玩股撇步(動畫小學堂)  

  • 如果營收成長率小於推銷費用成長率, 可能代表產品需要很多的促銷才能賣掉, 或是產品有問題需要花額外的推銷成本來善後
  • 發展品牌的公司不樂見推銷費用率的下滑, 對此類型公司推銷費用率等同於走技術類型公司的研發費用率
成本指標-近20季
營收淨額 QoQ YoY推銷費用 QoQ YoY管理費用 QoQ YoY研發費 QoQ YoY推銷費用率(%) QoQ YoY管理費用率(%) QoQ YoY研發費用率(%) QoQ YoY員工人數 QoQ YoY
24Q3 (20)0.1-33.33-81.820-100.0-100.00.1-9.09-16.670000.00-100.0-100.0100.0036.36358.330.000075-3.85-67.53
24Q2 (19)0.15114.29-81.250.010.0-66.670.11-15.38-15.380006.67-53.3377.7873.33-60.51351.280.000078-1.27-73.01
24Q1 (18)0.07-78.79-93.690.010.0-75.00.130.00.000014.29371.43296.43185.71371.431485.710.000079-36.29-78.42
23Q4 (17)0.33-40.0-69.720.01-50.0-66.670.138.33-43.480003.03-16.6710.139.3980.5686.690.0000124-46.32-67.96
23Q3 (16)0.55-31.25-44.440.02-33.330.00.12-7.69-25.00003.64-3.0380.021.8234.2735.00.0000231-20.07-39.84
23Q2 (15)0.8-27.93-39.850.03-25.00.00.130.0-13.330003.754.0666.2516.2538.7544.080.0000289-21.04-13.99
23Q1 (14)1.111.8313.270.0433.3333.330.13-43.488.330003.6030.9317.7211.71-44.5-4.350.0000366-5.4345.82
22Q4 (13)1.0910.160.290.0350.050.00.2343.7521.050002.7536.24-6.4221.1030.56-24.480.00003870.7854.18
22Q3 (12)0.99-25.56-20.80.02-33.33-33.330.166.67-38.460002.02-10.44-15.8216.1643.3-22.30.000038414.2941.18
22Q2 (11)1.3335.7137.110.030.0-50.00.1525.0-34.780002.26-26.32-63.5311.28-7.89-52.440.000033633.8641.77
22Q1 (10)0.9844.12-10.910.0350.0-40.00.12-36.84-62.500-100.03.064.08-32.6512.24-56.18-57.910.000-100.02510.031.41
21Q4 (9)0.68-45.6-48.480.02-33.33-90.910.19-26.92-52.50002.9422.55-82.3527.9434.33-7.790.0000251-7.7231.41
21Q3 (8)1.2528.87-3.850.03-50.0-88.460.2613.04-13.330002.40-61.2-88.020.80-12.28-9.870.000027214.7730.14
21Q2 (7)0.97-11.82-22.40.0620.0-70.00.23-28.12-8.00-100.006.1936.08-61.3423.71-18.4918.560.00-100.0023724.0813.4
21Q1 (6)1.1-16.67-32.520.05-77.27-84.380.32-20.06.670.02004.55-72.73-76.8529.09-4.058.061.82001910.011.7
20Q4 (5)1.321.54-38.030.22-15.38-63.330.433.33-11.1100016.67-16.67-40.8330.3031.3143.430.0000191-8.6111.7
20Q3 (4)1.34.00.00.2630.00.00.320.00.0000.020.0025.00.023.0815.380.00.0000.02090.00.0
20Q2 (3)1.25-23.310.00.2-37.50.00.25-16.670.0000.016.00-18.50.020.008.670.00.0000.020922.220.0
20Q1 (2)1.63-23.470.00.32-46.670.00.3-33.330.0000.019.63-30.310.018.40-12.880.00.0000.01710.00.0
19Q4 (1)2.130.00.00.60.00.00.450.00.000.00.028.170.00.021.130.00.00.000.00.01710.00.0
成本指標-近10年
營收淨額 YoY推銷費用 YoY管理費用 YoY研發費 YoY推銷費用率(%) YoY管理費用率(%) YoY研發費用率(%) YoY員工人數 YoY
2023 (10)2.79-36.590.1-9.090.51-22.73003.5843.3718.2821.860.000124-67.96
2022 (9)4.49.730.11-26.670.66-34.650.01-50.02.50-33.1715.00-40.450.23-54.4338754.18
2021 (8)4.01-27.090.15-85.151.01-18.550.0203.74-79.6325.1911.720.50025131.41
2020 (7)5.5-22.861.01-55.71.24-22.980018.36-42.5722.55-0.160.000191-8.61
2019 (6)7.1343.752.2830.291.6110.270031.98-9.3722.58-23.290.0002094.5
2018 (5)4.969.981.75-6.911.468.150035.28-15.3629.44-1.660.00020019.05
2017 (4)4.51-17.251.88-26.561.354.650041.69-11.2629.9326.460.0001687.01
2016 (3)5.4512.842.568.021.2916.220046.97-4.2723.673.00.0001572.61
2015 (2)4.837.332.3733.151.110.00049.0724.0522.98-6.830.00015315.04
2014 (1)4.526.051.7836.921.1113.270039.56024.6700.00013312.71

免責聲明

本網站所有資料僅供參考,如使用者依本資料交易發生交易損失需自行負責,本網站對資料內容錯誤﹑更新延誤不負任何責任。