玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q2 (20)0.55-32.1-17.9130.105.396.296.73-14.16-2.326.23-29.2-23.564.72-30.79-23.02.94-29.83-16.711.57-30.22-16.930.320.010.349.70-20.23-20.0389.64-15.01.93108.2021.4128.12-8.20-175.31-152.7115.065.31-2.14
24Q1 (19)0.8165.316.5828.566.773.147.8420.43-6.338.8050.689.456.8250.888.434.1973.146.892.2561.8710.290.3210.343.2312.1626.015.01105.4632.77-0.2289.12-19.98-14.4210.88195.78380.2714.30-11.07-2.65
23Q4 (18)0.49-16.95-10.9126.752.61-3.816.519.23-27.915.84-13.86-20.654.52-11.2-1.742.42-20.39-11.681.39-18.71-3.470.29-9.38-3.339.65-7.39-14.3779.43-5.99-12.92111.3626.62-9.24-11.36-194.3249.9516.0813.1612.29
23Q3 (17)0.59-11.94-53.1726.07-7.94-12.525.96-13.5-36.466.78-16.81-38.425.09-16.97-44.073.04-13.88-54.491.71-9.52-46.060.3210.34-5.8810.42-14.1-29.1684.49-3.92-23.1587.954.153.3612.05-22.52-18.3314.21-7.6714.04
23Q2 (16)0.67-11.84-31.6328.322.282.396.89-17.68-17.398.151.37-4.06.13-2.54-9.723.53-9.95-36.051.89-7.35-24.10.29-6.45-19.4412.134.751.9387.94-16.79-30.1284.45-18.9-14.0515.55500.4793.2415.394.7734.41
23Q1 (15)0.7638.18-32.7427.69-0.430.88.37-7.31-3.018.049.24-20.246.2936.74-20.183.9243.07-39.222.0441.67-31.540.313.33-16.2211.582.75-14.54105.6915.86-18.71104.13-15.1421.61-3.8882.89-127.0114.692.5823.13
22Q4 (14)0.55-56.3519.5727.81-6.68-1.99.03-3.7398.037.36-33.1534.554.60-49.458.492.74-58.986.611.44-54.5711.630.30-11.763.4511.27-23.397.4491.22-17.03-19.5122.7044.247.36-22.70-253.9-235.6614.3214.93-9.77
22Q3 (13)1.2628.57103.2329.807.744.569.3812.4735.3511.0129.6855.299.1034.0259.096.6821.0181.033.1727.3171.350.34-5.569.6814.7123.6123.72109.94-12.646.9185.09-13.4-13.0514.75747.39589.1112.468.82-15.41
22Q2 (12)0.98-13.2792.1627.660.69-0.658.34-3.3640.888.49-15.7752.426.79-13.8345.715.52-14.4273.042.49-16.4460.650.36-2.712.511.90-12.1815.76125.84-3.2115.6998.2614.76-7.711.74-87.89128.6111.45-4.02-24.47
22Q1 (11)1.13145.6588.3327.47-3.10.888.6389.2521.8910.0884.2852.277.8885.8548.966.45150.9775.752.98131.0168.360.3727.5915.6213.5529.1720.98130.0114.738.7385.622.83-19.8914.38-14.08309.1511.93-24.83-13.99
21Q4 (10)0.46-25.8158.6228.35-0.5311.054.56-34.2130.35.47-22.8564.764.24-25.8739.022.57-30.3550.291.29-30.2744.940.29-6.457.4110.49-11.7715.27113.3210.22.6283.27-14.9140.1816.73681.75-58.0115.877.74-3.99
21Q3 (9)0.6221.5721.5728.502.373.566.9317.064.377.0927.2930.815.7222.7515.323.6915.6719.421.8519.3520.920.31-3.136.911.8915.6611.64102.83-5.46-4.0697.86-8.08-19.962.14135.19109.6114.73-2.84-2.64
21Q2 (8)0.51-15.0-40.027.842.24-2.95.92-16.38-11.95.57-15.86-42.164.66-11.91-42.613.19-13.08-39.921.55-12.43-36.730.320.010.3410.28-8.21-30.68108.77-9.03-7.87106.46-0.3852.86-6.0811.51-120.215.169.3-1.37
