玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-0.15-151.72-118.7536.658.462.29-0.3233.33-107.26-6.06-190.04-139.25-3.96-157.23-125.73-0.84-154.19-119.22-0.42-138.53-114.00.14-6.67-26.323.43-76.25-82.0749.02-23.176.369.09218.18-67.2790.91-15.5830.9119.55-8.09-1.56
24Q2 (19)0.29-47.27-56.0633.79-1.31-9.02-0.4881.4-108.366.73-55.22-42.436.92-49.49-40.81.55-47.46-57.421.09-50.68-56.570.15-6.25-28.5714.44-36.97-5.063.8081.221.09-7.6958.46-115.93107.69-9.13108.2121.27-5.6322.24
24Q1 (18)0.55266.6748.6534.2413.98-12.09-2.58-146.65-130.0315.03278.0882.1813.70283.466.062.95267.6143.22.21288.8950.340.160.0-5.8822.912124.2791.8835.21-11.82-24.64-18.5273.06-118.52118.52-29.772114.8122.5449.7716.67
23Q4 (17)-0.33-141.25-560.030.04-16.16-23.525.5325.418.16-8.44-154.66-64.2-7.47-148.54-474.62-1.76-140.27-528.57-1.17-139.0-680.00.16-15.796.671.03-94.62277.5939.93-13.37-14.73-68.75-347.522.66168.75143.0-10.6615.05-24.22-19.86
23Q3 (16)0.8021.2126.9835.83-3.53-0.144.41-23.17177.7815.4432.08-12.0715.3931.65-12.364.3720.0521.733.0019.5224.480.19-9.5246.1519.1325.86-8.4346.09-12.533.527.78-42.46186.4269.4434.26-47.4519.8614.14-22.84
23Q2 (15)0.6678.3832.037.14-4.657.435.74-33.18875.6811.6941.7-8.7411.6941.7-8.743.6476.725.522.5170.7528.060.2123.5340.015.2027.3-2.0652.6912.78-11.4548.28-51.721162.0751.72979.31-52.5917.40-9.94-23.21
23Q1 (14)0.37840.0-43.0838.95-0.8428.938.5983.55178.98.25260.51-40.098.25734.62-40.092.06835.71-45.361.471080.0-44.940.1713.33-10.5311.942158.62-25.8846.72-0.2311.74100.00212.5383.33-5.88-103.11-107.4219.322.8811.1
22Q4 (13)-0.05-107.94-112.539.289.4819.684.68182.54-28.66-5.14-129.27-184.26-1.30-107.4-116.62-0.28-107.8-111.57-0.15-106.22-109.550.1515.38-21.05-0.58-102.78-106.5546.835.176.19-88.89-176.54-182.05188.8942.942366.6718.78-27.0412.93
22Q3 (12)0.6326.0-10.035.883.79-0.39-5.67-666.22-147.7317.5637.0861.6917.5637.0861.693.5923.79-33.272.4122.96-17.750.13-13.33-50.020.8934.662.9544.53-25.16-47.16-32.14-607.14-128.7132.1421.131751.7925.7413.5957.05
22Q2 (11)0.50-23.08455.5634.5714.4313.42-0.74-124.03-107.6312.81-6.97317.2612.81-6.97317.262.90-23.08101.391.96-26.59136.140.15-21.05-40.015.52-3.66232.3359.5042.31-35.33-4.55-121.97-101.52109.0937.55154.5522.6630.386.66
22Q1 (10)0.6562.5261.1130.21-7.9513.363.08-53.0533.3313.77125.7493.1313.7776.0993.133.7755.7926.942.6770.0665.840.190.0-13.6416.1182.0376.2641.81-5.19-53.0520.69-80.9-32.7679.311051.7214.5617.394.5724.21
21Q4 (9)0.40-42.86202.5632.82-8.8846.656.56-44.78251.156.10-43.83133.247.82-27.99142.622.42-55.02137.171.57-46.42147.430.19-26.925.568.85-30.97154.844.10-47.67-55.11108.33-3.27364.29-8.33-4.17-110.8716.631.461.71
21Q3 (8)0.70677.781100.036.0218.1864.2511.8822.47980.010.86253.75487.8610.86253.75487.865.38273.61559.832.93253.01614.040.264.013.0412.82174.521356.8684.28-8.4-1.92112.00-62.67436.0-8.0096.0-106.016.3935.0128.55
