玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)-0.29-383.33-45.02.38-56.65138.39-20.82-34.849.4-24.66-414.82-71.13-23.97-383.27-57.49-1.85-351.22-40.15-1.55-384.38-33.620.070.0-12.5-9.33-183.98-273.215.57-19.4123.6788.89-75.76-40.7416.67106.25128.5738.2911.8636.36
24Q2 (19)-0.0680.078.575.49144.63129.82-15.4451.4560.94-4.7977.2384.14-4.9677.9783.68-0.4180.1977.72-0.3282.4280.720.07-12.516.6711.11226.97177.7519.3250.1270.67366.67139.74183.33-266.67-403.7-806.6734.2312.19-4.47
24Q1 (18)-0.3040.0-3.45-12.30-0.1626.57-31.80-21.020.9-21.0439.946.87-22.5129.2841.71-2.0738.397.59-1.8238.514.210.08-11.1160.0-8.7563.8657.2112.871.1853.21152.94101.8844.44-52.94-318.38030.5129.22-24.42
23Q4 (17)-0.50-150.0-194.12-12.28-98.06-206.23-26.28-14.36-17.69-35.01-142.96-24.64-31.83-109.13-133.53-3.36-154.55-162.5-2.96-155.17-202.040.0912.528.57-24.21-868.4-69.4212.721.03-55.0475.76-49.49-6.7624.24141.5629.2923.61-15.92-25.66
23Q3 (16)-0.2028.57-33.33-6.2066.3252.53-22.9841.8729.51-14.4152.2816.61-15.2249.93-11.5-1.3228.26-13.79-1.1630.12-23.40.0833.3314.29-2.5082.5136.2212.5911.22-42.82150.0015.91-20.59-58.33-98.3334.3728.08-21.63-15.11
23Q2 (15)-0.283.45-40.0-18.41-9.91-228.16-39.531.67-20.04-30.2023.74-37.77-30.4021.28-39.39-1.8417.86-11.52-1.6612.63-49.550.0620.020.0-14.2930.12-458.211.3234.76-34.41129.4122.22-10.41-29.41033.8235.83-11.25-13.1
23Q1 (14)-0.29-70.5919.44-16.75-317.7145.48-40.20-80.0338.98-39.60-40.9818.9-38.62-183.3521.3-2.24-75.030.86-1.90-93.882.060.05-28.5725.0-20.45-43.1115.298.40-70.31-87.08105.8830.32-21.98-0.00-100.0100.040.3727.11-30.28
22Q4 (13)-0.17-13.3346.88-4.0169.369.6-22.3331.525.09-28.09-62.5612.68-13.630.1553.98-1.28-10.3453.45-0.98-4.2644.320.070.016.67-14.29-264.5414.2828.2928.47-50.7481.25-56.99-11.9818.75121.09143.7531.76-3.99-11.66
22Q3 (12)-0.1525.028.57-13.06-132.8-49.94-32.601.023.37-17.2821.1741.46-13.6537.4153.71-1.1629.736.61-0.9415.3223.580.0740.075.0-3.92-53.1243.1922.0227.58-50.8188.8930.7725.93-88.89-100.0-77.7833.08-19.77-30.24
22Q2 (11)-0.2044.440.0-5.6181.74-157.19-32.9350.02-22.51-21.9255.1128.78-21.8155.5521.72-1.6549.07-0.61-1.1142.781.770.0525.025.0-2.5689.476.117.26-73.46-57.55144.446.4385.71-44.44-24.44-500.041.23-28.79-21.71
22Q1 (10)-0.36-12.5-200.0-30.72-132.9-240.21-65.88-121.0-490.85-48.83-51.79-298.94-49.07-65.67-281.57-3.24-17.82-234.02-1.94-10.23-181.160.04-33.33-33.33-24.14-44.81-968.3565.0413.2570.17135.7147.0235.71-35.71-564.29057.9061.0640.47
21Q4 (9)-0.32-52.38-33.33-13.19-51.44-8.83-29.8129.9239.05-32.17-8.9822.5-29.62-0.44-8.1-2.75-50.27-41.03-1.76-43.09-18.920.0650.00.0-16.67-141.5935.1657.4328.3188.9192.31-38.46-23.987.69115.38135.935.95-24.19-37.92
21Q3 (8)-0.21-5.025.0-8.71-188.79-295.91-42.54-58.26-51.98-29.524.09-13.02-29.49-5.85-30.78-1.83-11.5916.44-1.23-8.8526.790.040.0-50.0-6.9035.5758.6144.7610.0867.2150.0092.8639.29-50.00-550.0-550.047.42-9.9571.56
