玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q3 (20)0.19-59.57-69.8420.39-20.44-13.976.68-40.52-27.632.20-65.13-61.541.76-57.59-69.231.15-60.62-78.220.51-28.17-39.290.080.00.054.62-3.84-5.86702.82-4.97-32.96320.0082.86103.64-220.00-193.33-242.220.00-100.0-100.0
24Q2 (19)0.47-70.992.1725.63-25.54-0.8911.23-47.012.086.31-60.9548.124.15-67.9-2.582.92-72.76-27.90.71-53.59-2.740.08-11.110.056.80-8.33-2.04739.61-7.07-32.89175.0035.78-27.08-75.00-141.0746.4317.075.762.77
24Q1 (18)1.62-21.36282.0234.42-7.7142.9121.19-8.94864.9816.16-15.53261.4412.93-13.86229.1710.72-30.84239.41.53-17.3765.220.09-10.050.061.960.8112.45795.92-8.67-33.15128.896.79415.56-31.11-50.37-144.4416.146.18-13.37
23Q4 (17)2.06226.98227.1637.2957.341507.3323.27152.11281.0919.13234.44190.1115.01162.41170.715.50193.56223.211.85120.24364.290.1025.0100.061.465.9312.24871.44-16.88-23.55120.69-23.297.49-20.6967.82-153.215.20-7.82-23.31
23Q3 (16)0.6336.96218.8723.70-8.35215.849.23-7.88129.175.7234.27113.535.7234.27113.535.2830.37129.810.8415.07162.220.080.0100.058.020.0714.391048.35-4.881.83157.14-34.52107.14-64.2954.08-348.5716.49-0.72-30.42
23Q2 (15)0.46151.69169.725.8682.5167.8910.02461.73119.594.26142.56106.664.26142.56106.664.05152.67122.220.73417.39143.20.0833.33166.6757.985.2311.051102.08-7.4429.93240.00860.0197.93-140.00-300.0-820.016.61-10.84-42.0
23Q1 (14)-0.8945.06-64.8114.17510.78168.32-2.7778.4491.9-10.0152.8578.46-10.0152.8578.46-7.6938.8740.53-0.2367.1481.890.0620.050.055.100.62-2.041190.654.4563.1425.00-59.09-65.9170.0080.0162.518.63-6.0-26.07
22Q4 (13)-1.62-205.66-92.862.32111.34120.9-12.8559.3945.64-21.2349.867.56-21.2349.869.32-12.5828.9726.82-0.7048.1566.350.0525.025.054.767.9758.311139.9110.7272.5661.11-19.4466.1538.8950.37-39.5819.82-16.37-5.57
22Q3 (12)-0.5319.730.26-20.4646.2968.95-31.6438.1459.79-42.2933.957.07-42.2933.957.07-17.712.85-33.16-1.3520.1223.30.0433.33100.050.72-2.85-18.061029.5121.3783.6375.86-5.83-4.625.8633.026.2723.70-17.25-30.88
22Q2 (11)-0.66-22.2228.26-38.09-83.6560.49-51.15-49.5654.42-63.98-37.6552.8-63.98-37.6552.8-18.23-40.99-30.03-1.69-33.0719.910.03-25.050.052.21-7.184.42848.2316.2268.6980.569.85-2.9519.44-27.0814.3828.6413.65-37.58
22Q1 (10)-0.5435.7131.65-20.74-86.8558.76-34.20-44.6750.44-46.4828.9846.46-46.4832.8346.46-12.9324.78-20.62-1.2738.9425.730.040.0100.056.2562.6210.29729.8310.4864.973.3399.37-7.5426.67-58.5728.8925.2020.06-28.91
21Q4 (9)-0.84-10.53-44.83-11.1083.1554.69-23.6469.9640.45-65.4533.55-19.57-69.2029.75-26.42-17.19-29.25-138.75-2.08-18.18-87.390.04100.033.3334.59-44.12-45.78660.6017.8361.8936.78-53.74-48.8364.37214.27128.8620.99-38.79-15.26
21Q3 (8)-0.7617.39-16.92-65.8931.66-50.95-78.6929.88-45.59-98.5027.33-47.46-98.5027.33-47.46-13.305.14-77.81-1.7616.59-45.450.020.00.061.9023.8-4.02560.6411.544.1879.52-4.2-2.6620.4820.483.8734.29-25.26-9.62
