玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)2.1526.47-23.7667.85-0.62-4.5637.700.78-11.1937.94-14.49-26.1331.832.28-25.286.3026.76-24.374.9027.6-26.970.1525.0-6.2538.82-13.96-25.3625.73-20.345.49100.0018.4821.430.87-94.42-95.079.89-23.3313.03
24Q2 (19)1.70-52.78-7.6168.27-7.421.737.41-25.11-0.3244.37-23.62-1.231.12-33.03-11.314.97-53.72-9.643.84-55.96-13.90.12-36.84-7.6945.12-23.19-2.3232.3021.8934.4784.40-1.530.5315.6013.07-2.7512.9025.6113.06
24Q1 (18)3.6044.058.5973.74-0.320.8949.958.2311.2558.0937.2324.9846.4735.2424.9910.7443.7859.588.7242.4855.160.195.5626.6758.7436.6424.2626.5034.1815.5285.71-21.1-11.5213.79247.48341.3810.27-1.250.1
23Q4 (17)2.50-11.3519.0573.984.070.8246.158.727.9542.33-17.58-0.5934.36-19.340.977.47-10.3221.866.12-8.7917.240.1812.520.042.99-17.34-0.8819.75-19.0218.76108.6331.918.63-9.35-153.0010.4018.8636.3
23Q3 (16)2.8253.2655.871.095.9-0.2442.4513.1115.4851.3614.3620.0842.6021.417.268.3351.4558.066.7150.4551.470.1623.0833.3352.0112.618.224.391.5431.9182.35-1.92-4.7517.6510.0321.018.75-23.31-11.17
23Q2 (15)1.84-18.9457.2667.13-8.15-1.7137.53-16.418.6644.91-3.385.1835.09-5.6210.735.50-18.2861.764.46-20.6457.040.13-13.3344.4446.19-2.285.0324.024.7121.0783.96-13.334.5816.04413.21-18.6711.4111.21-24.49
23Q1 (14)2.278.1-7.7273.09-0.44.5244.905.031.7746.489.16-13.5737.189.26-13.76.739.79-6.45.627.66-6.330.150.07.1447.278.99-13.8422.9437.9411.7496.88-3.1217.273.120-82.7510.2634.4711.16
22Q4 (13)2.1016.0214.1373.382.9815.842.7516.2942.3142.58-0.4444.3434.03-6.3323.796.1316.3218.85.2217.8324.290.1525.00.043.37-1.4342.3816.63-10.06-13.79100.0015.66-2.20.00-100.0100.07.63-22.54-30.26
22Q3 (12)1.8154.7-21.6571.264.3316.7236.766.43-0.4942.770.1618.7436.3314.6415.635.2755.0-13.044.4355.99-8.280.1233.33-20.044.000.0519.3718.49-6.8-30.2586.467.69-15.6714.58-26.04678.479.85-34.8125.8
22Q2 (11)1.17-52.44116.6768.30-2.3317.4134.54-21.7112.7342.70-20.671.931.69-26.44204.133.40-52.71153.732.84-52.67165.420.09-35.71-10.043.98-19.8366.7219.84-3.36-20.1980.28-2.82-35.3319.728.85181.6915.1163.7166.78
22Q1 (10)2.4633.730.8569.9310.351.3344.1246.8714.953.7882.3121.4543.0856.7120.947.1939.3465.676.0042.8665.290.14-6.6740.054.8680.1119.7820.536.43-22.2982.61-19.21-4.6818.12906.1635.879.23-15.63-8.88
21Q4 (9)1.84-20.35-84.363.373.8-6.430.04-18.684.5229.50-18.1-90.1127.49-12.51-89.095.16-14.85-83.434.20-13.04-84.770.150.036.3630.46-17.36-89.8319.29-27.2444.71102.25-0.27965.07-2.2510.86-102.4910.9439.72-26.48
21Q3 (8)2.31327.7850.9861.054.95-11.136.9420.56-5.636.0245.01-4.0731.42201.545.656.06352.2419.764.83351.412.850.1550.07.1436.8639.73-5.3926.516.64112.76102.52-17.41-0.9-2.5289.5645.177.83-13.58-14.24
21Q2 (7)0.54-71.2880.058.17-15.71-5.0830.64-20.2183.5824.84-43.993.0110.42-70.757.311.34-69.1228.851.07-70.5228.920.100.025.026.38-42.469.124.86-5.9-0.84124.1443.24-2.85-24.14-281.0313.19.06-10.560