21Q2 (7)0.09-50.0140.9130.4814.3725.99.70319.91359.363.07-56.94128.773.07-56.94128.771.44-51.52142.230.83-48.45145.360.2513.6438.894.67-48.91155.6692.013.3113.15300.00875.0750.0-200.00-388.89-409.0912.14-13.29-24.88
21Q1 (6)0.18146.15238.4626.6519.0812.782.31153.23119.037.13138.86190.377.13138.86190.372.97145.62251.531.61148.64257.840.2222.2257.149.14156.59287.389.06-9.3412.3930.7731.87-79.4969.23-9.7238.4614.00-14.37-27.31
20Q4 (5)-0.39-457.142.522.382.0513.49-4.34-494.5562.65-18.35-555.3611.78-18.35-555.3611.78-6.51-456.41-12.24-3.31-480.7-2.80.18-21.7412.5-16.15-1483.3310.5898.2414.3334.9623.33170.0-58.8276.67-42.576.9216.3528.24-5.33
20Q3 (4)-0.0768.180.021.93-9.420.01.10129.410.0-2.8073.760.0-2.8073.760.0-1.1765.690.0-0.5768.850.00.2327.780.0-1.0287.840.085.935.670.0-33.33-194.440.0133.33106.060.012.75-21.10.0
20Q2 (3)-0.22-69.230.024.212.450.0-3.7469.190.0-10.67-35.230.0-10.67-35.230.0-3.41-73.980.0-1.83-79.410.00.1828.570.0-8.39-71.930.081.322.620.035.29-76.470.064.71229.410.016.16-16.10.0
20Q1 (2)-0.1367.50.023.6319.830.0-12.14-4.480.0-7.8962.070.0-7.8962.070.0-1.9666.210.0-1.0268.320.00.14-12.50.0-4.8872.980.079.248.860.0150.00164.710.0-50.00-215.380.019.2611.520.0
19Q4 (1)-0.400.00.019.720.00.0-11.620.00.0-20.800.00.0-20.800.00.0-5.800.00.0-3.220.00.00.160.00.0-18.060.00.072.790.00.056.670.00.043.330.00.017.270.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)1.50-13.7935.632.686.00916.952.17-3.17.41-24.857.62-29.258.27-16.886.05-13.450.7620.6312.34-5.339.93-14.7381.541326.9218.46-80.422.0915.9817.96-13.9
2022 (9)1.748.7534.709.360.59-92.552.2442.569.8642.910.7747.749.95-1.586.999.220.63-25.013.0345.5946.836.195.71-94.9994.2901.80878.7420.8640.95
2021 (8)1.60031.7338.447.9201.570.136.9007.29010.1106.4000.8415.078.95044.10-55.11114.04167.54-14.0400.18014.80-6.03
2020 (7)-0.82022.925.77-4.0201.57-37.21-9.640-9.640-13.030-6.7500.7317.74-7.54098.2434.9642.62-55.3159.02859.020.00015.75-11.62
2019 (6)-0.87021.67-6.64-11.0102.5043.33-11.650-11.650-12.220-6.8900.6210.71-8.57072.796.4895.38-31.056.1500.00017.82-14.24
2018 (5)-0.80023.21-6.9-16.0101.74-3.68-11.650-11.650-10.090-6.3400.560.0-9.30068.3668.25138.3360.18-38.3300.00020.78-15.39
2017 (4)-1.47024.93-6.31-19.0701.813.82-22.150-22.150-16.110-12.4000.56-1.75-19.92040.63104.0786.36-10.1113.64247.730.00024.56-3.76
2016 (3)-1.34026.610.3-18.9701.74-8.33-19.800-19.500-12.750-11.2100.5721.28-17.25019.91139.5996.08-15.033.9200.00025.52-22.53
2015 (2)-1.70026.533.07-30.9801.9091.91-27.470-26.930-14.130-12.7300.47-25.4-24.3108.31-37.99113.08-18.28-13.0800.00032.9434.94
2014 (1)-1.19025.740-16.8500.99-15.94-12.230-12.530-8.930-7.9000.630.0-9.92013.4011.48138.3724.36-38.3700.00024.4129.5

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