21Q2 (7)-0.92-16.4644.24-96.41-91.7157.63-112.22-62.6159.71-135.54-56.1347.52-135.54-56.1363.55-14.02-30.7816.65-2.11-23.3935.470.020.0100.050.00-1.96-2.0502.8313.6130.2183.004.65-23.117.00-17.83314.245.8829.420
21Q1 (6)-0.79-36.2183.98-50.29-105.27-72.7-69.01-73.83-44.83-86.81-58.5972.84-86.81-58.5972.84-10.72-48.8971.49-1.71-54.0581.890.02-33.33-33.3351.00-20.05122.45442.598.4626.2379.3110.34429.7120.69-26.44-75.7235.4543.12-3.83
20Q4 (5)-0.5810.77-223.4-24.5043.87-173.91-39.7026.55-299.9-54.7418.05-494.66-54.7418.05-454.3-7.203.74-336.07-1.118.26-194.870.0350.0-50.063.79-1.094.33408.064.9469.5371.88-12.02-49.9128.1242.63164.6924.77-34.7131.27
20Q3 (4)-0.6560.610.0-43.6580.810.0-54.0580.590.0-66.8074.140.0-66.8082.040.0-7.4855.530.0-1.2163.00.00.02100.00.064.4926.40.0388.840.690.081.69-24.320.019.72348.450.037.9400.0
20Q2 (3)-1.6566.530.0-227.52-681.320.0-278.52-484.510.0-258.2819.190.0-371.84-16.330.0-16.8255.270.0-3.2765.360.00.01-66.670.051.02122.450.0386.1610.130.0107.94620.910.0-7.94-109.310.00.00-100.00.0
20Q1 (2)-4.93-1148.940.0-29.12-187.840.0-47.65-339.930.0-319.63-2404.470.0-319.63-2168.80.0-37.60-1332.790.0-9.44-906.840.00.03-50.00.0-227.22-471.640.0350.6345.670.014.97-89.560.085.21295.990.036.8695.340.0
19Q4 (1)0.470.00.033.150.00.019.860.00.013.870.00.015.450.00.03.050.00.01.170.00.00.060.00.061.140.00.0240.700.00.0143.480.00.0-43.480.00.018.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)2.26026.50011.34044.07-44.816.3405.07017.1303.1000.3193.7558.499.37871.44-23.55179.03142.28-79.0300.95-33.6716.55-30.7
2022 (9)-10.280-17.170-30.49079.85-31.2-41.280-41.280-59.710-4.9900.1660.053.4813.331139.9172.5673.895.5226.11-13.71.43-17.8823.88-25.95
2021 (8)-3.300-49.030-63.820116.075.11-91.270-92.550-53.960-7.6100.1011.1147.190660.6061.8970.0375.5130.25-49.661.74-9.0332.25-21.93
2020 (7)-7.820-53.350-72.630110.43162.92-181.850-194.410-66.920-15.6200.09-57.14-48.750408.0669.5339.90-82.5660.1001.92-73.0441.3187.86
2019 (6)0.55223.5326.948.7211.1019.2342.00-2.584.83295.94.92203.73.57224.552.19-0.90.21-22.2255.871.92240.70-9.85228.81-70.34-128.8107.100.7621.996.33
2018 (5)0.17-66.6724.7832.449.3166.2543.12307.371.22-73.591.62-63.351.10-73.562.21-15.00.27-44.954.82190.21266.99549.45771.43544.96-671.4307.05020.685.4
2017 (4)0.51018.7124.45.60010.587.824.6204.4204.1602.6000.4925.6418.89586.9141.11-83.06119.61440.84-21.5700.00019.62-6.84
2016 (3)-2.07015.04-43.27-2.9709.8284.79-13.570-13.950-18.670-4.3000.3950.02.75-64.79242.621.622.12-65.2577.8871.350.00021.06-8.12
2015 (2)-0.23026.51-48.29-2.1605.310-3.580-3.640-2.050-0.1800.26100.07.81-72.97238.8013020.8863.64175.7645.45-40.910.00022.92-11.68
2014 (1)0.59051.2707.7800.00029.68029.6804.4203.9300.13-87.6228.89716.11.82-99.2123.08-88.976.9200.00025.95-15.44

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