21Q2 (7)-0.20-66.67-253.859.81-55.23-49.74-26.88-141.08-585.2-30.78-151.47-385.53-27.86-116.64-403.16-1.64-69.07-262.38-1.13-63.77-241.250.04-33.33-50.0-10.71-485.25-159.9740.666.3838.3977.78-22.2255.5611.110-77.7852.6627.750
21Q1 (6)-0.1250.0-233.3321.91280.78-18.09-11.1577.2-247.29-12.2470.51-246.76-12.8653.07-336.4-0.9750.26-242.65-0.6953.38-227.780.060.0-33.332.78110.81-80.8538.2225.727.94100.00-17.650.0-0.00100.0041.22-28.820
20Q4 (5)-0.2414.29-318.18-12.12-450.91-151.71-48.91-74.74-1033.4-41.51-58.92-1105.08-27.40-21.51-708.89-1.9510.96-316.67-1.4811.9-314.490.06-25.0-60.0-25.71-54.23-421.3830.4013.56-18.19121.4312.76-2.86-21.43-178.5714.2957.91109.52238.85
20Q3 (4)-0.28-315.380.0-2.20-111.270.0-27.99-605.230.0-26.12-342.30.0-22.55-345.380.0-2.19-316.830.0-1.68-310.00.00.080.00.0-16.67-193.340.026.77-8.880.0107.69115.380.0-7.69-115.380.027.6400.0
20Q2 (3)0.1344.440.019.52-27.030.05.54-26.820.010.7829.260.09.1968.930.01.0148.530.00.8048.150.00.08-11.110.017.8623.00.029.38-17.030.050.00-50.00.050.0000.00.0000.0
20Q1 (2)0.09-18.180.026.7514.120.07.5744.470.08.34101.940.05.4420.890.00.68-24.440.00.54-21.740.00.09-40.00.014.5281.50.035.41-4.710.0100.00-20.00.00.00100.00.00.00-100.00.0
19Q4 (1)0.110.00.023.440.00.05.240.00.04.130.00.04.500.00.00.900.00.00.690.00.00.150.00.08.000.00.037.160.00.0125.000.00.0-25.000.00.017.090.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)-1.270-12.480-30.26012.36-19.87-28.780-27.800-10.380-8.6400.3129.17-15.64012.72-55.04105.06-19.05-5.0600.00030.09-22.03
2022 (9)-0.840-11.440-34.91015.43-1.55-27.000-21.330-7.220-4.8800.2420.0-10.29028.29-50.74129.7926.18-29.7900.00038.59-10.8
2021 (8)-0.8501.98-82.15-26.88015.67125.0-25.940-24.710-7.170-4.8100.20-35.48-8.21057.4388.91102.86-28.45-2.8600.00043.2632.5
2020 (7)-0.30011.09-41.23-11.2806.97114.31-7.870-5.920-2.430-1.6800.31-50.00.50-95.2430.40-18.19143.7543.75-43.7500.00032.65107.7
2019 (6)0.67-27.9618.87-19.676.51-42.793.2532.036.60-51.226.54-41.715.26-31.064.16-34.80.6210.7110.50-36.8237.1658.94100.0018.920.0000.00015.72-21.91
2018 (5)0.93-13.8923.49-2.8111.38-27.422.466.4613.53-5.5811.22-3.367.63-32.36.38-26.670.56-24.3216.62-2.5223.3831.584.09-22.1415.9100.00020.134.63
2017 (4)1.08151.1624.1718.5415.6896.742.31-35.2614.33113.2411.61122.8411.27111.848.70141.00.7415.6217.0543.2817.78-67.38108.00-8.2-10.0000.00019.24-12.43
2016 (3)0.43020.39-17.017.971494.03.57-37.56.7205.2105.3203.6100.6420.7511.9078.4154.51-14.29117.650-17.6500.00021.97-35.89
2015 (2)-0.07024.5781.60.5005.71-42.54-1.260-1.260-1.220-0.2900.536.06.67063.60-38.17-33.330133.3300.00034.27-9.7
2014 (1)-0.62013.530-13.8509.94-31.63-12.500-12.500-11.070-5.8300.5072.410.000102.8681.44108.70-31.35-8.7000.00037.95-24.51

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