21Q1 (6)1.88-83.9666.3769.011.94-1.3638.4033.6111.3744.28-85.1528.235.62-85.8628.684.34-86.0636.483.63-86.8332.480.10-9.090.045.80-84.7125.126.4298.2-4.9686.67802.78-13.3313.33-85.25010.13-31.920
20Q4 (5)11.72666.01551.1167.70-1.41-15.4428.74-26.55-20.26298.24694.25802.66251.98747.28632.9331.14515.42606.1227.57544.16610.570.11-21.430.0299.52668.79761.9313.336.9848.779.60-90.72-91.1990.402066.21107.3114.8862.9828.06
20Q3 (4)1.53410.00.068.6712.060.039.13134.450.037.55191.760.029.74206.280.05.06386.540.04.28415.660.00.1475.00.038.96149.740.012.46-50.30.0103.45-19.040.0-4.6083.450.09.1300.0
20Q2 (3)0.30-73.450.061.28-12.410.016.69-51.60.012.87-62.740.09.71-64.920.01.04-67.30.00.83-69.710.00.08-20.00.015.60-57.390.025.07-9.820.0127.7827.780.0-27.7800.00.0000.0
20Q1 (2)1.13-37.220.069.96-12.620.034.48-4.330.034.544.540.027.68-19.490.03.18-27.890.02.74-29.380.00.10-9.090.036.615.350.027.80210.270.0100.00-8.240.00.00100.00.00.00-100.00.0
19Q4 (1)1.800.00.080.060.00.036.040.00.033.040.00.034.380.00.04.410.00.03.880.00.00.110.00.034.750.00.08.960.00.0108.970.00.0-8.970.00.011.620.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)9.4324.971.580.8243.097.160.79-26.6246.241.0537.351.8328.2827.4423.9527.120.6425.4947.050.4919.7518.7693.165.896.84-43.10.06010.141.91
2022 (9)7.5514.7471.0013.0940.2118.161.0819.3145.7636.0336.6836.9722.1932.3218.8430.020.51-5.5646.8234.516.63-13.7987.97-12.9612.0300.0009.955.51
2021 (8)6.58-55.1862.78-6.834.039.630.90-42.3633.64-67.5726.78-69.0316.77-50.7614.49-52.740.5454.2934.81-67.0419.2944.71101.08238.2-1.0800.0009.43-21.35
2020 (7)14.68244.667.36-2.9431.0433.741.57-24.26103.72360.9886.46357.2234.06219.2130.66215.430.35-31.37105.62323.3313.3348.7729.89-71.070.1100.13-45.6211.99-4.92
2019 (6)4.26674.5569.4014.0723.21215.782.0710.822.50242.4718.91632.9510.67667.639.72671.430.514.0824.95189.448.96-23.87103.07-8.54-3.0700.24-33.4812.61-14.39
2018 (5)0.55-80.2260.84-3.377.35-51.871.87118.936.57-58.472.58-81.01.39-78.581.26-78.790.4911.368.62-48.8711.7729.91112.7016.64-12.7000.37014.7315.71
2017 (4)2.78-60.6262.96-8.9415.27-54.090.8596.5415.82-51.4413.58-49.946.49-68.755.94-68.470.44-36.2316.86-49.069.06-4.5396.62-5.43.3800.00012.7318.42
2016 (3)7.06-12.8469.141.1733.268.590.4325.2532.583.127.132.7720.77-15.7418.84-13.70.69-16.8733.102.649.49-19.64102.135.22-2.1300.00010.75-7.17
2015 (2)8.10-6.6868.341.3330.63-18.520.35-23.3531.60-28.5626.40-26.8724.65-29.1521.83-28.610.83-2.3532.25-28.0111.81-15.8297.0714.222.93-80.490.00011.5840.19
2014 (1)8.68-25.9467.44037.5900.45155.6644.23036.10034.79030.5800.85-36.5744.8011.514.035.5784.98-13.8715.021026.280.0008.2621.29

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