玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.5267.74372.7331.209.4422.116.58278.16207.527.2754.68252.916.0115.3699.671.8655.0322.730.9844.12206.250.1536.36114.299.7119.029.99103.50-10.64.6890.38130.98128.549.62-84.2-97.6915.26-20.27-36.26
24Q2 (19)0.31263.16342.8628.5170.1113.311.74112.07122.514.70189.02-3.495.21229.28161.811.20257.89421.740.68342.86209.090.1122.2283.338.16916.0-30.38115.7718.5410.7639.13-85.58123.4860.87135.51-77.1719.14-8.11-21.46
24Q1 (18)-0.19-176.034.4816.76-47.8932.7-14.42-355.67-8.26-5.28-192.1551.43-4.03-191.5955.81-0.76-177.5525.49-0.28-148.2824.320.09-18.1850.0-1.00-110.7367.8597.66-6.634.58271.43171.43123.53-171.430-700.020.834.46-26.16
23Q4 (17)0.25127.27266.6732.1625.8723.455.64192.16872.415.73178.16279.064.4046.18245.70.98122.73284.910.5881.25825.00.1157.1437.59.3224.77321.72104.595.79-5.75100.00131.58750.00.00-100.0-100.019.94-16.7123.85
23Q3 (16)0.1157.14-47.6225.551.5563.99-6.1220.83-12.712.06-57.7-44.173.0151.26-6.230.4491.3-38.890.3245.45-27.270.0716.67-22.227.47-36.26-5.0898.87-5.41-25.59-316.67-90.0-114.88416.6756.2568.4423.94-1.7642.67
23Q2 (15)0.07124.14-97.4325.1699.21-12.55-7.7341.97-193.584.87144.8-86.571.99121.82-93.670.23122.55-97.650.22159.46-94.020.060.0-45.4511.72476.85-70.22104.5211.93-34.67-166.67-237.25-830.99266.671344.44245.4224.37-13.6151.65
23Q1 (14)-0.29-93.33-125.6612.63-51.52-54.8-13.32-2396.55-232.54-10.87-239.69-176.6-9.12-201.99-176.13-1.02-92.45-124.94-0.37-362.5-122.70.06-25.0-50.0-3.11-240.72-118.2593.38-15.85-51.74121.43889.2973.24-21.43-118.57-173.9628.2175.22101.21
22Q4 (13)-0.15-171.43-115.1526.0567.2-1.70.58110.68-93.63-3.20-186.72-131.16-3.02-194.08-137.06-0.53-173.61-115.1-0.08-118.18-105.480.08-11.11-50.02.21-71.92-82.18110.97-16.49-28.79-15.3889.56-117.51115.38-53.36938.4616.10-4.0527.58
22Q3 (12)0.21-92.28-89.4515.58-45.85-43.69-5.43-165.74-134.193.69-89.82-77.733.21-89.79-75.50.72-92.65-90.510.44-88.04-84.340.09-18.18-57.147.87-80.01-56.37132.88-16.95-24.39-147.37-746.35-253.48247.37220.436115.1316.784.4262.44
22Q2 (11)2.72140.7178.9528.772.9714.718.26-17.81-29.5836.26155.53226.9631.43162.35239.789.80139.6168.383.68125.7766.520.11-8.33-52.1739.36130.99210.9160.00-17.31-15.0422.80-67.47-78.5377.20166.461499.2516.0714.6265.5
22Q1 (10)1.1314.1411.8827.945.4316.0310.0510.44-17.6214.1938.1711.4711.9846.9942.964.0916.527.921.6311.645.160.12-25.0-29.4117.0437.4214.13193.5024.1717.4370.09-20.24-26.9128.97160.75606.9214.0211.0917.52
21Q4 (9)0.99-50.25-73.1726.50-4.23-13.29.10-42.7-3.1910.27-38.02-72.858.15-37.79-76.783.51-53.75-77.151.46-48.04-75.750.16-23.81-5.8812.40-31.26-69.04155.83-11.33-4.9287.88-8.48252.6311.11179.17-85.2612.6222.17-22.86
21Q3 (8)1.9930.92268.5227.6710.33-3.2915.8835.3875.6616.5749.41106.6113.1041.62112.327.5930.41203.62.8127.15155.450.21-8.731.2518.0442.569.39175.74-6.6813.0296.02-9.59-14.653.98172.14131.8410.336.39-22.62
