玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)1.4435.8510.7779.472.621.8814.102.4-23.0315.7720.75-13.1612.3134.681.823.7135.93.922.1829.767.390.170.013.3327.3215.03-10.1678.99-5.04-12.789.33-15.23-11.210.67298.811007.324.66-4.23-6.48
24Q2 (19)1.068.169.2877.44-0.79-0.313.7717.4912.1313.0610.8711.729.143.63-1.932.739.64-2.151.687.011.820.176.256.2523.753.352.1183.1823.32-9.01105.376.21-0.13-5.37-776.51-17.0525.75-6.64-9.9
24Q1 (18)0.98-30.9915.2978.061.811.5911.72-14.646.9311.78-9.3131.628.82-17.4921.992.49-29.8615.811.57-24.5220.770.16-11.110.022.98-1.6715.8967.45-14.12-18.499.21-6.52-19.270.79114.58103.4727.586.45-8.37
23Q4 (17)1.429.2335.2476.67-1.712.4213.73-25.05-5.5712.99-28.477.7110.69-11.5820.523.55-0.5631.482.082.4631.650.1820.05.8823.37-23.153.4578.54-13.2-3.91106.125.5-11.96-5.44-362.5973.525.91-1.74-0.08
23Q3 (16)1.3034.0228.7178.000.425.1118.3249.1986.7518.1655.3533.4312.0929.7215.253.5727.9632.222.0323.0331.820.15-6.257.1430.4130.7420.3990.48-1.035.36100.59-4.6638.14-1.1874.35-104.1826.37-7.73-12.65
23Q2 (15)0.9714.12203.1277.671.082.8512.2812.0427.6511.6930.61130.129.3228.91171.722.7929.77217.051.6526.92200.00.160.014.2923.2617.337.3191.4210.64.42105.50-14.15-44.32-4.5979.9694.8728.58-5.05-6.36
23Q1 (14)0.85-19.0584.7876.842.644.3510.96-24.6233.018.95-25.7932.017.23-18.4947.252.15-20.3769.291.30-17.7273.330.16-5.8814.2919.83-12.227.8982.661.13-3.97122.891.950.73-22.89-11.47-4.0530.1016.089.97
22Q4 (13)1.053.96144.1974.860.884.6314.5448.2263.5512.06-11.39143.648.87-15.4488.322.700.0119.511.582.6119.440.1721.4321.4322.59-10.5736.2581.74-4.82-4.89120.5465.54-33.24-20.54-172.9474.5125.93-14.1118.67
22Q3 (12)1.01215.621920.074.21-1.732.269.811.9847.9613.61167.91116.0310.49205.83124.152.70206.82164.711.54180.0152.460.140.016.6725.2649.1129.2185.88-1.91-2.1972.82-61.57-30.7428.16131.47649.0330.19-1.0811.69
22Q2 (11)0.32-30.43900.075.522.557.369.6216.7586.435.08-25.07559.743.43-30.14701.750.88-30.71833.330.55-26.6700.140.027.2716.94-7.8317.3987.551.713.04189.4755.31-69.44-89.47-306.782.7930.5211.51-5.13
22Q1 (10)0.466.98757.1473.642.922.298.24-7.31108.086.7836.97926.834.914.25538.391.273.25629.170.754.171350.00.140.027.2718.3810.8655.586.080.161.18122.00-32.43124.4-22.0072.69-103.6727.3725.26-12.61
21Q4 (9)0.43760.0-37.6871.55-1.41-2.528.8934.096.854.95-21.43-32.194.710.64-41.781.2320.59-35.260.7218.03-32.080.1416.6716.6716.58-15.19-12.7485.94-2.12-5.57180.5671.7561.21-80.56-1470.83-475.421.85-19.16-16.19
21Q3 (8)0.05225.0-89.872.573.172.056.6328.49-19.056.30718.18-29.454.68921.05-31.781.02950.0-35.440.610-35.110.129.099.0919.5535.48-11.1487.803.33-7.63105.13-83.0415.05-5.1399.01-159.4927.03-15.986.46
21Q2 (7)-0.0442.86-119.0570.34-2.299.115.1630.3375.940.77193.9-71.79-0.5749.11-117.12-0.1250.0-121.050.00100.0-100.00.110.037.514.4322.08-22.1384.97-0.13-24.9620.00224.0995.56-520.00-186.67-393.9132.172.710