21Q1 (7)0.60106.91100.027.236.665.387.08257.586.636.6299.4456.35.2973.44958.03.67114.62948.571.7798.88608.00.3218.523.2311.2023.0878.63119.578.28-8.28106.8879.93-80.76-6.88-117.2598.4913.87-16.094.36
20Q4 (6)0.29-43.14-29.2725.53-7.23-4.851.98-70.18-62.213.32-38.75-31.973.05-38.51-28.241.71-44.66-30.490.89-41.83-27.050.27-6.90.09.10-14.55-14.39110.433.03-4.5659.40-51.42-44.7839.85278.95626.0216.539.250
20Q3 (5)0.51-40.0112.527.52-4.013.236.64-1.1931.235.42-43.7247.684.96-38.92104.123.09-41.81104.641.53-37.5593.670.290.03.5710.65-28.1918.46107.18-9.22-8.5122.2775.56-11.54-22.27-173.9441.7315.13-1.561.34
20Q2 (4)0.851600.00.028.6710.950.06.721.20.09.63709.240.08.121524.00.05.311417.140.02.45880.00.00.29-6.450.014.83136.520.0118.06-9.440.069.65-87.460.030.12106.610.015.3715.650.0
20Q1 (3)0.05-87.80.025.84-3.690.06.6426.720.01.19-75.610.00.50-88.240.00.35-85.770.00.25-79.510.00.3114.810.06.27-41.020.0130.3712.670.0555.36416.250.0-455.36-5910.710.013.2900.0
19Q4 (2)0.4170.830.026.830.640.05.243.560.04.8832.970.04.2574.90.02.4662.910.01.2254.430.00.27-3.570.010.6318.240.0115.71-1.220.0107.58-22.170.0-7.5880.180.00.00-100.00.0
19Q3 (1)0.240.00.026.660.00.05.060.00.03.670.00.02.430.00.01.510.00.00.790.00.00.280.00.08.990.00.0117.140.00.0138.220.00.0-38.220.00.014.930.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)2.50-36.2227.20-3.516.96-21.183.433.257.22-22.375.53-22.9812.28-40.076.91-34.131.20-15.4910.96-15.179.43-12.9296.311.473.69-27.360.00015.0620.87
2022 (9)3.9279.028.190.798.8343.813.32-26.829.3050.247.1843.8920.4961.0810.4968.381.4218.3312.9117.6891.22-19.594.92-4.255.08552.440.00012.46-16.32
2021 (8)2.1928.8227.973.946.149.844.54-8.396.1927.14.9920.8212.7225.076.2322.161.203.4510.977.76113.322.6299.13-13.740.7800.00014.89-0.8
2020 (7)1.706.2526.911.245.597.924.96-0.124.87-1.624.133.5110.175.55.104.081.162.6510.18-1.55110.43-4.56114.929.86-14.9200.00015.011.15
2019 (6)1.60-8.0526.58-1.745.18-0.194.9634.374.950.613.99-1.489.64-9.824.90-6.491.13-5.8310.3414.76115.713.32104.61-0.62-4.7300.00014.844.14
2018 (5)1.7416.027.05-0.845.190.783.69-2.364.9212.074.0520.910.6915.445.2423.881.207.149.013.8111.99-12.58105.26-10.23-5.3800.00014.25-1.45
2017 (4)1.50-6.2527.28-0.735.1530.383.78-10.154.39-0.93.35-4.019.26-8.324.23-0.471.127.698.68-7.17128.11-23.86117.2631.46-17.3900.00014.46-3.41
2016 (3)1.6055.3427.484.253.953.954.217.764.4377.23.4971.9210.1050.754.2547.061.04-7.149.3532.44168.26-10.8589.20-41.3710.8000.00014.974.39
2015 (2)1.03-31.7926.363.983.80-10.593.917.082.50-34.552.03-31.426.70-31.912.89-27.21.12-1.757.06-12.84188.73-5.38152.1436.64-51.9200.00014.348.97
2014 (1)1.5110.2225.3504.2503.6514.993.8202.9609.8403.9701.14-2.568.108.43199.478.8111.35-8.16-11.3500.00013.161.62

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