玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)1.904.4-26.0725.99-4.692.5217.846.95-2.0319.93-5.32-15.5515.301.06-23.04.104.59-33.762.332.19-32.070.157.14-11.7625.95-4.14-13.5683.991.11.8389.5313.0716.0410.47-49.72-54.1717.28-1.874.79
24Q2 (19)1.8246.7730.9427.270.4830.116.68-4.2541.3621.05-2.5532.4715.1433.9838.773.9244.6512.972.2840.7416.330.140.0-17.6527.07-3.5321.583.0811.79-6.1979.18-1.846.6720.827.7-19.2217.61-6.18-0.51
24Q1 (18)1.24-17.88-1.5927.143.7526.8217.42-3.3828.5621.6027.2144.6811.30-11.720.622.71-22.57-15.581.62-19.8-10.990.14-6.67-6.6728.0619.226.9774.32-7.86-10.3880.67-24.02-11.0619.33413.24110.7718.776.9511.26
23Q4 (17)1.51-41.2538.5326.163.227.2418.03-0.9937.6316.98-28.0520.5112.80-35.5843.023.50-43.4620.272.02-41.1124.690.15-11.76-11.7623.54-21.5914.7280.66-2.21-7.87106.1737.614.16-6.17-127.02-188.2117.556.431.21
23Q3 (16)2.5784.8966.8825.3520.9449.9118.2154.3270.3523.6048.5244.719.8782.1371.06.1978.3945.313.4375.051.770.170.0-10.5330.0234.7436.5882.48-6.87-9.1477.163.9517.7322.84-11.37-33.7216.49-6.849.71
23Q2 (15)1.3910.3216.8120.96-2.0628.6711.80-12.9239.8115.896.4320.0210.91-2.8510.543.478.12.361.967.6911.360.1713.330.022.280.8116.4788.566.79-10.5674.23-18.1616.625.77180.99-28.8217.704.926.31
23Q1 (14)1.2615.6-11.8921.404.0921.5913.553.4422.6214.935.963.2511.2325.473.033.2110.31-21.131.8212.35-11.650.15-11.76-16.6722.107.713.9882.93-5.28-17.3890.70-2.4818.669.1731.1-61.0716.87-2.714.33
22Q4 (13)1.09-29.22-16.7920.5621.5820.313.1022.5433.6714.09-13.6117.618.95-22.98-6.282.91-31.69-31.851.62-28.32-22.860.17-10.53-19.0520.52-6.6426.4387.55-3.56-16.4593.0041.9113.797.00-79.7-61.4517.3415.379.89
22Q3 (12)1.5429.41-16.316.913.81-3.8110.6926.66-2.0216.3123.195.2911.6217.73-11.374.2625.66-28.762.2628.41-22.60.1911.76-13.6421.9814.912.0390.78-8.32-19.2765.542.95-6.8634.46-4.8216.315.03-9.73-3.9
22Q2 (11)1.19-16.78-4.816.29-7.44-16.58.44-23.62-27.8613.24-8.448.449.87-9.451.963.39-16.71-15.461.76-14.56-14.980.17-5.56-19.0519.13-1.3415.199.02-1.35-5.5163.66-16.72-33.5436.2153.68758.6716.652.971.22
22Q1 (10)1.439.167.5217.602.98-11.0711.0512.76-12.9914.4620.72.1910.9014.141.874.07-4.68-5.352.06-1.9-8.040.18-14.29-10.019.3919.472.59100.38-4.219.4376.44-6.48-14.8523.5629.82130.3616.172.471.95
21Q4 (9)1.31-28.811.9717.09-2.79-17.569.80-10.17-24.0911.98-22.66-1.729.55-27.1511.314.27-28.614.782.10-28.0813.510.21-4.550.016.23-17.28-7.47104.79-6.813.3881.7316.15-22.8718.15-38.75403.9115.780.9-4.77
21Q3 (8)1.8447.253.3317.58-9.89-14.3710.91-6.751.1115.4926.8616.213.1135.4332.835.9849.1336.842.9241.0635.810.224.764.7619.6218.051.34112.457.31-2.070.37-26.54-13.1129.63602.7255.8515.64-4.92-7.67
