玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)2.64-4.012.829.96-20.64-22.853.85-41.93-43.055.83-2.67-11.674.671.97-11.5511.34-7.8-22.063.81-2.81-23.190.81-5.81-13.836.12-2.08-11.69145.79-43.26-23.266.07-40.29-35.2433.93418.411779.464.6514.535.44
24Q2 (19)2.75-11.5821.6812.55-5.3514.936.63-15.042.275.99-17.9555.184.58-21.58-25.7712.30-16.27-24.723.92-28.86-31.710.86-8.51-7.536.25-17.7645.69256.9649.5529.92110.663.59-8.42-10.66-56.2848.854.06-0.73-3.33
24Q1 (18)3.1131.78245.5613.26-1.0411.247.8024.6330.947.3016.61272.455.8417.0328.6314.6915.4969.435.5118.7576.040.941.0836.237.6014.98192.31171.826.971.36106.826.8215.72-6.820-188.644.09-17.71-43.51
23Q4 (17)2.360.854620.013.403.8-7.146.26-7.4148.536.26-5.15162.354.99-5.49494.0512.72-12.581951.614.64-6.451500.00.93-1.06190.636.61-4.62189.2160.63-15.38-16.44100.00-1.98-20.830.00100.0100.04.9712.7-72.03
23Q3 (16)2.343.54429.5812.9118.22-44.166.7645.06111.786.6070.98114.45.28-14.42111.5214.55-10.95285.594.96-13.59193.230.941.08683.336.9361.54118.75189.82-4.03198.32102.02-15.57-17.6-2.0290.391.524.415.0-92.44
23Q2 (15)2.26151.11309.2610.92-8.39-34.264.66157.46104.373.8696.94103.486.1735.9105.5716.3488.47251.35.7483.39168.330.9334.781062.54.2965.0104.78197.7916.68520.03120.8330.928.89-20.83-370.83-766.674.20-41.99-95.08
23Q1 (14)0.901700.0205.8811.92-17.39-41.771.81114.03101.851.96119.52102.184.54440.48105.058.671298.39211.33.13979.31150.650.69115.62885.712.60135.09103.31169.52-11.82572.4392.31-26.92-14.537.69129.23196.157.24-59.26-92.01
22Q4 (13)0.05107.04104.8514.43-37.59-43.79-12.9077.5288.22-10.0478.0990.510.84101.83100.780.62107.91107.160.29105.45104.150.32166.67433.33-7.4179.9591.35192.24202.12630.67126.322.0222.24-26.32-10.53-689.4717.77-69.55-81.47
22Q3 (12)-0.7134.2632.3823.1239.19-29.98-57.3946.286.52-45.8258.6587.71-45.8258.6587.71-7.8427.413.33-5.3236.6720.00.1250.0500.0-36.9658.7889.0563.6399.47196.64123.8132.069.66-23.81-861.9-84.5258.35-31.67-83.38
22Q2 (11)-1.08-27.06-92.8616.61-18.86-17.4-106.68-8.892.66-110.81-23.23-130.57-110.81-23.23-132.35-10.80-38.64-164.71-8.40-35.92-158.460.0814.2914.29-89.66-14.11-204.8631.9026.5445.8693.75-13.19-58.063.12139.06102.5385.39-5.72-5.9
22Q1 (10)-0.8517.4851.9820.47-20.26104.5-97.9710.5111.32-89.9215.0531.84-89.9216.5632.01-7.7910.0534.32-6.1811.4632.970.0716.670.0-78.578.3334.825.21-4.18-9.35108.004.5230.6-8.00-140.0-152.090.57-5.54-4.94
21Q4 (9)-1.031.916.2625.67-22.2669.89-109.4874.28-40.99-105.8571.6-109.48-107.7771.08-110.12-8.66-6.78-15.62-6.98-4.96-27.610.06200.0-45.45-85.7174.6-140.0226.3122.66-8.74103.33-8.48-34.24-3.3374.1793.8695.88-72.6842.83
21Q3 (8)-1.05-87.518.633.0264.2152.06-425.59-288.35-367.68-372.68-675.45-674.96-372.68-681.46-672.71-8.11-98.77-11.4-6.65-104.62-40.890.02-71.43-80.0-337.50-1047.57-874.8721.45-1.92-50.16112.90-49.49-39.57-12.9089.5585.58351.01286.83305.65
