.0-0.430.00.00.090.00.04.760.00.079.230.00.08.330.00.083.330.00.024.260.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)2.25-3.0251.5314.3815.0441.354.02-16.2916.51-8.5312.96-5.758.98-6.365.77-8.850.43-4.4425.24-8.7277.1386.1791.2655.438.74-78.8311.53-32.3527.420.7
2022 (9)2.32-12.7845.05-10.2810.64-45.914.806.1618.05-8.5113.75-13.859.59-17.266.33-4.090.4512.527.65-6.7541.43-42.8258.72-40.7841.28017.045.5627.2311.14
2021 (8)2.66050.2181.8519.6704.52-41.2119.73015.96011.5906.6000.4033.3329.653388.2472.45-24.0699.1598.310.00016.14-4.9124.50-6.42
2020 (7)-1.45027.61-29.42-7.1107.69-27.16-14.000-11.070-6.180-2.9300.30-21.050.85-94.7495.4115.5150.00-71.7948.48016.989040.226.18-3.79
2019 (6)0.56-78.4639.125.16.49-35.8710.56102.53.60-71.523.38-64.792.21-76.811.75-68.690.38-30.9116.17-14.0882.6029.16177.27121.09-81.8200.19-41.1127.215.55
2018 (5)2.60-16.437.22-17.8710.12-35.665.224.5812.64-20.559.60-25.239.53-26.525.59-20.820.553.7718.82-13.9563.95-35.7580.18-19.1719.822357.660.32025.78-9.48
2017 (4)3.110.045.321.1615.73-1.54.998.1815.919.5712.8418.8912.973.027.06-4.340.53-18.4621.879.4699.5318.0299.19-9.620.8100.00028.481.82
2016 (3)3.11-40.9944.80-16.7115.97-30.544.61-2.2414.52-38.410.80-40.7612.59-41.417.38-39.560.650.019.98-31.0884.3317.96109.7612.4-9.7600.00027.97-0.57
2015 (2)5.27-11.2853.79-14.5522.99-18.714.7261.2223.57-20.1818.23-22.9821.49-27.0812.21-25.640.65-5.828.99-11.471.49-22.5697.652.062.35-45.550.00028.13-6.45
2014 (1)5.9448.562.95028.2802.93-9.0829.53023.67029.47016.4200.69-4.1732.724.392.3243.8595.68-0.424.3210.190.00030.0724.77

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