21Q2 (7)1.25-6.0247.0619.51-1.41-4.1311.70-7.874.0912.21-13.7118.899.68-9.5325.554.01-6.7429.352.07-7.5931.010.215.010.5316.62-12.06-2.41104.7914.24-3.0895.786.7-12.414.22-58.77145.0616.453.720
21Q1 (6)1.3313.68565.019.79-4.5338.4912.70-1.63160.2514.1516.08306.6110.7024.71664.294.3015.59877.272.2421.08622.580.20-4.7633.3318.907.7555.0591.73-9.5-12.6589.77-15.29-35.9410.23271.27125.4915.86-4.28-9.16
20Q4 (5)1.17-2.5116.6720.730.9723.2512.9119.6567.8812.19-8.5570.738.58-13.0760.673.72-14.8784.161.85-13.9571.30.210.016.6717.54-9.416.39101.36-11.66-3.37105.9730.85-1.53-5.97-131.4121.5716.57-2.18-10.82
20Q3 (4)1.2041.180.020.530.880.010.79-4.00.013.3329.80.09.8728.020.04.3740.970.02.1536.080.00.2110.530.019.3613.680.0114.746.120.080.99-25.940.019.01303.160.016.9400.0
20Q2 (3)0.85325.00.020.3542.410.011.24130.330.010.27195.110.07.71450.710.03.10604.550.01.58409.680.00.1926.670.017.0339.70.0108.122.960.0109.36-21.960.0-9.3676.680.00.00-100.00.0
20Q1 (2)0.20-62.960.014.29-15.040.04.88-36.540.03.48-51.260.01.40-73.780.00.44-78.220.00.31-71.30.00.15-16.670.012.19-19.110.0105.010.10.0140.1330.210.0-40.13-427.010.017.46-6.030.0
19Q4 (1)0.540.00.016.820.00.07.690.00.07.140.00.05.340.00.02.020.00.01.080.00.00.180.00.015.070.00.0104.900.00.0107.610.00.0-7.610.00.018.580.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)6.7328.4423.5131.8615.4442.575.9312.9117.9923.5613.8333.3716.3512.069.2519.820.64-11.1124.6121.3580.66-7.8785.8315.3714.17-44.660.30-7.217.155.41
2022 (9)5.24-9.517.83-3.3610.83-3.655.2528.7714.568.0910.37-3.814.59-21.477.72-17.430.72-15.2920.2813.7487.55-16.4574.40-10.8625.6054.820.3212.216.272.13
2021 (8)5.7969.318.45-4.4511.248.814.08-32.413.4730.6510.7847.6718.5870.779.3565.190.8516.4417.835.75104.793.3883.46-16.7516.5400.29-8.7815.93-6.18
2020 (7)3.4270.1519.3136.5610.33114.326.03-12.410.3195.277.3086.710.8879.245.6667.460.730.016.8628.9101.36-3.37100.269.78-0.2100.31-9.3216.98-2.97
2019 (6)2.0182.7314.1416.284.8270.926.8827.715.2883.973.91119.666.0790.283.3860.190.73-9.8813.0840.34104.90-14.0991.33-6.938.59357.940.35-26.5717.500.17
2018 (5)1.1037.512.16-1.462.82-18.265.391.352.87-7.421.78-13.173.19-12.842.11-2.760.810.09.321.3122.10-1.4898.12-11.921.8800.47017.47-10.09
2017 (4)0.80-23.0812.349.013.4534.245.320.263.102.652.05-17.03.66-25.152.17-20.510.81-10.09.202.0123.934.29111.4130.45-11.4100.00019.4311.35
2016 (3)1.04011.3236.552.5705.31-3.713.0202.4704.8902.7300.902.279.0271.16118.83-2.6685.40-8.9414.60134.670.00017.457.58
2015 (2)-0.6408.296.28-0.9105.5121.42-0.970-1.450-3.010-0.7500.88-21.435.27-12.02122.08-17.8793.7824.666.22-74.880.00016.2212.8
2014 (1)0.2507.8000.5604.543.160.7400.4701.3001.1701.12-11.815.9938.34148.64-1.7175.23153.6224.77-64.560.00014.3812.52

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