21Q2 (7)1.5250.585.3725.084.15-15.1611.73-3.8527.9211.09-12.88-2.639.2510.38-17.785.8253.5658.152.2142.5832.340.2335.2964.2912.66-15.2-12.93188.3214.2920.51106.2110.7532.76-5.52-234.62-127.599.71-18.61-36.49
21Q1 (6)1.01-72.63461.1124.08-21.13-15.8912.2029.79346.8912.73-66.34140.198.38-76.1396.253.79-75.33392.211.55-74.25229.790.170.0112.514.93-62.7241.79164.780.5430.7395.90284.8281.154.10-94.56-91.2911.93-27.08-47.65
20Q4 (5)3.69583.33459.0930.536.7111.879.403.98-34.437.82371.57252.835.10468.88273.815.36514.4422.456.02447.27306.760.176.2521.4340.05276.06183.44163.895.433.7424.92-77.85-81.3175.39703.15326.1816.3622.552.38
20Q3 (4)0.54-34.150.028.61-3.210.09.04-1.420.08.02-29.590.06.17-45.160.02.50-32.070.01.10-34.130.00.1614.290.010.65-26.750.0155.49-0.50.0112.5040.620.0-12.50-162.50.013.35-12.690.0
20Q2 (3)0.82355.560.029.563.250.09.17235.90.011.39114.910.011.25163.470.03.68377.920.01.67255.320.00.1475.00.014.5438.080.0156.2723.970.080.0051.110.020.00-57.50.015.29-32.910.0
20Q1 (2)0.18-72.730.028.634.910.02.73-80.950.05.30-50.560.04.27-54.530.00.77-73.810.00.47-68.240.00.08-42.860.010.53-25.480.0126.052.860.052.94-60.290.047.06241.180.022.7942.620.0
19Q4 (1)0.660.00.027.290.00.014.330.00.010.720.00.09.390.00.02.940.00.01.480.00.00.140.00.014.130.00.0122.540.00.0133.330.00.0-33.330.00.015.980.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)0.16-95.9125.320.72-3.5803.41101.781.39-90.930.91-93.070.53-96.110.67-89.610.28-36.366.97-63.3104.59-5.75-255.560355.56402.20.4451.9423.4250.32
2022 (9)3.91-29.0425.14-2.864.50-63.711.6982.9415.3320.1413.1433.013.61-32.296.45-21.530.44-43.5918.9930.43110.97-28.7929.48-69.6770.802408.940.295.5915.5841.77
2021 (8)5.515.3525.88-12.2712.4048.50.92-45.3612.76-31.959.88-42.2920.10-5.998.22-10.650.7852.9414.56-32.93155.83-4.9297.18117.812.82-94.90.27-16.4110.99-31.74
2020 (7)5.23135.5929.503.848.35-22.611.69-11.3218.7560.3917.1288.5521.38130.899.2098.280.5110.8721.7142.55163.8933.7444.62-51.7755.38639.550.33-12.2816.10-4.79
2019 (6)2.22-59.0428.411.2510.79-18.261.90181.211.69-23.949.08-19.159.26-60.834.64-53.320.46-45.8815.23-9.35122.54-1.9392.517.817.49-47.230.37-41.9716.9149.51
2018 (5)5.4224.8828.060.2513.20-4.00.68-14.3615.3715.3911.2313.8923.6413.389.9416.670.853.6616.8013.74124.95-28.5985.81-16.8414.1900.64011.31-3.17
2017 (4)4.3495.527.99-3.5213.7518.030.79-55.713.3211.849.868.3520.8577.38.5243.920.8236.6714.770.96174.9726.97103.185.37-3.1800.00011.68-30.48
2016 (3)2.22-10.1229.01-9.8811.6524.731.78-19.9711.91-0.839.10-13.9111.76-11.985.92-17.890.60-4.7614.63-4.38137.8048.6597.9226.22.08-90.710.00016.80-1.81
2015 (2)2.47-24.4632.190.289.3416.92.2378.2712.01-6.1710.574.4513.36-21.327.21-13.760.63-20.2515.304.5192.70-13.4577.5924.0622.41-40.160.00017.1123.54
2014 (1)3.2726.7432.1007.9901.25-32.9912.80010.12016.9808.3600.792.614.6435.68107.11-8.9762.54-23.4237.46104.320.00013.85-0.22

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