21Q1 (6)-0.07-110.1458.8271.99-1.923.033.96-52.4295.07-0.82-111.2363.56-1.12-113.8459.42-0.24-112.6351.02-0.06-105.6662.50.11-8.3322.2211.82-37.79-4.9185.08-6.52-21.12-500.00-546.43-645.45600.004385.717100.031.3220.14-19.82
20Q4 (5)0.6940.82430.7773.403.228.638.321.59549.737.30-18.25886.498.0917.93432.241.9020.25413.511.0612.77265.520.129.090.019.00-13.6455.3691.01-4.2515.55112.0022.57146.67-14.00-262.4-104.1226.072.680
20Q3 (4)0.49133.330.071.1110.30.08.19537.970.08.93227.110.06.86106.010.01.58177.190.00.94147.370.00.1137.50.022.0018.730.095.05-16.00.091.38231.990.08.62-95.130.025.3900.0
20Q2 (3)0.21223.530.064.47-7.730.0-1.877.880.02.73221.330.03.33220.650.00.57216.330.00.38337.50.00.08-11.110.018.5349.070.0113.154.90.0-69.23-175.520.0176.922023.080.00.00-100.00.0
20Q1 (2)-0.17-230.770.069.873.40.0-2.03-9.730.0-2.25-404.050.0-2.76-281.580.0-0.49-232.430.0-0.16-155.170.00.09-25.00.012.431.640.0107.8636.950.091.67138.190.08.33-97.550.039.0600.0
19Q4 (1)0.130.00.067.570.00.0-1.850.00.00.740.00.01.520.00.00.370.00.00.290.00.00.120.00.012.230.00.078.760.00.0-240.000.00.0340.000.00.00.000.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)4.5058.4577.263.6113.8228.28.75-6.9212.9635.569.8839.9411.6253.57.0457.490.6512.0724.1715.778.54-3.91106.68-5.49-6.6808.90-12.7927.64-2.57
2022 (9)2.84667.5774.574.1210.7871.669.40-12.49.56229.667.06242.727.57311.414.47260.480.5823.420.8933.5781.74-4.89112.87-47.42-12.87010.203.1128.372.05
2021 (8)0.37-70.1671.622.156.2863.5410.74-4.042.90-37.772.06-52.421.84-46.821.24-46.780.479.315.64-14.2185.94-5.57214.67159.99-116.0009.905.127.80-7.98
2020 (7)1.2411.7170.11-0.823.8414.9711.198.624.6625.274.3346.783.4624.912.3319.490.43-10.4218.2312.7491.0115.5582.57-7.2417.4376.259.41-1.2430.210.03
2019 (6)1.11-31.0670.692.043.34-8.2410.3021.313.72-19.312.95-32.82.77-39.651.95-28.040.48-5.8816.178.0278.76-31.8289.0112.059.89-53.999.53-2.0530.20-3.97
2018 (5)1.61-9.5569.28-4.43.64-55.668.4924.094.61-45.124.39-21.894.59-16.852.71-19.350.51-5.5614.97-10.25115.5123.3479.44-18.621.50792.069.73031.45-1.32
2017 (4)1.78-13.5972.475.88.21-28.866.84-2.448.40-26.775.62-44.795.52-29.953.36-35.880.548.016.68-13.9393.6546.1797.59-3.022.4100.00031.87-1.88
2016 (3)2.06-10.4368.50-3.2311.54-10.337.01-16.4911.47-3.6110.185.937.88-18.05.24-16.830.50-18.0319.38-10.0364.0738.5100.63-6.68-0.6300.00032.48-5.64
2015 (2)2.3051.3270.792.0912.8739.598.40-6.5911.9020.329.6129.519.619.456.3026.510.611.6721.544.0146.26-49.64107.8316.37-7.8300.00034.42-4.23
2014 (1)1.52270.7369.3409.2208.9910.219.8907.4208.7804.9800.60-4.7620.7148.8991.85-11.6592.6663.266.42-85.150.00035.940.06

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