21Q2 (7)-0.5668.3637.0820.11100.9-72.38-109.590.8170.12-48.0663.5776.57-47.6963.9461.43-4.0865.613.56-3.2564.75-21.270.070.0250.0-29.4175.681.2821.87-21.36-65.27223.53170.3123.23-123.53-902.94-56.2390.74-4.760
21Q1 (6)-1.77-43.9-440.3810.01-33.75-36.93-110.48-42.28-4841.63-131.92-161.07-6235.81-132.25-157.85-7700.57-11.86-58.34-534.43-9.22-68.56-894.830.07-36.36-89.39-120.51-237.47-3429.0127.81-3.54-67.2982.69-47.38-25.1815.38128.34246.1595.2841.93818.8
20Q4 (5)-1.234.65-35.1615.1115.3456.1-77.6514.67-3763.18-50.53-5.07-1929.32-51.29-6.34-2464.5-7.49-2.88-59.7-5.47-15.89-229.520.1110.0-86.9-35.71-3.15-2280.6728.83-33.02-84.98157.14-15.992.06-54.2939.33-398.5767.13-22.42778.66
20Q3 (4)-1.29-44.940.013.10-82.010.0-91.0075.190.0-48.0976.550.0-48.2361.00.0-7.28-54.240.0-4.72-76.120.00.10400.00.0-34.6277.970.043.04-31.650.0186.843.00.0-89.47-13.160.086.5300.0
20Q2 (3)-0.89-271.150.072.82358.850.0-366.73-15839.480.0-205.11-9640.00.0-123.66-7206.90.0-4.72-272.890.0-2.68-331.030.00.02-96.970.0-157.14-4440.880.062.97-25.940.0181.4064.120.0-79.07-651.160.00.00-100.00.0
20Q1 (2)0.52157.140.015.8763.950.02.33215.920.02.15186.350.01.74187.00.02.73158.210.01.16169.880.00.66-21.430.03.62341.330.085.02-55.710.0110.5335.090.0-10.53-157.890.010.3735.730.0
19Q4 (1)-0.910.00.09.680.00.0-2.010.00.0-2.490.00.0-2.000.00.0-4.690.00.0-1.660.00.00.840.00.0-1.500.00.0191.950.00.081.820.00.018.180.00.07.640.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)7.87012.44-24.975.4300.30-93.745.2005.31057.43021.3404.01702.05.600160.63-16.44104.25-6.37-4.2500.23-56.394.91-86.99
2022 (9)-2.59016.58-12.23-37.2204.81-66.92-33.190-26.130-25.690-12.8900.50127.27-27.150192.24630.67111.34-2.29-12.3700.53-55.2337.74-66.66
2021 (8)-4.41018.8912.71-133.61014.55313.56-117.070-117.560-32.430-25.3200.22-76.84-99.09026.31-8.74113.95-38.98-13.9501.1876.84113.21329.31
2020 (7)-2.88016.7663.04-17.3703.52382.0-9.270-8.040-16.580-7.5400.95-75.83-5.13028.83-84.98186.7340.05-86.7300.6781.4626.37316.59
2019 (6)0.89117.0710.281.280.70250.00.73488.680.52136.360.42133.334.78108.731.68121.053.93-7.751.40180.0191.95-1.17133.3343.59-33.3300.37-34.896.33-2.16
2018 (5)0.41-83.3310.15-10.340.20-84.850.1213.120.22-81.670.18-81.632.29-83.750.76-83.554.26-9.940.50-65.28194.22-5.0792.86-14.887.1400.5706.47-1.82
2017 (4)2.46515.011.329.161.322100.00.11-7.861.20313.790.98476.4714.09512.614.62477.54.730.851.44182.35204.60-0.15109.09518.18-10.3900.0006.59-2.23
2016 (3)0.40-90.710.37-17.440.06-97.00.121.680.29-86.640.17-90.42.30-91.40.80-91.274.69-9.110.51-78.21204.9018.317.65-80.8882.35970.590.0006.740.0
2015 (2)4.3073.3912.5611.942.00198.510.12-18.732.1759.561.7748.7426.7335.699.1659.035.167.282.3453.95173.21-20.8392.3184.627.69-84.620.0006.745.81
2014 (1)2.48-17.8811.2200.6700.1453.661.3601.19019.7005.7604.814.791.52-18.72218.77-20.9750.0090.050.00-32.140.0006.3726.89

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